How to Write a Female-Driven Pilot + 4 Script Downloads

Hosted by Colleen Labella


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Colleen Labella

Webinar hosted by: Colleen Labella

Director of Development at Shoot to Midnight (Emmy-winning RUSSIAN DOLL, Star Wars THE ACOLYTE)

Colleen Labella is a producer and the Director of Development for Leslye Headland’s company, Shoot to Midnight. She has read hundreds of pilots and met with countless writers. She has sold numerous television series to various networks, and she is currently in development with projects at FX, Hulu, Freeform, and Lucasfilm. Her television credits include SINGLE DRUNK FEMALE, ALMOST FAMILY, and the upcoming Star Wars series, THE ACOLYTE. She also has a number of films in development, including Catya McMullen’s GEORGIA MERTCHING IS DEAD. Full Bio »

Webinar Summary




When it comes to today's streaming and television landscape you can easily paraphrase Beyonce...

Who runs the world?

Badass female characters do!

From laugh-out-loud comedies like HACKS to dark stories of corruption like THE DROPOUT, its never been a better time to write female-driven stories. 

In this exclusive Stage 32 webinar, you’ll learn how to create a female-driven story that only you can tell. Guiding you is Colleen Labella, the producer and Director of Development at Leslye Headland’s Shoot to Midnight. She has sold numerous television series, including Netflix’s RUSSIAN DOLL, Freeform’s SINGLE DRUNK FEMALE, and the upcoming Star Wars series THE ACOLYTE for Disney+.

Colleen is dedicated to telling stories about womxn and the LGBTQIA+ community, and she’s bringing that passion and her years of experience to teach you:

  • How and why the industry’s interest in womxn has changed
  • Current patterns in popular female-led series
  • What’s working and not working in today’s female-driven stories
  • Current themes in these shows
  • What is the future of female representation on television
  • Common traps to avoid when writing these pilots 
  • How to develop new and interesting characters we haven’t seen yet

Most importantly, Colleen will show you how combining your unique voice with different television formats and utilizing multiple storylines can enhance your work, creating a better script and series overall.

Don’t miss out on this incredible opportunity to hear from a fantastic expert working at one of the most in-demand production companies around. You’ll walk away with a stronger understanding of both female-driven series and where your voice fits into this growing market.

Praise for Colleen's Stage 32 Education:

" I strongly suggest Colleen Labella. She is amazing and so detailed.."

- Susan W.

"This was honestly one of the best webinars I have ever seen!"

- Brianna C.

What You'll Learn

The State of Female-Led Stories

  • The current patterns in popular female-led series
  • Breaking down what is working and what is not
  • Looking at how the industry's interest in womxn has changed

Themes We Are Exploring in Female-Led Stories

  • The current themes in female-forward stories
  • What is the future and how do we move forward from here?

Developing Female Characters

  • Common traps in the developing female characters
  • Developing new and interesting female characters we have yet to see

Writing A Pilot: A Brief Overview of Structure

  • Structuring a half-hour pilot
  • Structuring an hour-long pilot
  • Understanding A, B, and C stories and why are they important
  • Introducing the audience to your story as effectively as possible

Q&A with Colleen

About Your Instructor

Colleen Labella is a producer and the Director of Development for Leslye Headland’s company, Shoot to Midnight. She has read hundreds of pilots and met with countless writers. She has sold numerous television series to various networks, and she is currently in development with projects at FX, Hulu, Freeform, and Lucasfilm. Her television credits include SINGLE DRUNK FEMALE, ALMOST FAMILY, and the upcoming Star Wars series, THE ACOLYTE. She also has a number of films in development, including Catya McMullen’s GEORGIA MERTCHING IS DEAD.


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