My name is Chad Miller I have been working in the entertainment industry for more than 15 years. For the past baker's dozen of those years my career has been specifically focused on the business of on-demand entertainment. Back in 2002 cable companies were just beginning to explore the possibilities of "on-demand" entertainment. In fact, primarily content was available on a Pay-Per-View basis with customers being forced to press 'play' at a very specific time when the next available version of whatever they might want to watch would be made available. At iN Demand I helped schedule the content for availability, trying to squeeze in as many opportunities for customers to watch popular movies as the system would allow. For instance, if SPIDER-MAN (2002) has a run-time of 2 hours and 1 minute and iN Demand was willing to dedicate 4 different PPV channels to offering that film, my job was to work with the system administrators to schedule it as many times as possible. It was an infuriating experience for customers who could not pause the content and had to sit-down in front of their televisions (and only televisions) at a very specific time, pre-determined by yours truly. Thankfully the true promise of an on-demand business landscape soon emerged and I joined the team at AT&T U-verse where I helped that product from it's conception with just 32,000 test subscribers in Texas to a point six years later when the service was available nationwide and had nearly 4 million active subscribers. At AT&T I worked with all of the major studios ensuring that both their big tentpole titles were available to customers and also helped evaluate new content from new content aggregators and distributors. Which is how, after six years with AT&T, I found myself joining a small, independent distribution company called Gravitas Ventures. I was their 5th employee and during the time I was with their team it grew to more than 20 employees and was twice listed on Inc Magazine's "Fastest Growing Companies". That's a metric based largely on revenues, not employees. At Gravitas I was the person that sought out content for distribution at film festivals and also simply through referrals from executives at Amazon, Hulu and Netflix. Presently I am an independent consultant providing distribution strategy advice to a wide range of people, from independent content creators, to established production companies looking to re-evaluate their distribution process, to encoding vendors who are seeking to bridge the gap between content creators and the platforms where customers are going. Full Bio »
There are thousands of shows and films to watch on Netflix, Amazon, Hulu and other streaming platforms. Now, more than ever, there is a constant stream of incredible stories being told by content creators from all over the world. It is safe to say that there is something for everyone when it comes to this new form of distribution. But that doesn't mean you can just call up a streaming service and request a meeting! So, how do you get your story on a streaming platform for all the world to see?
You need to understand the hurdles that content creators face in getting their product on these important streaming platforms and how to overcome them. Understanding the business structure of these top three players is key for you to break in, get your film or series seen through this distribution option and make money by doing so. It's important that you understand the global structure of these streamers, how they choose their content and what potential revenue might be for you as a filmmaker.
Chad Miller has been working in the entertainment industry for more than 15 years and the bulk of his experience has been specifically focused on the business of on-demand entertainment. He's worked with Gravitas Ventures distribution specializing in Amazon, Hulu and Netflix and prior to that was with AT&T working with all the major studios ensuring that both their big tentpole titles were available to customers and also helped evaluate new content from new content aggregators and distributors. Now, he's bringing his extensive and specialized knowledge exclusively to the Stage 32 community.
Chad will be discussing the broad differences between Amazon, Hulu and Netflix and how each of these streaming platforms select their content. You will learn the business structures of each of these platforms, what your distribution reach is and what your revenue expectations are as a content creator on these payment structures. You'll even walk away knowing international distribution options and ways you can negotiate the best deal.
If you are a screenwriter, filmmaker, producer, or content creator hoping will find a home on Netflix, Amazon or Hulu this is your ultimate guide to understanding how you can make that happen!
Amazon, Hulu & Netflix – What Are They & How Can You Get Your Content There?
In this first section Chad will be discussing the broad differences between the three of the top platforms and the hurdles that content creators face in getting their product on these important VOD shelves.
Revenue Expectations For Content Creators
The Road Ahead – What Content Creators Should Be Watching
Beyond Amazon, Hulu & Netflix there are a world of smaller opportunities…
Q&A with Chad
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"Thank you for a seminar packed with useful information to help us move forward with our projects and for giving us actionable items." - Susan S.
