Andrew Kersey is a literary manager and the head of Kersey Management whose clients are working on projects at all the major studios and streaming outlets including Netflix and Amazon, and the networks and cable channels ABC, Fox, NBC, CW, Disney Channel, and Nickelodeon. Andrew recently just sold his client's sci-fi spec script to Universal with THE SOCIAL NETWORK and FIFTY SHADES OF GREY Oscar-nominated producer Mike De Luca, and his client’s comedy VACATION FRIENDS is in production at Broken Road for Hulu starring John Cena and Lil Rel. Andrew has helped his clients pitch countless projects and knows better than most what buyers are looking for and how a high concept approach can make all the difference in getting that script sold. Full Bio »
Once you finish your screenplay and decide it’s time to reach out to producers and representatives, one of the most common responses you may receive is that your idea is not ‘high concept’ enough or your logline doesn’t have a ‘high concept hook’. This term is thrown around a lot in the movie business, but what does it actually mean? ‘High concept’ might be a buzz word, but it’s also a term that carries with it significant meaning as well as some lessons and perspective you can bring back to your own project if you know how best to approach it.
Readers, producers and buyers see so many spec scripts that have no chance of becoming films not because the writing isn’t great, but because the writer did not spend enough time on concept. It is one thing to fall in love with a story idea. It is another to stick with it during the uncomfortable phase of working on that idea to make it more enticing to the world. So how can you ensure you consistently develop ideas that excite readers and push your script toward a sale? How do you know if your idea is “high concept” enough? What exactly does “high concept” even mean?
Andrew Kersey is a literary manager and the head of Kersey Management whose clients are working on projects at all the major studios and streaming outlets including Netflix and Amazon, and the networks and cable channels ABC, Fox, NBC, CW, Disney Channel, and Nickelodeon. Andrew recently just sold his client's sci-fi spec script to Universal with THE SOCIAL NETWORK and FIFTY SHADES OF GREY Oscar-nominated producer Mike De Luca, and his client’s comedy VACATION FRIENDS is in production at Broken Road for Hulu starring John Cena and Lil Rel. Andrew has helped his clients pitch countless projects and knows better than most what buyers are looking for and how a high concept approach can make all the difference in getting that script sold.
Andrew will break down what makes a script ‘high concept’ and how you can write and sell your own high-concept screenplay. He’ll nail down exactly what a high concept story is and offer examples of high concept movies in different genres, explaining what makes them successful. He’ll then break down why high concept stories are so appealing, from the perspective of producers, studios, and audiences. Next Andrew will delve into how to actually write a high concept story and whether you can adjust your existing screenplay or write one from scratch. He will go through breaking down genre walls and other writing tips you can take with you. Andrew will then teach you how to sell your high concept story. He’ll talk about the importance of your logline and title and give you tips to pitch your high concept story to execs and buyers, including how to explain your world and use comps. Finally he will go over common mistakes writers make when creating high concept stories and will reveal where not to begin and whether size and budget matter. Expect to leave this webinar with a much clearer idea of what makes something “high concept” and a series of tips and ideas you can bring back to your own project to better sell it.
"Throughout my time as a literary manager, the term "high concept" has come up more times than I can count. The writers that I work with that are most successful are the ones that understand what this term really means, what buyers are looking for, and how they can adjust to fit this idea. I'm excited to share these secrets with the Stage 32 community."
Q: What is the format of a webinar?
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.
Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.
Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer
Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A.
Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the recording, which you can view as many times as you'd like for a whole year!
