How to Navigate the Marché du Film and Cannes

Hosted by Jérôme Paillard

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Jérôme Paillard

Webinar hosted by: Jérôme Paillard

Former Executive Director at Cannes Film Festival Marché du Film

Jérôme Paillard, Executive Director, Marché du Film Jérôme Paillard started his career as an oboist and as a producer and CFO of the French classical record company Erato. In 1991, he became General Manager of Erato Films alongside Daniel Toscan du Plantier where he executively produced over a dozen feature films. He joined the Festival de Cannes as Executive Director of the Marché du Film in November 1995 to oversee the development and management of what is now heralded as the world’s leading film market. He is also the Co-Director of Ventana Sur, the first market specialized in Latin-American films, and the founder of Cinando.com, a leading online resource, communication and screening platform for the industry.   Aleksandra Zakharchenko, Project Manager, Industry Programs Aleksandra was born in Kiev, Ukraine. She started off working as a coordinator at numerous music and cinema festivals. After finishing her Master’s degree in International economics, she was working on the elaboration of solar energy systems in Crimea and southern parts of Ukraine. In 2012 she moved to France to devote herself fully to the realm of cinema, working as a festival programmer in Nancy. For three years she was part of Nisi Masa’s team as European Short Pitch project coordinator. She has also written for the UK film platform, Film Debate, as a foreign film critic. After obtaining her second Master’s degree in Cultural Management, she began working at Institut Lumière. Then in 2017 she joined the Marché du Film, where she’s currently working on her third edition as Industry Programs project manager.   Charlotte Hurni, Project Manager, Cinando Charlotte Hurni joined Cinando in August 2015, and is in charge of marketing & communication as well as partnerships. Holder of a master's degree in management of cultural organizations of Sciences Po, she has previously worked with international sellers (MK2, Indie Sales), distributors (Zeitgeist Films) and producers (Union Docs).   Sten-Kristian Saluveer, Head of Programming, NEXT Sten-Kristian Saluveer is Academy Award-nominated, Estonia / Japan-based audiovisual media innovation and policy strategist, film producer, and content & technology entrepreneur focusing on bridging Asia with Europe and the impact of exponential technologies on film industry. He is the Founder of Storytek Creative Accelerator /storytek.eu/ bringing together deep audiovisual sector knowledge, technology and funding with a selection of hand-picked global tech entrepreneurs and filmmakers & content creators. Sten has worked as a Programmer for Asian cinema and Industry Director for Black Nights Film Festival, co-founded the European Genre Forum filmmaker development lab, and served as advisor and curator for The office of the President of Estonia, Estonian Ministry of Culture, Futur.io - The European Institute for Exponential Technologies and Desireable Futures, the Kinnernet conferences, The Far East FF, Taipei Film Academy and several other public and private ventures. Most recently he was appointed as one of the four experts of Special Mission Klossa for Vice President of European Commission, Andrus Ansip, to devise the first industrial strategy for European audiovisual media sector and serves as Head of Programming / Next at the Marche du Film of the Cannes Film Festival. Sten has been the driving force behind the pioneering film collaboration agreement between the Korean Film Council and Estonian Film Institute, and has kickstarted Asian productions with Northern Europe including Angry Painter (2014, Korea-Estonia, dir. Jeon Kyuhwan), Man and Woman (2015, Korea, dir. Lee Joon ki,) Dearest Sister (2016, Laos-France-Estonia dir. Mattie Do) - Academy Award Nominee 2017, and Magic Kimono (2017, Japan-Latvia, dir. Maris Martinsons). Full Bio »

Webinar Summary

The Cannes Film Festival can be overwhelming when you plan to attend for the first time. Over 12,000 film industry professionals head to Cannes each year to present and discover almost 4,000 films and projects in development at 33 screening venues.

Fuelled by this success, the Marché has expanded with the opening of the Riviera and Lérins exhibition halls, forming a hub around the world-famous Palais des Festivals and the Village International, the number one venue for promoting films from all over the world. As a leading global film industry organization, the Marché du Film takes a rigorous approach in adapting to the expectations of industry professionals worldwide and to emerging economic, technological and creative film trends. 

Even if you’re a veteran attendee, things are always changing at Cannes so it’s important you stay in the know. 