"Chad was great. Thank him so very much!" - Bonnie D.
"Great webinar, great speaker - lots of great detailed info and tips for getting into this world." - Ron H.
In today's world of independent filmmaking, the VOD, SVOD & AVOD distribution strategy becomes a stronger option for many filmmakers. We've brought in 15 year executive Chad Miller who has worked with hundreds of filmmakers on their distribution strategy through his working relationship with platforms such as Amazon, Hulu, Netflix and iTunes to teach for Stage 32 Next Level Education. In this exclusive webinar, Chad will break down the very important topic of how to window the release of your film. Making sure that you are going to market during the most opportune time is key to a successful distribution strategy. Chad will give you an overview of VOD, SVOD & AVOD and explain the evolution of windowing strategies and why & when it makes sense to break with the traditional windowing strategies. He'll also go over the revenue expectations, deal strategy basics and give you a comprehensive look so you are prepared when it's time to release your film.
One of the hardest parts of being an artist is understanding the business part of the “film business”. You very likely have the “art” part down--you have a script; you’re an actor; you learned how to direct, etc--but as you set out to make the magnum opus that is your film, you quickly realize that you are spending way more time talking about legal documents, business prospectus, waterfalls, and returns on investment. It’s not what anyone signed up for when they set out to be artists, but it’s still absolutely part of the job. This doesn’t need to be a bad thing, though. Understanding the business side of your craft and learning how to work within this world will give you the ability to ultimately create the art you want to make. Unless you already have a personal fortune at hand to put towards creating your project, you’re going to need to work with non-artists, executives, and financiers to find the funding to turn your vision into a reality. This means you’ll need to convince them that your project is worth investing in. A solid business plan can help you achieve this goal. A great business plan will get investors excited, it will tell them who you are as a filmmaker, and most importantly, it will translate your project from a creative language to the business language that investors more readily understand. This is no small feat, but it’s a critical step in getting your film made. If you can learn to speak investors’ language, they will help you speak yours. So what does a great business plan look like and how can you make your own to position your project for optimal success? With over thirteen years of experience in film distribution, Bryce C. Campbell is one of the leading distribution and marketing executives in the industry. Bryce got his start working at Miramax Films and later began working with Open Road Films as the Vice President of Operations for Distribution and Marketing. In this role, he oversaw vendor relations, finance and film budgets, as well as handling sales with a concentration in the US and Caribbean territories. One of his key interests is negotiating distribution deals with filmmakers and leveraging industry analytics to provide insight into box office potential for each project. Bryce’s heavy experience with the business side of filmmaking has given him a wealth of knowledge of how best filmmakers can get buyers on their side, and he’s sharing what he knows exclusively with Stage 32. Bryce will show you how to talk business and present business materials that “non-artists” can appreciate. Specifically he will walk you through building a strong and convincing business plan. He’ll explain how to make a strong opening statement, with examples, and he’ll show you what needs to be broken down at the beginning. He’ll delve into what should be included in your bio and what can be taken out for buyers to be interested in working with you. He’ll go over the 4 key things that need to be in your business plan when discussing your project and will demonstrate what you need to get an investor to trust you. He’ll spend time talking about research and comps and how to use these for films and talent. He’ll then teach you how to show an investor they will make money back on your film. Finally Bryce will explain how to create a strong closing summary and leave investors with a good impression. Through Bryce’s lecture, even the least business-savvy artist can gain valuable skills to better present their project to buyers and find the money and business partners needed to find success.