As an actor, there are so many elements that go into being successful. Craft and method, scene study, poise, rehearsal, memorization, building your brand and identity. The list goes on. Yet in the end, getting cast in a project might come down to just two pieces of paper: your headshot and your resume. It’s often the very first impression casting directors or producers have of you and may dictate whether or not you get in the room to audition in the first place. Considering how much can come down to your these two items, it’s critical you make them as effective as possible to put your best foot forward. There are tons of online resources, articles and videos on the do’s and don’ts of actor headshots and resumes, many of which contradict the next. Acting coaches, agents, managers and industry professionals are quick to define what makes a headshot “pop” and what to include on your resume. But what do casting directors really look for? And what can make your headshot and resume stand out from the stack of others that a casting director receives? Over her career, casting director Marin Hope has cast hundreds of actors in film, TV, theatre and commercial projects. The winner of the 2020 Artios Award for Casting, Marin works alongside Heidi Levitt, casting film, television, commercial, theatre and New Media projects. Some casting credits include HBO's BESSIE starring Queen Latifah, Mo’Nique, Michael K. Williams and Mike Epps, AMERICAN MADE, starring Tom Cruise and Domhnall Gleeson, HOMELAND, starring Claire Danes, THE LAST WORD, starring Shirley MacLaine and Amanda Seyfried, and most recently MOLLY, starring Javier Bardem, Elle Fanning, Chris Rock, Laura Linney and Salma Hayek, which is currently in post-production. Marin’s deep experience in acting has made her a foremost expert in what it takes for actors to get the job, and she’s back exclusively with Stage 32 to reveal what she knows. Marin will reveal from a casting director’s perspective what makes an actor’s headshot and resume effective. She will discuss everything from hair and makeup to how much you should spend on headshots to what makes a headshot stand out. She’ll provide details on how to best format your resume and what credits you should and should not include. She’ll also discuss what a casting director looks for when reviewing actor materials and why one actor may be selected to audition over another based solely on their headshot and resume. You’ll learn all of this from an esteemed casting director's perspective, which will give you a unique and valuable understanding of how to best curate your materials. Praise for Marin's Previous Stage 32 Webinars "I thought I was just going to revisit what I already know about self-taping but Marin brought forth valuable new information." -Michele C. "I think Marin's webinar is excellent and covered everything that an actor would want or need. I like her no nonsense approach. Takes a lot of the fear factor away." -Sondra C. "The information was informative, Marin gave a lot information that is extremely invaluable to me in this industry and I look forward to many more webinars with Stage32 because of this." -Michael C. "Well, done. I have made it into several movies and missed getting into others. There are several things I learned which I will incorporate in future auditions." -Kenneth W.
Writing action isn't easy! It takes nuance and skill. We’ll break down the action on the page for the heavy-hitting JOHN WICK, the action-comedy THE NICE GUYS, and the slow-building action of HELL OR HIGH WATER.
As the world of television continues to fragment, streaming platforms (Netflix, Amazon, Hulu, Disney+, Apple TV) have become major players. More and more of these platforms are moving into original content, which means the number of new shows being produced has never been higher. However, these platforms have different needs, different expectations and different boundaries and mandates than those of traditional broadcast networks. So how does a creative navigate this brave new world? And how does a writer stand out to get staffed or sell a standout drama series? This webinar will explain in comprehensive detail how drama series are pitched, developed, and sold to streaming platforms and what you can do as a writer to position yourself to get noticed. The world of streamers is changing quickly. New platforms are coming online seemingly by the month, and with each one, the rules and the mandates continue to change. In many ways the world of TV streaming platforms is like the Wild Wild West, overwhelming and hard to nail down. At the same time, that's what makes it so exciting - the opportunities are limitless. But with so many writers vying for an opportunity to sell or be staffed on a show, it’s incredibly important to understand the changing landscape and know the best ways to operate within it. Having a clear sense of how executives at streamers think and what they’re looking for will give you a distinct advantage in adjusting your script to pique their interest or in presenting yourself more effectively to sell your show or get staffed on one of their growing number of series. Spencer Robinson is a literary and talent manager at Art/Work Entertainment who's been in the industry for over twenty years. His clients have been in films with