How To Develop Your Live-Action Kids' TV Show

Hosted by Laura Courtie


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Laura Courtie

Webinar hosted by: Laura Courtie

Development Executive (worked with Paramount, Nickelodeon & Awesomeness TV)

Laura Courtie is a Creative Executive with 10 years of experience supervising the development and production of scripted and unscripted TV series and digital content for cable and streaming platforms, with a strong focus on comedy. Most recently, Laura oversaw the creative development and production of comedy series and specials, including serving as Executive in Charge of Production on iCARLY, FAIRLY ODD PARENTS: FAIRLY ODDER, SIDE HUSTLE, THE SUBSTITUTE, THE J TEAM, POWER RANGERS: DINO FURY, and CALIFORNIA DREAMING. Laura has a robust network of relationships with writers, producers, agents, and managers. She is passionate about creating inclusive programming and has a proven track record of sourcing and fostering professional development of diverse writers and directors. Full Bio »

Webinar Summary

A New Webinar for Writers and Kids' Content Creators!

Join Laura Courtie, an executive who's worked on iCARLY, SIDE HUSTLE, FAIRLY ODD PARENTS, the POWER RANGERS franchise, and more, to find out how to develop your own kids' show.

Kids in the 6 to 11 demographic are among the largest consumers of television and media, with the average child watching just over two hours a day of screen time between television, the internet, computers, and other electronic devices. These numbers are why major networks, cablers, and streaming platforms are hungry for new live-action television shows to fill their programming and keep kids ages 6 to 11 watching. 

This high demand is your professional opportunity. 

But to see your show on a cable giant like the Disney Channel or a streamer like Apple, you'll first need to understand what kids ages 6 to 11 like to watch, what executives are looking for, and the elements your show needs to win buyers over. And that's exactly what you'll find out in this exclusive Stage 32 webinar with television executive Laura Courtie

Laura is a Creative Executive with over 10 years of experience developing and producing scripted and unscripted projects for broadcast networks, cable networks, and streaming platforms.

If you don't know Laura's name, you'll definitely know her work as she served as the Executive in Charge of Production on iCARLY, FAIRLY ODD PARENTS: FAIRLY ODDER, SIDE HUSTLE, THE SUBSTITUTE, THE J TEAM, POWER RANGERS: DINO FURY, and CALIFORNIA DREAMING.

In this webinar, Laura will use her stellar experience to show you what's trending today with viewers and buyers, the various demographics of kids' content, who the major players are, how to develop your show, and more.

Join Laura and find out how to create a successful kids' show while learning from one of the best kids' programming executives in the business.


“As the creator & EP of the Nickelodeon sitcom 'Side Hustle,' I was delighted to have Laura Courtie as my network executive. She always tried to make the show better with a focus on character and story. She also happens to be a genuinely nice person who always stayed positive and poised regardless of any challenges that came our way.” -- Dave Malkoff, Showrunner & Creator of Side Hustle

“Laura Courtie is a super talented executive on the rise. She has great sense of story, character, and structure. I was impressed when working with her on the Nickelodeon show 'Side Hustle' and how good she is at helping writers/producers navigate the corporate landscape- whether it be casting, programming, promotion, or one of the myriad divisions working on a show. We felt lucky to have her as our point person between the studio and the network.” -- Ron Hart & John Beck Showrunners of Side Hustle & Creators & Showrunners of Liv & Maddie

“Laura is every casting director’s dream development executive. She is clear, collaborative, and communicative with impeccable taste. She is a champion of all talent in front of and behind the camera. I’ve had the pleasure of working with Laura on over a dozen projects and am constantly blown away by her expertise and passion for inclusive storytelling.” -- Beth Benge, CSA

What You'll Learn

Live Action Kids Content Overview

  • What is Kids' Content?
  • The Different Formats and categories of Kids Programming
  • Animation vs. Live Action
  • Successful Series Examples

Programming for the Right Audience

  • Navigating the 4 Quadrants of Kids' Content
  • Pre-school age 2-5
  • Bridge age 6-8
  • Kids age 6-11 (Sweet spot 9-10)
  • YA age 12-18+
  • Understanding the main differences of the Quadrants
  • The mandates of the 4 Quadrants

Creating Successful Kids' Content

  • Tips to live by
  • Formats to avoid
  • Common Mistakes to avoid

Emerging Content Trends

  • The latest new formats and content trends
  • What’s hot now and why

Kids TV State of the Union

  • The 3 main buyers and what makes them each different (Disney+/Disney Channel, Nickelodeon, Apple)
  • What are executives looking for?
  • Understanding your competition for gaining kids' attention

Q&A with Laura

About Your Instructor

Laura Courtie is a Creative Executive with 10 years of experience supervising the development and production of scripted and unscripted TV series and digital content for cable and streaming platforms, with a strong focus on comedy.

Most recently, Laura oversaw the creative development and production of comedy series and specials, including serving as Executive in Charge of Production on iCARLY, FAIRLY ODD PARENTS: FAIRLY ODDER, SIDE HUSTLE, THE SUBSTITUTE, THE J TEAM, POWER RANGERS: DINO FURY, and CALIFORNIA DREAMING.

Laura has a robust network of relationships with writers, producers, agents, and managers. She is passionate about creating inclusive programming and has a proven track record of sourcing and fostering professional development of diverse writers and directors.


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Reviews Average Rating: 5 out of 5

  • I took 4 pages of notes -- great insight into the business from somebody who clearly lives it every day.

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