Anything Goes : Are tickets prices too high if you really want to see a show? Have you regretted paying "too much"? by Louise Chu

http://nyti.ms/160rUyc "Some veteran Broadway executives see another factor at work in the low attendance numbers and theater vacancies: high ticket prices that kill audience demand, leading shows to close...For the people who were in the habit of going to the theater, I’m worried they are getting out of that habit because prices are $300,” said Ted Chapin, president of the Rodgers and Hammerstein organization."