Hello Creative Army! Well, we did it. We made it to the end of 2020. I believe you will welcome me in saying, hasta la vista to this wild year. 2020 has been a challenge, to say the least, but it has not been without a silver lining or two (or twenty...if we're being optimistic). Over the last year, the entire Stage 32 team has been working tirelessly to help you stay connected, creative, motivated, and informed. As always, we are committed to bringing you networking opportunities, education and mentoring from top-level industry executives and professionals, and access to decision-makers around the globe all from the comfort of your own home. Every day, the Stage 32 team is on the phone and communicating with industry professionals. Our goal is to have our finger on the pulse of what's happening in the moment, so you have the tools you need to make moves in your careers. 2020 was not without its faults, but there has never been a better time to take stock of your career and get ready to step on the gas and dominate as we enter into what I am calling The Great Content Gold Rush of 2021. So I invite you to kick 2020 straight in the ass and enter 2021 on a high by joining me for my final AMA of the year. As part of our Holiday Jump Start, I was thrilled to be hosting the "Ask Me Anything" F@#$ 2020 Edition. ALL creatives and professionals were welcome. Looking to further your craft? Now's the time. Looking to learn more about the business? We got into that. Want to find out what I'm hearing from our roster of execs what's going to be happening industry wide in 2021? Let's F@#$'ing rock. As always, registering for my AMA is completely FREE and it's available for immediate viewing! And the more the merrier, so do invite any of your fellow creative friends and peers on your social media channels, your email lists, and through your online groups to join us as well. If you missed my last few AMA's, you can view them here! Now you can say F@#$ off to 2020 with me. Cheers! RB
This week, Jason speaks with producer Natalie Qasabian, who has forged a successful career producing independent films which have had tremendous commercial success! Natalie began her career producing three films for the indie film duo the Duplass Brothers, including Duck Butter directed by Miguel Arteta, Natalie went on to produce All About Nina starring Mary Elizabeth Winstead and Common. Later, Natalie produced Searching, a thriller starring John Cho and Debra Messing which was acquired by Sony at Sundance in 2018 and went on to gross $75M at the box office! Currently she's producing Run, starring Sarah Paulson for Lionsgate as well as the sequel to Searching for Sony. Natalie talks about starting her career as a Line Producer and Production Manager, and how that allowed her to make independent films for a modest budget. Natalie shares her insights on the effectiveness of proof of concept videos, how first-time filmmakers can attract financing, and the inside story of how she sold Searching to Sony at Sundance!
Do you suffer from writer’s block? Do you ever get stuck on a scene — at odds with how to proceed, what your character should do or say — for hours, days, sometimes weeks? Do you ever read a scene and think, something’s just not working? Join the illustrious club of every writer ever. Luckily, this very common problem has a simple solution. In this webinar, you will dig down to the building blocks of excellent scene work, those elements which are fundamental to establishing character, advancing plot, capturing tone, and planting memorable moments. By using iconic scenes from landmark film and TV and by citing examples from his 5+ years of TV writing and producing experience, Charlie will offer an array of tools and skills that will harden any writer against the obstacles and pitfalls that come with attacking any scene. Perhaps more importantly, participants will come away with some vital ways to overcome the feared writer’s block that plagues us all.
Ever wondered what daily life is like for a TV Writer? Looking for ways to manage and maximize your schedule to output great, useful material without losing your mind? Wondering how the hell you’re supposed to write when you’ve got a full-time job? Tune in for this exclusive 2-Part Stage 32 Next Level Webinar taught by TV Writer/Producer Charlie Charbonneau (CW shows: The Secret Circle, The Vampire Diaries, and its spin-off The Originals) to hear about life and work of TV writers, on AND off the clock. You'll gain insight that will help you succeed in finding your next assignment and how to excel in the position! In Part 1, attendees will learn what life is like when TV writers are between jobs or trying to get that first job. Join Charlie as he discusses ways to manage your own writing schedule, find out how to decide which projects to focus on, and get some tips to stay relevant and visible to the big players and decision makers when you’re not employed. He’ll even lay out some strategy to position yourself for the highly coveted freelance script, whether you’re an assistant or a working writer between gigs. In Part 2, Charlie will unpack all the ups, downs, problems, and pleasures that come in the daily life of a working TV writer. Hear insider advice and information about writers room etiquette, climbing the title ladder, taking notes, rolling with the punches when your material doesn’t impress the powers that be, and making sure you get paid. He’ll even discuss the best way to interact with those hot-shot actors in your show. As usual, get ready for some horror stories from the trenches!