Krista is a manager and producer at First Friday Entertainment, a literary management and production company founded by Krista and Devon Byers and dedicated to showcasing fresh and unique voices. Their client, Victoria Rose, was recently featured in the 2018 YOUNG & HUNGRY list. Their client’s credits include ORANGE IS THE NEW BLACK, SENSE8, IT’S ALWAYS SUNNY IN PHILADELPHIA, TRANSPARENT, PRECIOUS, HOUSE OF PAYNE, and many more titles. Prior to founding First Friday Entertainment Krista was with Circle of Confusion, New Wave Entertainment and Authentic Talent & Literary Management. Krista has built her career around finding and elevating unrecognized voices and will share what she has learned from her side of the table. Full Bio »
So you’ve been writing and practicing your craft for a while. Maybe you’ve placed in some notable writing contests or have gotten great feedback from your peers, or maybe even some producers or executives. You’re ready to take the next big step in your writing career, but you’re not quite sure how to break in. You don’t have the right relationships to get your material in front of those who can bring it to fruition, or maybe you need some guidance as to what will get you noticed by network and studio executives who are staffing the shows you love. What you need is representation in the entertainment industry, specifically a manager who can help open those doors for you. But how do you go about finding and securing the right manager for your team?
The barrier to entry in the entertainment industry has never been higher. Legal policies often prohibit network and studio executives from reading material or listening to pitches from unrepresented writers. And managers are inundated with material from potential clients, queries getting lost in endless stacks of scripts, and that’s if they even accept queries at all! It’s a situation that often puts emerging writers in a tailspin - how do you gain entry to your dream industry when that first step feels impossible? The answer lies in being strategic in how you mobilize your network (which is probably bigger than you think it is); focusing on finding the right fit for your career, rather than taking a scattershot, any manager will do approach; and most importantly, keeping the train running regardless of if you have a manager or not - if you build it, they will come!
Krista is a manager and producer at First Friday Entertainment, a literary management and production company founded by Krista and Devon Byers and dedicated to showcasing fresh and unique voices. Their client, Victoria Rose, was recently featured in the 2018 YOUNG & HUNGRY list. Their client’s credits include ORANGE IS THE NEW BLACK, SENSE8, IT’S ALWAYS SUNNY IN PHILADELPHIA, TRANSPARENT, PRECIOUS, HOUSE OF PAYNE, and many more titles. Prior to founding First Friday Entertainment Krista was with Circle of Confusion, New Wave Entertainment and Authentic Talent & Literary Management. Krista has built her career around finding and elevating unrecognized voices and will share what she has learned from her side of the table.
Krista will walk through how literary managers operate and what you should be doing to ensure you can get the representation you need to get your writing career to the next level. She will begin by giving a rundown of what exactly lit managers do and how they differ from agents and attorneys. She’ll explain why managers are often the first type of representation for emerging writers and how you should know if you’re ready for a manager of your own. Then she will explain what managers generally look for in potential clients, including the type of material they’re searching for, the relationships they’re hoping for what a strong vision looks like. Next Krista will explain how managers go about finding new clients. She will teach you how to find and approach a potential manager for representation. To do this she will go through the tools that are available to you in finding a manger and how you should research potential managers and what kind of information you should look for to make sure they’re the right fit for you. She’ll then give you tips on how to mobilize your own personal network to attract a manager and then will lay out how to best write a query, including what you should also include and what you should never include. Krista will then talk about what you should do if a manager asks to read your material. She’ll explain when and how to best follow up, how to handle rejection if the manager decides to pass, how to handle requests for more material, and how to prepare for a signing meeting, or perhaps multiple meetings. Finally Krista will delve into the process of deciding to work with a lit manager. She will outline what to look for in a signing meeting, how to follow up after a meeting, and what to expect after agreeing to work together. She’ll talk about how to best manage the manager/client relationship and what to do if that relationship isn’t ultimately working. Finding and working with a lit manager can be challenging, but also incredibly important. Krista will give you the tools to navigate the process better and hopefully put the right actions into place to find a great manager for your career.
"Having a manager can be a critical step for a writer to find access in the entertainment industry and move forward in their career, but there's a lot that goes into finding the right fit and making the relationship work. I've seen my fair share of writers blow their chances at representation or come to the table ill equipped, and I'm so excited to be leading this webinar with Stage 32 to give writers the tools to better navigate this topic."
Q: What is the format of a webinar?
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.
Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.
Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer
Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A.
Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year!
Some of the most well regarded recent feature films and television shows were based on books, including the Oscar-nominated Little Women, JoJo Rabbit, The Two Popes, The Irishman and the Emmy-nominated Game of Thrones, Chernobyl, Fosse/Verdon, Sharp Objects and many more. Authors spend months, if not years, formulating characters and worlds that make it onto the printed page. This creativity serves as great source material that would translate greatly to the big or small screen. If you're an author who's written a novel and are looking to get it adapted, a screenwriter that's written a script based off a book you have (or would like to obtain) the rights to, or a producer or financier who has the rights or are circling securing the rights to a property you believe would make a great film or TV show, you need to understand the steps to take to obtain the rights, protect yourself legally, and make the development process a smooth and enjoyable ride. Discovering an adaptation-worthy story can be as simple as stumbling across an interesting book or article at a bookstore, library or newsstand. Understanding how to obtain the rights and develop that material effectively is the harder part. It takes meticulous planning and approach to be able to get the rights to the desired intellectual property and successfully adapt and develop the material. Many factors go into getting an adaptation to the screen including negotiations, legal hurdles and making sure you're staying authentic to the source material. Once misstep and it could derail an amazing project. You need to be prepared. Jim Young has produced films adapted off of books and intellectual property such as The Catcher Was a Spy (starring Paul Rudd), Lovelace (starring James Franco, Sharon Stone, and Amanda Seyfried) and The Man Who Knew Infinity (starring Dev Patel, Jeremy Irons, Toby Jones, and Stephen Fry) and Life of King (starring Cuba Gooding Jr.). He's had his films premiere at Sundance, Tribeca, SXSW and has earned himself a reputation of being an expert in adaptations. Through years of working with authors, publishers, talent, financiers and distributors Jim knows how to adapt a book into a film and TV series from start to finish. Jim will teach you how to acquire the rights to a book you're interested and go over where to look for title, how to approach the author and publisher and how to close the deal. He'll give advice on the story development process and how to engage the author during that time, as well as tips on how to avoid liability. You'll learn two essential people you must have in your pre-production phase and how to work with the cast, crew and author on set. You will get insider tips on what to do before your film or TV show hits the screen to gain momentum for your project. And, finally, Jim will give you six legal elements to have in place prior to your project's release. This is must-know information coming from someone who's prolific in producing films based off of books.
Commercial work can provide you with some of the most fun and lucrative work you can secure as an actor. Getting the right commercial spot with the right brand can help elevate you and your profile as an actor on a national level and capture the attention of casting directors, filmmakers and producers who want to work with you. Knowing what it takes to stand out and improve your callback / booking chances is essential to effectively outpace the competition and secure a lasting career in commercials. You've put the work into honing your craft, now it's time to learn how to navigate the landscape and land those roles. Auditioning for commercials takes special skills and knowhow in order for you to stand out from the pack and win the room. Unlike theatrical casting, you have more room to play and let the real YOU shine during your audition. At the end of the day, giving a great performance in the room is important, but being crushing the role and being memorable is even better. Almost always, casting directors see hundreds of actors for each commercial. You want to not only knock your audition out of the park, but keep yourself first and foremost in the minds of the casting director so you're remembered for the next role, the one after that, and so on. It may surprise you to learn, setting yourself apart is not as hard as you think. Karen Ryan has cast hundreds of commercials over the past 15 years and has in-depth knowledge of the things that directors, ad agencies and clients watch out for when choosing who best represents their brand. She has worked with Corona, Hyundai, Home Depot, Toyota, Walmart, Pizza Hut, Hershey's, Just For Men and more, as well as with major studios such as Disney and NBC Universal (among many others!). She has helped guide actors to be more effective in their choices, how they present themselves and how they can set themselves apart to ultimately improve their chances of booking commercial work. And now she's sharing that knowledge with you exclusively on Stage 32. Karen will teach you the knowledge of how to up your game in the fast paced, competitive world of commercials. You will go through the process from breakdown to booking and understand how to prep your commercial copy. She'll share with you what non-verbal clues can give you a competitive advantage and teach you the do's and don'ts (from a casting director's perspective) in the the casting room. You will know what casting directors and producers are ultimately looking for and how you can bring the best YOU to the audition. She'll also teach you where and when to go off script and improv to give yourself a distinct advantage when the time is right. You'll also learn how to deconstruct your reel (honestly) and how to best present it. You will gain complete insight into booking more commercial work and gain the tools and knowledge to help you win the room, book more work, and stay first and foremost in the casting director's mind. "Karen truly cares about bringing out my best self. Since working with her I have booked more roles in one year than I had in the previous 5. The acting industry needs more people like Karen!" - Sean R. "Excellent advice and guidelines for improved auditions" - Steven F. "Bring Karen back! She's great!" - Anne H. "Loved Karen and all the info she shared!" - Roxanne H.
