Loglines, One-Sheets, and the Critical Personal Narrative

Developing Your Marketable Identity
Hosted by Lee Jessup

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Lee Jessup

Webinar hosted by: Lee Jessup

Script Consultant

A recent invited speaker at the WGA and London Screenwriting Festival, author of the best selling book Getting It Write: An Insider's Guide To A Screenwriting Career Lee Jessup is a career coach for professional and emerging screenwriters, with an exclusive focus on the screenwriter's professional development. Her clients include television writing program fellows (Humanitas, CBS, WB Television Writers Program), WGA members, Golden Globe and Emmy nominated screenwriters, writers who sold screenplays and pitches to major studios, contest winners, and many more. Lee spent 6+ years as director of ScriptShark.com. During her time with ScriptShark, Lee introduced hundreds of screenplays to entertainment industry professionals, and spearheaded a national Business of Screenwriting seminar series launched in partnership with Final Draft and sponsored by The New York Times Company. An invited speaker at screenwriting conferences and festivals both in the US and Europe, Lee is a regular contributor to Script Magazines and was the interview subject for a number of film-centric television and web programs. To learn more about Lee and her services, visit www.leejessup.com. Full Bio »

Webinar Summary

Learn from Lee Jessup, Screenwriting Career Coach and author of best selling book 'Getting It Write: An Insider's Guide to A Screenwriting Career'!

First impressions are everything. And in today's industry, where screenplays are not easily read and many writers are competing for every rep's or executive's attention, screenwriters deliver their best first impression with their loglines, one-sheets, pitches and all-important personal narrative. This is how an executive becomes interested not only in reading a particular script, but also in working with the content creator behind it on assignments, adaptations, or future works.

True story: One of my coaching clients was pitching via Happy Writers. His material was strong, but represented some subject-matter challenges right out of the gate. However, he kept getting screenplay requests. I called up one of the managers who requested to read the work, and asked for her impression. "The work has issues" she said "but the presentation was so strong, the writer's identity was so clear, I just wanted to read for voice."

Careers are rarely built on any one script these days; instead, they are build on the writer's identity and voice, and nowhere are those more powerful than in the materials you use to introduce yourself. In today's shifting industry climate where single script sales present a challenge, agents, managers, development executives and producers are seeking to get involved with content creators who will deliver again and again, complete with a strong understanding of not only how to market their work, but also how to position their personal narrative and brand, the sort that executives want to work with, and reps want to sell. Remember: Executives get in business with people, not with a piece of paper. They want to know that you understand how to present both your material and yourself. In order to take you on as a client or a creative partner, they want to know that they can send you on a general meeting or a pitch assignment in which you will thrive and impress. Those are the skills that will get you into the room again and again.

Stage 32 Next Level Webinars is excited to present Developing Your Marketable Identity: Loglines, One-Sheets, and the Critical Personal Narrative presented by Lee Jessup, career coach for professional and emerging screenwriters. Lee is the best-selling author of Getting It Write: An Insider's Guide to A Screenwriting Career, whose clients include television fellows, contest winners, produced screenwriters, and more.

Lee will discuss the various materials you should prepare for meetings, pitches and events, and provide practical examples and guidelines for each. She will also explore the often-under-prepared personal narrative, which will allow you to effectively communicate who you are as a person and a writer, and the critical life events that inspired you to explore the specific themes, wounds and worlds that will set you apart in your work.

This webinar is for screenwriters aiming to present their work to the professional space, be it via Skype or in-person pitches, general meetings or screenwriting events.

What You'll Learn

  • Loglines: Beyond the templates,what are the critical elements that make a logline, whether for film or television, work?
  • One Sheets: One sheets have become the standard leave behinds. Find out what sort of one sheets deliver the best impact.
  • Pitches: What are executives listening for, and how can you seamlessly deliver it to them?
  • Your personal narrative: Define who you are and what "turns you on" creatively for the executive listening in a clear and concise way, so that they instantly understand what sort of writer you are, and the relevant life experiences that made you that.
  • Meeting types: What sort of meeting are you likely to go on, and how do you get them?
  • More supporting materials: Explore such leave behinds and accompanying materials as Bibles, Concept Sheets, Pitch Documents and Decks.

About Your Instructor

A recent invited speaker at the WGA and London Screenwriting Festival, author of the best selling book Getting It Write: An Insider's Guide To A Screenwriting Career Lee Jessup is a career coach for professional and emerging screenwriters, with an exclusive focus on the screenwriter's professional development. Her clients include television writing program fellows (Humanitas, CBS, WB Television Writers Program), WGA members, Golden Globe and Emmy nominated screenwriters, writers who sold screenplays and pitches to major studios, contest winners, and many more. Lee spent 6+ years as director of ScriptShark.com. During her time with ScriptShark, Lee introduced hundreds of screenplays to entertainment industry professionals, and spearheaded a national Business of Screenwriting seminar series launched in partnership with Final Draft and sponsored by The New York Times Company. An invited speaker at screenwriting conferences and festivals both in the US and Europe, Lee is a regular contributor to Script Magazines and was the interview subject for a number of film-centric television and web programs. To learn more about Lee and her services, visit www.leejessup.com.

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Reviews Average Rating: 4.5 out of 5

  • There's a lot of useful information here. My problem is with her delivery. She says "Uh", "Um" or both every few seconds. It's incredibly distracting, and really detracts from her lesson. It absolutely drove me up the wall - Chinese water torture. After an hour I was pulling my hair out.
  • Another excellent, thorough and well taught webinar! Stage 32 delivers outstanding educational value to its members!

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