Liberty shoes | Reflex Motion Control

A recent commercial we worked on for Velocity Films, Cape Town. The brief was a motion controlled shot, starting at 6m and jibbing down to follow the production line and end on a pair of shoes. The move was under motion control to enable the factory workers and tables to be duplicated. It was also run at a very slow frame rate to get that time-lapse effect of frenetic factory activity. The rig we used for this job was the Graphlite from Pacific Motion in Los Angeles which with the extension arm gave the required 18 foot lens height.