Owner of Hauntrepreneurs® Haunt Design and Consulting Firm and the Haunted Attraction National Tradeshow and Conference, Leonard Pickel built his first haunted house as a dormitory fundraiser in his sophomore year at Texas A & M Univer¬sity in 1976. Volunteering for the Dallas March of Dimes Haunted House in 1982, he chaired that event from 1983 1986; in charge of design and construction.
During this time, Leonard developed the "Pickel Theory of Haunted Houses," a high startle, low gore, high throughput, low theatrics approach to dark amusements. Inno¬vative at the time, the non-offensive style of the “Pickel Theory” is outlined in three room design idea booklets, written by Pickel for commercial haunted house designers. His creative accomplishments include design and sales of the industry’s first turn-key Haunted House ‘kits,’ and the first adaptation of “Field Theory” (triangular grid system) in a Haunted Attraction.
Pickel has designed and or built over 100 original and creative Haunted Attractions in his 35 plus year career including Madison Square Garden, Universal Studios Florida, Six Flags Great America, Six Flags Over Georgia, Six Flags AstroWorld, Kentucky Kingdom and The Playboy Mansion and in foreign countries including Puerto Rico, Canada, Russia and India.