directors Quentin Tarantino, Steven Soderbergh, Clint Eastwood, Gore Verbinski and more. In the TV world, his clients have been regular cast members on shows for Netflix, The CW, Cinemax, CBS, NBC, FX, Starz, Nickelodeon, EPIX, and TBS, to name a few. His writing clients work in both features and television on broadcast, cable, and streaming platforms. He currently has a client writing on two Netflix series, and another client who just sold a show to Amazon. He also reps a writer who currently has a project at Aggregate Films, which has a deal at Netflix. Spencer will use his extensive experience working with writers and selling their shows to streamers to share some of the do’s and don’ts of writing a drama pilot for streaming television and outline how to tailor your script to make the best impression with the executives at these platforms. He will do this by first laying out how the streaming platforms differ from one another and what exactly they're looking for. Not all streaming platforms are created equal and it's imperative you know the difference. From there, Spencer will dive into script structure and formatting, specifically analyzing what you should be considering before you write your pilot. Next, he will tackle staffing and sales, so no matter what your goal whether to be in a writer's room or selling your pilot, you have all the information you need to position yourself correctly and with the best chance of success. Spencer will even get into the difference between streaming platforms and broadcast networks so you can determine where your material might be a best fit. Expect to leave this class with a comprehensive understanding of the shifting industry of streaming television and a toolkit to better excel within it. Like what you heard from Spencer during this webcast? Send your script to Spencer and speak with him for an hour by clicking here. Praise for Spencer's Stage 32 webinar: Spencer was awesome! Super informative and detail driven - providing great insights. Packed so much into a short amount of time which I'm super grateful for! -Eric C. Spencer Robinson has high energy and packs a ton of information in his lecture. Most importantly Spencer gives realistic advice while encouraging writers to move forward fully informed of the terrain. -Oweeda N. Spencer opened my eyes to how the TV world works with broadcast and streaming. What a great crash course! -Ricki L. "Very enlightening. Gave a realistic view of how difficult it is to get a pilot made but was just inspiring enough to give hope. :)" -Clive M.
To kick off your directing career with Roger Ebert calling your film "One of the best films of the year" you can pretty much be assured you're on a path to success. We are proud to present to you the director who has done just that - Michael Polish. After his Sundance darling Twin Falls Idaho garnered Roger Ebert's critical acclaim he has gone on to direct over 10 feature films including: The Astronaut Farmer, starring Billy Bob Thornton and Virginia Madsen Northfork, starring Nick Nolte and James Woods The Smell of Success, starring Billy Bob Thornton, Tea Leoni & Ed Helms Hot Bot, starring Zack Pearlman and Danny Masterson Stay Cool, starring Winona Ryder and Sean Astin (Nominated for best feature at Tribeca Film Festival) Big Sur, an adaptation of the Jack Kerouac novel starring Kate Bosworth For Lover’s Only starring Stana Katic (CBS’s hit show Castle) 90 Minutes in Heaven, starring Hayden Christensen Amnesiac, starring Wes Bentley The upcoming Sharon Tate biopic adapted from Greg King’s book Sharon Tate and the Manson Murders Michael will be teaching the 2nd installment of our Stage 32 Masters of Craft series - The Indie Filmmaker's Toolkit: Maximize Your Resources, Creativity and Profits. In this online event Michael will share with you how a professional director approaches a film from inception and carries it through to post-production including a discussion of available distribution options. The goal is to give you the agency to make your films without the necessity of the Hollywood studio system (though this information will be handy if that's your path as well). He will go in-depth about the director’s process from finding superior scripts and setting your priorities in pre-production to the challenges of running your set, leading your crew and balancing the demands of your producers. He’ll explain how to interact with everyone vital to your film’s success from producers and film executives to actors, cinematographers, and editors to get the best version of your film. Finally, Michael will share insider knowledge on effective methods to market and distribute your film that will give you the power to maximize your profits. From his experience writing and directing 10 feature films, he’ll share his war stories (like losing vital funding in the middle of a shoot) and his strategies for dealing with any obstacle that arises. You’ll be better equipped to deal with mishaps and avoid filmmaking pain points. If you want to make your film and you want to know where to start, how to proceed and how to ensure you walkaway with a masterpiece, this is the webinar for you! You’ll leave with a comprehensive understanding of what is necessary to succeed as an indie director and gain control over the direction of your career.
