How to Develop and Pitch a Film or TV Screenplay That Production Companies Want
Webinar hosted by: Rachel Crouch
Director of Development at Cold Iron Pictures
Cold Iron Pictures is a film financing and production company that embodies the spirit of independent filmmaking. Cold Iron Pictures looks for innovative scripts, auteur directors, and cast-driven projects. Rachel is looking for TV and film projects with a unique perspective or point of view. While at Cold Iron, Rachel Crouch has worked on such films as the Spirit Award-winning THE DIARY OF A TEENAGE GIRL, SWISS ARMY MAN starring Daniel Radcliffe and Paul Dano, TIME OF MIND starring Richard Gere, and Mike Birbiglia's latest DON'T THINK TWICE and YOU CAN CHOOSE YOUR FAMILY, starring Jim Gaffigan, Anna Gunn, and Logan Miller. Cold Iron Pictures produced: NORMAN (Richard Gere, Dan Stevens, Steve Buscemi) DON'T THINK TWICE (Gillian Jacobs, Keegan-Michael Key, Kate Micucci, Mike Birbiglia) SWISS ARMY MAN (Daniel Radcliffe, Paul Dano, Mary Elizabeth Winstead) WONDERFUL WORLD SUPER (James Gunn, Ellen Page, Rainn Wilson) THE OH IN OHIO EVERY DAY THE DIARY OF A TEENAGE GIRL (Kristen Wiig, Alexander Skarsgård) TIME OF OF MIND (Richard Gere, Jena Malone, Steve Buscemi) ANSWERS TO NOTHING UNEARTHED As a writer, Rachel has had articles published by The Mary Sue, TVGuide.com, EveryGeek.net, and co-founded the geek girl podcast and blog The Babes in the Woods. Full Bio »
Webinar Summary
You have an idea for a screenplay. Something burning inside of you to get on the page. Or perhaps you have a screenplay (or 20) sitting in your desk draw in need of a home. Of course you know to make sure that material is primed, ready, and locked and loaded to give yourself the best chance of being read from FADE IN to FADE OUT. But you also need to make sure it's market ready. And further still, you'll want to identify where the best home is for this material and how to pitch them in a manner in which gives you the best shot to be optioned or sold.
Most writers understand that taking your idea from a good concept to an excellent screenplay takes many rewrites and much polishing. In today's ultra-competitive landscape, it's more important than ever to fully flesh out your characters, locales, and plot. But thinking about the business side of things as it relates to your screenplay - understanding budget constraints, for example - is something that can give you power in a room. But first you need to get in that room. And to do that, you need to identify the proper (and realistic) homes for your material and understand what they are looking for. Further, you'll need to craft an effective pitch which may just change from one production company (or producer, financier or rep) to another.
Rachel Crouch is the Director of Development for Cold Iron Pictures, Miranda Bailey's financing and production company. She's worked on films such as Sundance's Swiss Army Man starring Daniel Radcliffe and Paul Dano, the Independent Spirt Award-winning The Diary of a Teenage Girl, Don't Think Twice starring Keegan-Michael Key and Gillian Jacobs, Norma staring Richard Gere and Steve Buscemi and many more. Prior to Cold Iron Pictures she worked as a producer's assistant raising film financing and helping bring films into production. Rachel will take her experience on over a dozen films and give you a behind-the-scenes look at what production companies look for when considering material.
Rachel will teach you how to develop your idea from a good concept to a strong story that will grab the attention of financiers and production companies. She'll help you break down your story to figure out your project's main audience and lead you through the tropes you'll want to exploit in order to leave that audience satisfied. You'll find out how to determine your story's budget range and see how letting go of those HBO dreams might help you find a better home for your project. She'll teach you how to hone your pitch including information you must include when pitching production companies. She'll even discuss rejection and finding the power within so that your next pitch is even better and more productive than the last. In short, Rachel will put you in a position to get the read, get in the room, and get the sale or job!
"I appreciate Rachel's openness and willingness to share her knowledge and experience with us."
- Susan S.
"Very practical advice that I can apply right away."
- Brian G.
"I thought it was very professional and informative."
- Chris R.
What You'll Learn
- Finding Material You Can Elevate
- Original material vs Adapted material
- What makes this project different?
- Understand the difference between a concept and an idea. You may think you know, but you may be wrong!
- How to test if your idea works best on TV or as a film
- Develop and Brainstorm Your Idea to Completion
- All about the outline
- How to improve and breakdown your character worksheets to create icons.
- Breaking down the logline for your project.
- Creating a dynamic synopsis of your story (pilot for TV show)
- Identifying the Best Home For Your Idea
- For TV – What is the best network for your show and why? Almost everyone says HBO and often they’re wrong.
- For Film – Who should produce your movie and why?
- We'll go over where to do your research, how to identify the best home, how to be prepared and what you need to complete.
- Tips For Successfully Pitching to Production Companies
- How to focus the arc of your pitch - we'll break down the most effective pitch.
- How to prepare basic questions
- Where to start your pitch
- Information you must hit on in your pitch to a production company
- How to deal with rejection of your project.
- Q&A with Rachel!
About Your Instructor
Rachel Crouch
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Testimonials
"I appreciate Rachel's openness and willingness to share her knowledge and experience with us." - Susan S.
"Very practical advice that I can apply right away." - Brien G.
"I thought it was very professional and informative." - Chris R.
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