Stage 32 is proud to be the industry education workshop partner of the Cannes Film Festival Marché du Film for the third year and we are excited to offer all badge holders the opportunity to experience Stage 32 education. Together with the Marché we are excited to offer an exclusive webinar to our Stage 32 community on how you can navigate the festival.

In this webinar we’re bringing in the Executive Director, Jérôme Paillard, and his team to talk about the festival and how to navigate it. Now, you’ll get to hear straight from the source on how to make your Cannes experience work for you. You’ll walk away from this webinar able to arrive on the Croisette ready to make things happen!

What You'll Learn

We'll be breaking this exclusive webinar down into 4 parts: General Information, The Producers Network & Industry Programs, Cinando and NEXT. We'll be bringing in the heads of each division to talk about how each of these programs at the Cannes Film Festival work and how you can best navigate them. The panelists will be live so please bring your questions!

Introduction and General Presentation About the Marché du Film and Cannes

Jérôme Paillard, Executive Director

 

  • What is a Market? …much more than you might think it is.
  • A traditional Market
  • New Models
  • The Marché du Film’s relationship with the Festival de Cannes.
  • How the Marché and Festival are organised (Layout, Screenings, a few statistics, who you can meet there)
  • The Marché’s Matchmaking App

 

Producers Network and Industry Programs

Aleksandra Zakharchenko, Project Manager

 

At Marché du Film the networking is essential. We aim to maximise the number of targeted meetings between film professionals. For producers, since 16 years we are organising Producers Network. The program that over the course of 7 days (from Wednesday, May 15 till Tuesday May 21), includes Breakfast Meetings and Happy Hours. Breakfast Meetings are the chance to meet sales agents, festival representatives, and film funds, while producers-only Happy Hours multiply opportunities to link up with co-producers.

For the whole duration of the Marché du Film within Doc Corner, we offer multiple opportunities for doc community to connect and reinforce their presence at Cannes.

This networking platform brings together all the relevant players of the field around a number of customized events: panels, talks, screenings, workshops, consultancies, speed meetings, docs-in-progress showcases. Furthermore, Doc Day, taking place on Tuesday, May 21, is a full-day event composed of keynotes, panel discussions and masterclasses, featuring inspiring filmmakers and industry executives. We also offer doc Lovers mixer cocktail.

Within the Marché du Film we are also offering the events dedicated to genre films. These are Frontières Platform with it’s Proof of Concept and Buyers Showcase selection, Fantastic 7 with selection of the projects from 7 genre-based film festivals around the world and Fantastic Fanatics Mixer cocktail.

Furthermore, the Marché du Film offers renowned festivals the possibility to showcase their selection of original works-in-progress with Goes to Cannes program.

Finally, this year we are launching two brand new projects: Animation Day taking place on Sunday, May 19 co-organised with Annecy Film Festival. On the agenda: a presentation of works-in-progress looking for a sales agent, distributors or a festival selection and a panel hosted by industry professionals and a luncheon gathering the animation film community that will meet in Cannes to discuss, discover and envisage the future of the genre.

The other new project is Meet the Streamers taking place on Tuesday, May 21. The project which will allow you to connect with new and key VOD players in a speed-meeting format. A unique opportunity to learn about these platforms' business models, their target audience(s) and much more!

 

Cinando, the Online Network, Tips & Tools – Get ready for Cannes

Charlotte Hurni, Project Manager, Cinando

  • What is Cinando? Short introduction to the website.
  • Every Marché du Film delegate gets a free 1-year subscription to Cinando.
  • Update your company info, including your line-up for Cannes (how to update your My data ‘Markets’ admin interface) to be visible online and also in the Cannes printed publications (Marché du Film The Guide & Pocket Guide, The Hollywood Reporter & Le Film Français listings)
  • The Cannes Marché du Film market environment on Cinando : look for contacts attending Cannes, reach out to prospects and schedule your meetings, practical info about the Marché du Film (booth locations, screening schedule, conference schedule…). Info available on www.cinando.com and also on the Cinando mobile apps (available on the App Store & the Play Store)
  • The database features: create your lists & favorites
  • Cinando Screeners: watch films & send invitation links in a secure environment before, during and after Cannes

 