You know what you like to write, but do you know your personal brand as a writer? Branding yourself as a writer is an integral part of your strategy toward getting read, securing representation, attracting development executives and producers, and, ultimately, securing a long and successful career in the entertainment industry. Should you write in a variety of different formats or stick to one? Should you settle in on a tone or style or show your versatility? All of these questions (and many more) will factor in to how you brand yourself as a writer. Your brand is equal parts preferred medium, chosen genre(s), and personal voice/style. Once all of this is determined and developed, it will become easier to for you, your representation team, and/or your production company to sell/produce/finance your material. There are more screenwriters than ever looking to secure and maintain a career writing for film, television, and now, digital content. But with so much talent vying for limited opportunities, it’s important to find a way to stand out from the crowd. And because there are very few new stories, only fresh takes on proven formulas, a writer’s unique voice and style are paramount when creating and selling content. This voice/style combined with preferred genres and mediums make up a writer’s brand, and cultivating that brand is instrumental in selling yourself and your material in Hollywood. And you don’t need representation or a production company behind you to do it! Developing your brand as a writer starts and ends with you. Once you fully understand, determine and develop your brand with confidence, you’ll find that many more representatives, producers, and other buyers will be willing to jump on your bandwagon. Tiegen Kosiak began her career working with, among others, the Academy Award-winning writers of BIRDMAN and the creator of STEP UP and SAVE THE LAST DANCE. While working in management and development Tiegen recognized how integral a writer’s brand was in submitting material, setting meetings, and pitching clients for open writing assignments. Prior to her new role working with an A-list actress who has a producing deal with Netflix, Tiegen worked for Cinestar Pictures, Zoe Saldana’s production company. In these roles Tiegen uses branding every day to option material, sell screenplays, and attach writers to projects. She'll help you understand how you can stand out, get read and get sold! Tiegen will teach you the tools needed to craft your brand as a writer and how to use that brand to sell yourself and your material to representatives, producers, and other content buyers in the entertainment marketplace. No matter if you're writing for features or television, Tiegen will show you how to rise above the competition by finding your lane and using this focused strategy to get reads and get you in rooms that matter. Whether you're looking for representation or searching for new representation, Tiegen will teach you 9 invaluable tips on approach that won't make you "just another writer" in the eyes of a rep. She will teach you how to choose the right representation (so important). She will explain and help you navigate where to find work, how to handle, general, pitch and network meetings, and how best to approach producers. In short, she will give you all the tools to help brand you and your writing so executives, reps, and decision makers want to read you and work with you from the jump! I found it very helpful and entertaining. I was shocked at how fast the time went. Tiegen packed a lot of great information into the 90 minutes. I know this is a webinar I will listen to again. - Cam C. This was an EXCELLENT webinar! Useful, unique information. Tiegen generously shared an enormous amount of information. Writing is a strenuous, though rewarding endeavor, and her detailed observations and vigorous, yet concise, genotype theories, as it were, have inspired my work ethic. And triple thank you for mentioning there are management companies with offices in NYC, not far. I don't live in LA, and have been worried for ages about that geographic block. Thank you Tiegen, and Stage 32. - Gerri G.
Producer Tiegen Kosiak joins our Panel as we listen and read your pitches live to help educate the Writers' Room screenwriters on what is and isn't working in their pitch.
