Now this looks exciting and perhaps the ultimate in transmedia storytelling!
It's not that I come from a gaming background, but what caught my eye about this article on the Unknown 9 game, was the transmedia potential/development of the story. It's also a very democratising process.
The question for Unknown 9...
""Is [a story] going to bring in more people? Will there be conversion towards the game? Are those people more engaged? Are they becoming ambassadors? What we'll do is six weeks after release, we'll have focus groups and so on, and we'll get that feedback on what they want to see."
Those seem to be the three key elements to the development of the story across different media, and having ambassadors for a story is something that resonates with me deeply.
And how is this all developed?
""It takes more time to start because you need to envisage the full story cycle, the full lore, all the content, and then you spend a lot of time making sure everything is consistent," he says, noting that Reflector employs a full-time story architect to oversee consistency. "Each and every piece of transmedia is exciting and can stand on its own while getting people who are discovering the other layers excited as they see the full aspect [of the story]."
There's another take-away for me and it's having a story architect on board is a fascinating development. And whilst every media translation can stand on its own, it also bridges to other worlds and stories. This is what excited me so much with the transmedia development of a story world.
And here's a thought for those willing to participate in this story!
Hervé Hoerdt adds: "The amount of content we're going to give away is just mind-blowing. Elden Ring is hundreds of hours. Unknown 9 is like 15 hours, which is nice, but if you want to go through all the transmedia content, you're probably getting close to those 80 to 100 hours."
How about you? What are your thoughts on the Unknown 9 transmedia universe? Are you working on your own transmedia story?
https://www.gamesindustry.biz/why-bandai-namco-is-betting-big-on-unknown...
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paul jennings, roald dahl, r. l. stine, diane hoh, the hobbit, narnia, harry harrison, the bromeliad trilogy - great company I keep tho