The NEXT Pavilion, Startups and VR

Sten-Kristian Saluveer, Head of Programming, NEXT

  • What is NEXT and why its important in the shifting entertainment industry?
  • Overview of the NEXT program - Media Meets Tech, Blockchain Summit, Visionaires
  • How to make the best out of NEXT - tips and tricks for navigating and making a dent in Cannes

About Your Instructor

Jérôme Paillard, Executive Director, Marché du Film

Jérôme Paillard started his career as an oboist and as a producer and CFO of the French classical record company Erato. In 1991, he became General Manager of Erato Films alongside Daniel Toscan du Plantier where he executively produced over a dozen feature films. He joined the Festival de Cannes as Executive Director of the Marché du Film in November 1995 to oversee the development and management of what is now heralded as the world’s leading film market. He is also the Co-Director of Ventana Sur, the first market specialized in Latin-American films, and the founder of Cinando.com, a leading online resource, communication and screening platform for the industry.

 

Aleksandra Zakharchenko, Project Manager, Industry Programs

Aleksandra was born in Kiev, Ukraine. She started off working as a coordinator at numerous music and cinema festivals. After finishing her Master’s degree in International economics, she was working on the elaboration of solar energy systems in Crimea and southern parts of Ukraine.

In 2012 she moved to France to devote herself fully to the realm of cinema, working as a festival programmer in Nancy. For three years she was part of Nisi Masa’s team as European Short Pitch project coordinator. She has also written for the UK film platform, Film Debate, as a foreign film critic. After obtaining her second Master’s degree in Cultural Management, she began working at Institut Lumière. Then in 2017 she joined the Marché du Film, where she’s currently working on her third edition as Industry Programs project manager.

 

Charlotte Hurni, Project Manager, Cinando

Charlotte Hurni joined Cinando in August 2015, and is in charge of marketing & communication as well as partnerships. Holder of a master's degree in management of cultural organizations of Sciences Po, she has previously worked with international sellers (MK2, Indie Sales), distributors (Zeitgeist Films) and producers (Union Docs).

 

Sten-Kristian Saluveer, Head of Programming, NEXT

Sten-Kristian Saluveer is Academy Award-nominated, Estonia / Japan-based audiovisual media innovation and policy strategist, film producer, and content & technology entrepreneur focusing on bridging Asia with Europe and the impact of exponential technologies on film industry. He is the Founder of Storytek Creative Accelerator /storytek.eu/ bringing together deep audiovisual sector knowledge, technology and funding with a selection of hand-picked global tech entrepreneurs and filmmakers & content creators. Sten has worked as a Programmer for Asian cinema and Industry Director for Black Nights Film Festival, co-founded the European Genre Forum filmmaker development lab, and served as advisor and curator for The office of the President of Estonia, Estonian Ministry of Culture, Futur.io - The European Institute for Exponential Technologies and Desireable Futures, the Kinnernet conferences, The Far East FF, Taipei Film Academy and several other public and private ventures.

Most recently he was appointed as one of the four experts of Special Mission Klossa for Vice President of European Commission, Andrus Ansip, to devise the first industrial strategy for European audiovisual media sector and serves as Head of Programming / Next at the Marche du Film of the Cannes Film Festival. Sten has been the driving force behind the pioneering film collaboration agreement between the Korean Film Council and Estonian Film Institute, and has kickstarted Asian productions with Northern Europe including Angry Painter (2014, Korea-Estonia, dir. Jeon Kyuhwan), Man and Woman (2015, Korea, dir. Lee Joon ki,) Dearest Sister (2016, Laos-France-Estonia dir. Mattie Do) - Academy Award Nominee 2017, and Magic Kimono (2017, Japan-Latvia, dir. Maris Martinsons).

