Amazon Prime Distribution 101
Hosted by Kristin Harris
$49
On Demand Webinar - For immediate download. Unlimited access for 1 year.
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Hosted by Kristin Harris
$49
On Demand Webinar - For immediate download. Unlimited access for 1 year.
Webinar hosted by: Kristin Harris
SVP, Production & Development at Vertical Entertainment at Vertical Entertainment
Kristin Harris is a seasoned entertainment executive who has spent the past 15 years in the independent distribution space. She has held key acquisition, development, and production roles at Starz Media, Overture Films, and Cinedigm Entertainment Group. Kristin is also the former VP of Distribution and Acquisitions at Good Deed Entertainment, where she oversaw all aspects of the company's distribution arm and managed the release slate, which included EXTRA ORDINARY, JOURNEY’S END, Spirit Award-nominated TO DUST, and the Academy Award-nominated LOVING VINCENT. Kristin has also taught at UCLA Extension, and maintains an active speaking and guest lecturing schedule, having participated in panels, mentorship programs, and events at SXSW, Cannes, and LAFF. Full Bio »
Webinar Summary
The SVP of Production and Development at Vertical Entertainment will show you how to pitch a film or series project to Amazon Prime and navigate negotiations.
From award-winning dramas to binge-able comedies to watercooler actions, Amazon Prime has a show for every audience, including THE BOYS, MARVELOUS MRS. MAISEL, REACHER, HANNA, BOSCH… the list goes on and on. As broad as the platform’s tastes may appear, there is a clear strategy behind-the-scenes, and if you want to see your project streaming on Prime, you’ll need to know what Amazon is looking for to tailor your pitch and close a deal.
Creators might not get too many opportunities to pitch a major streaming platform. What are they looking for in a show or film? How does revenue impact their choices of which projects to produce? And how do you make sure that when you do sell your show, you get paid as well as any other creator? With this webinar exclusively available through Stage 32, you can set up your pitch to succeed when it’s your turn to pitch. You’ll learn what Prime is producing and licensing, how they bring in revenue, the best teams to connect with for your project, and how to negotiate your deal effectively. You’ll also cover how Prime has chosen shows in the past and where they’re headed.
Taking you behind the scenes of this online shopping conglomerate-turned-award-winning streamer is Kristin Harris, a seasoned entertainment executive with 15 years of experience, who currently serves as the Senior Vice President of Production and Development at Vertical Entertainment. She has held key acquisition, development, and production roles at Starz Media, Overture Films, and Cinedigm Entertainment Group. Kristin previously held the role of VP of Distribution and Acquisitions at Good Deed Entertainment, where she oversaw all aspects of the company's distribution arm and manages the release slate, which includes EXTRA ORDINARY, JOURNEY’S END, Spirit Award-nominated TO DUST (currently included on Prime), and the Academy Award-nominated LOVING VINCENT.
With this insider look at Amazon Prime’s streaming business, you’ll be able to develop a strong pitch for your project that fits the streamer’s needs while ensuring you make a great deal for yourself and your team. With the television landscape changing rapidly, this webinar will keep you ahead of the creators looking to sell to Prime and show your ability to keep up with industry needs.
Praise for Kristin's Stage 32 Education:
"Well-timed, instructor is knowledgeable, engages the audience. Informative." -Shelly B.
"Kristin was amazing! So knowledgeable and articulate. I learned so much." -Maggie G.
What You'll Learn
How did we get here?
- A brief history of Amazon
- Where is the platform today?
Who are the subscribers?
- Understanding the core Amazon demographic/subscriber base
- How the platform differentiates itself
- Understanding the platform’s audience and content to effectively tailor your pitch
- Subscriber acquisition, retention, and growth
Revenue Models
- An overview of the types of subscriber and revenue models utilized by the platform
- Prime vs. TVOD vs. PVOD vs. IMDBTV
- The platform goals
- How the platform values content
- How distributors and creators are accessing the platform
- International growth
Content overview
- Originals vs. licensed content
- What is the platform producing and licensing, and from whom?
- How to connect with the appropriate teams for your project(s)
- Considerations when pitching the platform
Closing the Deal
- Understanding basic license fees, deal structures, and navigating negotiations
- Understanding content release windows as it pertains to your deal
Looking Ahead
- Expectations and ideas of what we might expect from the platform and its sibling ott channels on a go-forward basis
Q&A with Kristin
About Your Instructor
Kristin Harris
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Testimonials
"Kristin was very knowledgeable and thorough. Really liked her overall presentation on how things work behind the scenes." -Karen B.
"This is my 3rd webinar with Kristin and each time I have learned such valuable information. She is very knowledgeable and knows her business." -Maggie G.
"Very good, very succinct and to the point, a lot of really useful information." -Michelle H.
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