Understanding VOD Distribution, How To Deliver Your Film & Best Window Release Strategy

Get the Bundle

Please make sure you use the same email address as the one you use to sign in to Stage 32

No additional discounts offered

- or -

Overlay Icon
Give your film the best shot on VOD
$73 $98

This Bundle Includes:

  1. Webinar: Understanding Indie VOD Distribution & How To Deliver Your Film ($49 Value)
  2. Webinar: Release Windows & Strategy: VOD, SVOD, AVOD, Broadcast ($49 Value)

Get 2 webinars in this bundle and take $25 off! 

Webinar 1: Understanding Indie VOD Distribution & How To Deliver Your Film

  • Understanding the VOD Space
    • Delving into the straight to VOD market 

    • Touch upon day and date theatrical 

    • What is delivery? 

  • The different rental and VOD platforms
    • From Amazon to iTunes 

    • Netflix to Hulu 

  • Back to the Beginning
    • What are distribution companies looking for
    • Building distribution into your budget 

  • Delivery 

    • Overview of what to expect for delivering your film to your distributor
  • Why your editor/post person is important
  • Encoding your film and delivery to Amazon, iTunes, and other VOD platforms
    • Encoding labs, specs, captions and beyond
    • Understanding the costs involved in encoding and technical deliverables 

  • Art, art, and more art; the importance of your poster 

    • What to keep in mind for artwork
  • Metadata
    • The importance of your synopsis 

    • Providing different synopsis options; from short to long 

  • Legal deliverables 

    • Copyright report, title report, E&O and other fun stuff
  • Getting your movie ready for release
    • Social media hype 

    • Overview of marketing and PR 

  • Blast off!
    • Your film has launched! Now what? 

    • Things to keep in mind upon and after release 


Webinar 2: Release Windows & Strategy: VOD, SVOD, AVOD, Broadcast

Windowing The Release of Your Film: VOD, SVOD & AVOD Strategy Intelligence

In this primary section we will discuss what a “Window” means in the world of distribution, and why you should care as a customer and as a potential content creator.

Explain the differences between VOD/TVOD, SVOD and AVOD

  • Transactional Video-On-Demand (across cable/sat/telco & OTT platforms)
  • Discuss how & why different platforms charge different prices for the exact same content.
  • Discuss why different platforms have different lengths for their availability windows.
  • Slide of different primary VOD platforms in each category (cable/sat/telco & OTT).

Subscription Video-On-Demand (examples of primary SVOD platforms & new upstarts)

  • Discuss the differences in pricing by the primary SVOD platforms.
  • Discuss the differences in content options on the various SVOD platforms.
  • Slide of different primary SVOD platforms.

Advertising Supported Video-On-Demand (examples & how this is different from television)

  • Discuss the wide variety of Advertising approaches (front loaded, interspersed, directed).
  • Discuss Hulu & Amazon’s new AVOD platform.
  • Discuss why Apple does not have an SVOD platform (yet).

Briefly discuss variances of the way each title is presented within each window.

Explain the evolution of Windowing Strategies

  • History & Evolution of Windowing Slide: Theatrical only. Then Theatrical / Television. Then Theatrical / Television / Video. Then Theatrical / Video / Television / Subscription.
  • Discuss current blending of models and why it is important to understand the value of each.
  • Discuss shrinking windows; Ultra/DDT
  • Will “Premium VOD” ever become a reality? Meaning blockbuster movies like “Suicide Squad” or “Batman Vs. Superman” available on-demand at home the same day they are available in theaters. Cite some high profile Netflix DDT releases and the associated backlash.

Illustrate why & when it makes sense to break with the traditional windowing strategies.

  • The new role of the “exclusive” window for places like Netflix, Amazon, HBO, Showtime, etc.
  • Is it possible to dictate your own Windowing strategy? Discuss differences between DIY distribution and aggregators/distributors.

Revenue Expectations – The Basics

  • Provide recent examples of films that have found success in the On Demand marketplace, and discuss what “Success” means in the world of VOD/SVOD/AVOD.
  • Slide illustration of the scale of monthly new releases in just the TVOD films marketplace and the ripple effect of SVOD & AVOD licensing because of the volume of new releases.
  • Provide realistic explanations for the actual flow of revenues in terms of timelines for receiving returns.
  • Discuss revenue splits; what you should expect and the variety of them.

Deal Strategy Basics

  • Mind Your Split – what you should expect
  • Term of Contract – what is realistic
  • International Distribution Options – understand them
  • Windows – what you can request and expect

Bundle Includes:


Understanding Indie VOD Distribution & How To Deliver Your Film

With Zahida Kazar, Operations Coordinator at Gravitas Ventures


Release Windows & Strategy: VOD, SVOD, AVOD, Broadcast

With Chad Miller, Founder and Manager at Cinema Machine Management

register for stage 32 Register / Log In