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Action sequences are no longer solely confined to big budget features. Movies and series of every size demand them. And while they can boost the status and popularity of a project, they are also complex and difficult to shoot and require special treatment and knowledge from the director. They are, in some way, mini silent movies, relying on image rather than dialogue to tell your story. To be a successful director today, whether you’re focused on film, television, or anything else, it’s important to have the necessary tools so you can tackle these demanding sequences Because every filmmaker, producer and crew members needs to know how action sequences are created, prepared and executed, Stage 32 brought in a bona fide expert to show you how it's done.  Michael Nankin has been a working writer, director, producer, and showrunner for 40 years and has directed action-packed episodes of popular television shows like the Peabody award-winning BATTLESTAR GALACTICA, TAKEN, VAN HELSING, HELL ON WHEELS, CSI, and more. Michael started as a writer/director at Walt Disney Studios at age 22 and his first independent film, THE GATE, was the highest-grossing Canadian-produced film ever at the time of its release. His first series, LIFE GOES ON, was the first series that presented a continuing character with Down Syndrome as well as the first HIV-positive continuing character. Michael’s other directing credits include Showtime’s THE GOOD LORD BIRD, ALPHAS, TURN, DEFIANCE, and the upcoming Stephen King horror series CHAPELWAITE starring Adrien Brody. A Humanitas Prize and Leo Award winner, Michael is an incredibly successful and sought-after director, in part due to his ability to inject action and energy into the projects he takes on. Exclusively for Stage 32 in this on-demand webinar, Michael will lay out how exactly to lay out a fantastic action sequence for your own project. He’ll do this by first explaining how to find the story and character development within the scene and use this as a guide to forming your plan. He’ll then go in-depth on how exactly to prepare for your action scene before you even go on set, including collaborating with the other departments, storyboarding and shotlisting, and the critical wounds and kills meeting. Michael will then teach you how to actually direct the scene on set, detailing camerawork, working with the stunt team, and shooting for visual effects and more. Along the way, we will examine two specific action sequences from projects directed by Michael Nankin – one from his film RED FACTION: ORIGINS and another from an episode of the celebrated AMC series HELL ON WHEELS. Michael will walk through the choices he made in putting these scenes together.

Filmmakers: How to get Cinematic Images in Ugly and Small Locations—includes 6 case studies

Any independent filmmaker can tell you that one of the key rules to creating a successful film is to use what you got. This is especially true (and especially challenging) with cinematography. With a limited budget you’re likely not going to have the state-of-the-art equipment or perfectly lit soundstage to get the optimal shot. Often you’re going to have to make do with the locations the team was able to rustle up. These locations might be too small, might lack natural light, might be the wrong color. Well that’s too bad. If you want your indie film to look great, you’re going to have to be scrappy, adapt quickly, and be ready to pull a couple miracles out of your hat. Don’t think this won’t be noticed though; having the tools to make any location look great will not only elevate the film you’re working on, but also bolster your own reputation and prove your worth as a DP or director. It might not always be fully appreciated, but if you’re serving as DP, it’s down to you to take any shot and make it cinematic. Sometimes this might be as easy as setting up a fill light, but especially for low-budget projects, it’s often much more complicated. With a lack of access to sufficient resources, it can feel like reinventing the wheel to make any shot work. However, coming to set knowing the questions to ask and the tools at your disposal can make all the difference. What combination of a fill light, key light, and back light will work best? How can you use the props and materials that happen to be around to draw the eye to your subject? And perhaps most importantly, when should you push to make the shot better and when should you recognize that it’s as good as it’s going to be? Barry Andersson is an award-winning director and cinematographer. He has directed 5 feature films, many of which were released in theaters—his most recent film is being distributed by Lionsgate. Barry’s career as a cinematographer includes several television pilots, acclaimed short films, numerous commercials, and countless commercials and corporate videos. Barry is also the author of the DSLR Filmmakers Handbook. Barry has had to light and shoot more ugly locations than he can count and has developed a slew of strategies to tackle the challenges they bring. Barry will give you tips and tools to pull beauty out of the ugliest of locations. Barry will start by going through the basics of art direction and what expectations directors will have of you as a DP. Using case studies and practical examples, Barry will outline how to find and create depth in flat locations and how to use available lighting to your advantage, even if it’s not ideal. He’ll then give you ideas of how to find use available props and items you might not have considered to add dimension to your shot. Then Barry will discuss the importance of where in the location to place your talent to elevate or destroy your scene. Finally Barry will delve into the best way to choose the right lens for each shot. You'll walk away from this fun webinar knowing how to navigate any small space surprises once you get on set with your equipment. Praise for Barry's Webinar:   "Very professional and Barry gave good advice" -Carol L. "Excellent webinar . Many great tips I can definitely use. Thanks!" -Ron H. "Barry has a bunch of great strategies that I'm totally going to use on my next shot" -Charlie C. "Super interesting and super practical advice. Thank you!" -Tina R.

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