My name is Alberto Garcia I am a filmmaker/marketer. I am a firm believer that all artists should know marketing. There are so many filmmakers out there who try to raise 10K, 20K, 30K even 100K on Kickstarter or Indiegogo without a real marketing plan and fail. With some knowledge about marketing ever artist can raise their odds for success.
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Welcome to the community, Alberto! I agree with your sentiments regarding filmmakers knowing and understanding the business end of things. Essential in this market.