One of the most useful things a writer can do is to team up with a mentor to help them on their journey. Too many writers try to navigate through the script writing process without guidance. Wouldn't you want a mentor that develops and sells material for a living to help you take the mystery work out of your journey? The most successful writers in the industry have their own mentors to make sure they are going in the right direction - do the same for yourself. Stage 32 Happy Writers is thrilled to bring back our 8 Week Working Writer's Lab. This is one of our most hands on, prestigious and talked about labs and we only offer it a few times a year. To find the perfect teacher we go through our rolodex of 400 executives and hand pick an executive that is one of the most raved about from our writers. Your teacher for this lab will be Patrick Raymond, creative executive at Mandalay Pictures! Patrick has assisted a number of our writers on strengthening their scripts and he is excited to help you bring your concept to life. With interactive lectures and weekly homework assignments directly geared towards bringing your concept to life, PLUS ongoing contact with Patrick in between classes, your experience writing has never been easier. Under The Guidance of Patrick Raymond you will: Pick a unique and commercially viable concept. Craft engaging, unique characters that pop off the page. A solid structural skeleton that successfully carries your concept. Cinematic set pieces that will give your story that much-wanted theatrical feel. A fully realized outline highlighting every major plot point in your script. The Objective of the Lab is: To take the mystery work out of picking a concept that can sell. To match you with an executive that will assist you with making sure all your script's elements is as strong as possible. Give you an experience on how development executives develop projects that are now on their company's slate. Class ScheduleWEEK #1 – The Story of Me; Your Questions; Your Stories General class overview. Patrick's history and experiences. What Patrick loves writing about and why. What he looks for in a good story/screenplay. Any initial queries raised in the pre-class questionnaire. NOTE: Given the online format, Patrick will use this week’s “office hours” to more personally respond to/discuss the ideas you are contemplating working on during the Lab. WEEK #2 – Character Creating strong, unique memorable characters. How to have them best serve your story, the genre, themes, etc. Dialogue and voice. Patrick will cover some examples, including personal experience. WEEK #3 – Act I; Premise into Story How to make the leap from basic premise/concept and characters into a full-blooded story. Where to start. What to include in Act 1. Where does Act 1 end and Act 2 begin? Creating a world and setting a tone. Patrick will discuss examples of strong (attention-grabbing and/or smartly-chosen) and weak (meandering, overstuffed, unfocused, etc.) beginnings. WEEK #4 – The Story So Far (Consultation) No on-line class this week. Instead, you will submit premise, Character Bio(s), and Act I outline for review; Patrick will discuss the materials individually in 30 minute phone calls and advise any changes/concerns. WEEK #5 – Act II; Structure and Plotting Plotting and development of your story across Act 2. Examples of structure (midpoints, end of Act 2, Internal/external conflict, etc. WEEK #6 – Theme; What’s it All About? How to ensure that your script isn’t just an escalation of events, but is a rich narrative experience that is hopefully actually about something. Topics to include Theme, Topicality, Relatability, Universality. WEEK #7 – Act III; Sticking the Landing Why 'when and how' to achieve a strong finish is arguably one of the most difficult parts of writing a screenplay. Examples of scripts/films that have accomplished this, as well as those that have not (and why). WEEK #8 – The Completed Outline (Consultation) No on-line class this week. Instead, you will turn in your completed outline for review; Patrick will then discuss with you over a 30-minute consultation. About Your Instructor, Patrick RaymondPatrick Raymond is a Creative Executive at Mandalay Pictures, Peter Gruber’s decades-old production company responsible for films such Sleepy Hollow, The Score, The Jacket, Into the Blue, When the Game Stands Tall and Horns. At Mandalay, Patrick gets to work on his passion every day: cultivating amazing stories and working with great writers.Prior to joining Mandalay, Patrick studied business and film production at the University of Southern California. He worked in the financial services industry for four years before transitioning to entertainment, where he worked as a production assistant in television for four years.After that he transitioned to working at Gersh in the production department but he also gained exposure to the literary world, working with writers and story. He then moved over to LD Entertainment for three years, where he was a Creative Executive, working with writers and helping build scripts and acquire ideas for new projects. Here he had the opportunity to work for Tate Taylor on a James Brown biopic entitled, Get On Up, and learned about assembling large studio films. He has since transitioned to the Creative Executive position at Mandalay Pictures. Patrick was born in Alaska and raised in Seattle prior to moving to LA.
We're revved and ready to go for the final webcast of September 2020 in the Writers' Room during the Write Now Challenge Webcast: Black Limousine! In this challenge, you were asked to write a short scene (1-3 pages in length) using the prompt below as your opening. EXT. STORE PARKING LOT – LATE AFTERNOONA YOUNG WOMAN, 20's, stands in the parking lot of a shabby-looking grocery store. She wears a work apron beneath her winter jacket. Just about to light up a cigarette, she suddenlyfreezes. Peering ahead she sees a BLACK LIMOUSINE coming toward her. There were some fantastic entries from our members that took this prompt in every direction - from Comedy to Drama, Supernatural to Sci-Fi, and even Thriller! It was a fantastic showcase of our members' imaginations.