Yair Packer was born in Tel Aviv, Israel.
Yair Packer worked in the local family business of Steel and Ceramic Tiles until 1968.
At that time he decided to leave the family business and established his own company as Israeli representative for foreign TV companies such as ITC England ( The Saint, The Muppet Show etc.)
Being in the market for TV series exposed Yair Packer to the fast growing potential of the licensing & merchandising world of animated TV characters. In 1972 he was nominated by The Walt Disney Company (Consumer Products Division) as its exclusive Marketing Manager in Israel. Yair Packer held this position for 25 years until 1997 when The Walt Disney Company decided - as a worldwide policy - to establish its own offices in Israel.
Between the years 1972 to 1997 Yair Packer also represented - with great success - the licensing rights of other well known characters such as The Smurfs, Transformers, G.I.Joe, The Simpsons, The Filnstones, Dennis the Menace etc.
Yair Packer is also a writer. He writes children's stories as well as screenplays for adult audience. Ten of his children's books are on the Israeli market in Hebrew.
His full length screenplays “ Shooting Stars “, “ Borrowed Lives “ ,
“ Unfinished Business “, " Well Dan " and " ReaMagination " as well as close to thirty short scripts ( 17 already shot in 10 countries – one of them was shot three time ) are written in English and intended for the Worldwide market.
Several of his short plays are also suitable for the stage and are performed in USA and in Germany.
The short film Dust – shot in Greece and based on a short script – was chosen by the Moondance Film Festival in New York and was screened on September 14th 2012.
Two one act plays were on stage of an English speaking theater in Munich three years ago and same two plus another one were on stage of an English theater in Berlin end of November 2012. Play " Love her to Death " written in Hebrew was translated to English and to French. The English and the French versions were read in Paris mid April 2013. The English version was read in London in October 2013. ". Short play " Jumping Jasper " was recorded on Podcasts in USA. Yair just finished writing a full length play in Hebrew " Scoop " which had its premier in December 2014 in Israel. . The play is now also available in English and a reading will take place in January 2016 in Amsterdam . German composer is writing a chamber opera based upon the short script " Norma's Scent ".. The children's short story " Free time Machine " ( published in Hebrew in Israel by Sifriat Maariv ) is now being adapted to a play.
Two full length scripts " Unfinished Business " and " ReaMagination " are under an option to an Israeli company which will raise fund for the development of Israeli scripts to be shot abroad. The company is on the Israeli Stock Exchange.