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Transmedia : Digital Media forecast to generate over $40B in revenue in the next few years by Jonathan Kramer

Jonathan Kramer

Digital Media forecast to generate over $40B in revenue in the next few years

Great story on how mainstream studios/networks are still resisting the move to digital while branded entertainment has moved to mobile and other digital platforms. If it looks like a rose, and smells like a rose.. guess what? https://goo.gl/CGlRB6

"40 billion USD in online video revenue by 2018"
"40 billion USD in online video revenue by 2018"
Digital Convergence requires old media companies to adopt - however - what are the models for this new age of global business? At mcms conference, that premiered in Barcelona in June this year Ben Kee…

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