Jurena is an author, creative and educator who began her career as a writer for print publications and production assistant (runner) for the 1996 U.S. Olympic Games. She would go on to work with award-winning creative agencies, media firms & production teams while officially establishing J. Glass Communications (JGlass), a creative and communications consultancy, in 2002.
Jurena's career highlights include:
* Leading arts & entertainment PR campaigns including the launch of an indie music summit that attracted 500+ participants, celebrity panelists, sponsors, press and vendors from the U.S. and abroad as well as corporate partnerships for events
* Managing crisis communications that resulted in positive exposure for clients from Good Morning America, CNN, ABC News NY, The Atlanta Journal Constitution and others
* Leading B2C and B2B teams in executing effective communication, marketing & media strategies for brands and personalities
* Creating & developing social media content and campaigns that increase community engagement and brand visibility
In 2012 Jurena and C.F. Hutton began writing and publishing INDUSTRY LIFE, a digital book series from the perspective of those who work behind-the-scenes of the entertainment industry. Through candid stories and essays, INDUSTRY LIFE gives the good, bad and the "WTF" moments that happen in the industry and offers tips on achieving longevity and success.
INDUSTRY LIFE Vol. I is a five star recommended read that has been cited as a "real deal business manual" and a "MUST read on the realities of the entertainment industry". An avid supporter of children, education and The Mind For Music Foundation, Jurena continues to consult while preparing to release the next installment of INDUSTRY LIFE and other projects.
Get your copy of INDUSTRY LIFE Vol. I ➡: https://www.amazon.com/industry-LiFE-Perspectives-Thoughts-Industry-eboo...
by Court TV Provided professional athletes for talent during town hall meeting specials.
Television by DCTV Writer/Producer Weekly news magazine show highlighting life in DeKalb County, GA
Television by Litton Entertainment Audience Coordinator Weekly entertainment show highlighting animals
by Various Producer/Unit Publicist
On The Road With Big Chuck Smith
Television by Comcast Sports South Producer/Unit Publicist
Film by 20th Century Fox Day Player (Atlanta)
Film by Cube Vision/Ice Cube Casting Associate (Atlanta)
US Olympics Games
Television by US Olympic Committee Production Assistant
Clark Atlanta University Distinguished Alum
Clark Atlanta University (Atlanta, GA)