I have to assume that the members of this discussion group understand and embrace the change in storytelling production such as Social TV/Film. With networks and cable channels slowly migrating to digital platforms along with some light social interaction, the horizon is clear. The need to engage audiences with content produced for mobile platforms where interaction is an component is crucial if you're to stay ahead of the curve. Brands have known this for years and expand audience through this approach. I'm looking for collaborators who realize the change and embrace it. Smart Phone channels are in development as we speak; anyone want to be involved in that?