As an independent filmmaker or producer, you likely start working on a new endeavor for creative reasons—the chance to tell an amazing story, build worlds, create something of cultural value. Yet this is of course not the only element of filmmaking. Like it or not, your independent film is not just a creative endeavor; it’s also a business. You’re sourcing financing and bringing in investors, building a team, and creating a property that will (hopefully) ultimately make money. In this way you’re not just a making a piece of art; you’re also running a business. To operate successfully in the world of independent film and continue to make films that you’re proud of, you need to be able to think like an entrepreneur and understand the dynamics and the relation between financing, distribution and recoupment of film investments. The business side of films is often especially difficult for filmmakers and creative producers, but it's doable. In fact, there’s a bit of a sweet spot for independent films in the $1MM range and a viable path to profitability for films of this level. The key is to intimately understand how money—both hard money and soft money—flows in and out of the project. Getting a handle on this flow puts you in a powerful position, because not only can you make your current film profitable; but you will also create a business model that you can apply to your future projects, and eventually a portfolio of profitable assets (or films) that will serve as an effective and undeniable calling card as you continue to grow in the industry. This entrepreneurial approach might not be second nature to creatives, but it’s something you can learn and something that will aid you tremendously. David Zannoni is consultant for Fintage House, the world's most respected company for revenue and rights protection for industry professionals and companies. He serves as the company's representative for the Americas. David negotiates agreements for films and television series and is involved in business development and relationship management specifically in the US, Latin America and Europe. As an international film business specialist David is continuously present to make deals and speak at international film markets, festivals and conferences, including: the Cannes Film Festival, the European Film Market (EFM) in Berlin, the American Film Market (AFM), Ventana Sur, the Bogota Audiovisual Market (BAM), and the Toronto International Film Festival (TIFF), and travels regularly to the United States, the Netherlands, Europe, and all over Latin America. David is intimately familiar with how independent films are financed and made profitable all over the world and will share what he knows exclusively with the Stage 32 community. David will focus on the US market and walk you through what you need to know to finance your independent film, $1MM or less, and leave profitable. He will begin by explaining what a $1MM or under budget looks like, whether it’s considered a small film or microbudget, and how it compares in the larger worldwide film market. He’ll delve into how to see your film as an asset and how to use this viewpoint to work with investors and provide profit. David will give you the tools to think like an entrepreneur and explain the relationship between financing, distribution, and recoupment of investment. David will then teach you how to take a business approach to a $1MM and under film project. He will discuss debt and equity financing and compare it to soft money, demonstrating both of their impacts on your recoupment. He’ll then go over how to finance your film through bank loans, tax credits, private lenders, equity investors, and family and friends. In doing so, he’ll demonstrate the differences between lenders and investors and demonstrate how to make—and keep—all of your investors happy. He’ll also go over ways to mitigate risks for yourself and your investors. Plus, David will show a case study of a real $1MM US film to illustrate how a film of this level can be profitable and exactly how the money flows through from beginning to end. He’ll show financing documents and spreadsheets to illustrate the financing structure, the role of the sales agent, and how he navigated the film’s distribution agreement. Through this detailed and practical demonstration, you will leave with strategies and a deep understanding of how to approach your own $1MM film as an entrepreneur and build a finance structure that will leave you and your investors profitable. Praise for David's Previous Stage 32 Webinars "David is incredible and lovely and clearly knows his stuff." - Cynthia P. "Eye-opening information. A no-brainer approach that wouldn't be so obvious to the uninitiated." - Gary O. "By far, the best class I've seen on the subject." Kirk K. "David is a fantastic teacher. And what a voice! I could listen to him all day. More importantly, I learned so very much!" - Isabella T.
It is an honor and a privilege to bring you the worldwide premiere of the 5th Annual Stage 32 Short Film Program on Stage 32! Our seven winning filmmakers hail from all over the world, and we could not be more excited to share their undeniable talents with you. We were proud to screen these films in the 2020 Oscar-qualifying Hollyshorts Film Festival and the Raindance Film Festival in London. And, we're even more proud to showcase the international premiere to all of the development executives, agents, managers and agents that work with us. Since 2016, the Stage 32 Short Film Contest has served as an unparalleled incubator for finding talented filmmakers and helping them forge connections that make their careers blossom. Our past finalists have gone on to be signed by Paradigm, APA, Gersh, Verve, Echo Lake, Circle of Confusion and more! Congratulations to all the 5th Annual Short Film Contest winners, we cannot wait to see where your talents take you.