Music Clearances 101: How to Secure Amazing Music for Your Film, TV or Digital Project

Hosted by Anna Granucci

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Anna Granucci

Webinar hosted by: Anna Granucci

Music Supervisor, Film Producer (Whiplash, Sticky Notes)

Anna is a Los Angeles-based film producer and creative executive. Her most well known accomplishment as music supervisor/music consultant, was for the multi-award winning “short to feature" film WHIPLASH (2013/2014/2015) written and directed by Damien Chazelle, produced by Jason Reitman and Jason Blum. WHIPLASH was released theatrically by Sony Pictures Classics and was nominated for 5 Academy Awards, including Best Picture, winning 3 Oscars, including Best Supporting Actor (JK Simmons). Besides WHIPLASH, other produced and music supervised films include, STICKY NOTES (2016), UZLA (2016), DIRTY (2015), FREE RIDE (2013), WATERCOLOR POSTCARDS (2013), KISS ME (2012), BESTIES (2012), GUNS, GIRLS & GAMBLING (2012), NOMADAS (2011) and VILE (2011). Anna is presently the lead producer and creative executive with a variety of elevated, character driven, film and television content in various stages of development to pre-production. Anna’s entry into the world of music arrived by accident in 2002 while working as an actor in an off-off-off Broadway play in NYC where she was forced to learn music copyright clearances and music publishing, as music was a central theme to the play. Self-taught with no formal training working at record labels and/or music publishers, she currently owns song copyrights, and has become a beckoning music publisher which includes controlling the rights to WHIPLASH. In 2013, Grannucci collaborated with the Academy Award Winning Italian Maestro Ennio Morricone and his son Andrea Morricone on musical material for film in Rome Italy. In August 2015, Granucci acquired the exclusive option rights to the entire library from the estate of the late, E. Jack Neuman, the Emmy Nominated and multi-award winning WGA Writer, Television Producer and Show Creator for all his unpublished and unproduced scripted material. Genres include Action, Crime and Mystery Dramas, Sci-Fi and Westerns. Neuman was best known for several hit television series such as Police Story, Petrocelli, Mr.Novak and A Man Called Shenandoah. Prior to the entertainment business, Granucci spent 5 years in the finance industry as Director of Corporate Communications reporting to the CEO at a publicly traded company with assets in excess of $2 Billion. She has liased her knowledge of business with her passion for the arts.   Full Bio »

Webinar Summary

If you're a filmmaker, producer or any creative/professional looking to incorporate music into your film & television, advertising or digital project, you'll need to understand the basics steps of how to secure the rights for the music you desire to use. From well known hit songs from major recording artists, to indie bands, to public domain, to original compositions and cover songs of historical and iconic music hits, you need to be armed with all the knowledge of clearing the rights to that music for your project to protect yourself legally and in order for it to play at festivals, screen theatrically, stream on the internet or be released on DVD/VOD. 

The memorable song you heard on the internet. You can't get it out of your head. You would so love to use it in your opening credits. Is it available to be used and licensed if you want to screen your film theatrically? What type of rights will you need to obtain if you plan on distributing your project globally? What about that jukebox song your editor temped into the background during one of your bar scenes - is that okay to use? And for how much will the licensing fee be for the rights you need? (You may just be surprised to the upside!) These are just some of the need to know details and nuances you need to know to be sure you can secure the music that can make or break your film, but also protect yourself legally.

Anna Grannucci, a Los Angeles-based film producer and Yale School of Drama graduate who has more than a decade of experience working as the Music Supervisor on films such as WHIPLASH (nominated for 5 Academy Awards, winning 3), written and directed by Damian Chazelle, STICKY NOTES starring Ray Liotta, GHOST HOUSE, DIRTY, UZLA, KISS ME and many more. She currently owns song copyrights, and has become a beckoning music publisher which includes controlling the music rights to WHIPLASH. She has also recently collaborated with the Academy Award Winning Italian Maestro Ennio Morricone and his son Andrea Morricone on musical material for film in Rome, Italy. With her vast experience in producing and music, she is the go-to source when it comes to music clearances. 
 
Anna will teach you a variety of valuable information starting with the types of other source music available for film, television, advertising, video games and every other digital media source, which also includes public domain music, royalty free, original composition, and score. You will learn how to gauge what songs are licensable or not for use in your film or project. Once you've chosen your music, you will learn music rights, the clearance process, the difference between festival, theatrical, DVD/VOD and advertising clearances and more! 
 
 
You will have a clear understanding of how to obtain and clear music to assure the key moments in your project have the feel and sound you desire and make your film's soundtrack a memorable success!
 
 
 

What You'll Learn

  • How many rights there are to a song?
  • The steps it takes to uncover the mysterious music clearance process
  • The difference between Festival and Theatrical music rights for film, television, DVD/VOD and advertising
  • What types of rights there are
  • The music planning steps for film, docs, television, advertising and streaming
  • The difference between Film Festivals and Film Markets and what rights clearances are acceptable for each
  • How the inner workings from music publisher to record label function through the music clearance process
  • How several writers per one song must all be in agreement for a music clearance to be approved
  • The difference between a Master Use and Synchronization Use license
  • How to negotiate music fees and stay within your budget 
  • Most filmmakers fall in love with a song they cannot afford...learn what to do next
  • How to know if a song is public domain?
  • How to consider using Royalty Free and library music as opposed to not being able to afford known song copyrights for your projects
  • How and why filmmakers should retain a music supervisor – “the middle man” - early on in the production process of their project
  • How and when to move forward with licensing your selected piece of music
  • Time line to receive music licensing documents
  • Q&A with Anna

About Your Instructor

Anna is a Los Angeles-based film producer and creative executive. Her most well known accomplishment as music supervisor/music consultant, was for the multi-award winning “short to feature" film WHIPLASH (2013/2014/2015) written and directed by Damien Chazelle, produced by Jason Reitman and Jason Blum. WHIPLASH was released theatrically by Sony Pictures Classics and was nominated for 5 Academy Awards, including Best Picture, winning 3 Oscars, including Best Supporting Actor (JK Simmons).

Besides WHIPLASH, other produced and music supervised films include, STICKY NOTES (2016), UZLA (2016), DIRTY (2015), FREE RIDE (2013), WATERCOLOR POSTCARDS (2013), KISS ME (2012), BESTIES (2012), GUNS, GIRLS & GAMBLING (2012), NOMADAS (2011) and VILE (2011). Anna is presently the lead producer and creative executive with a variety of elevated, character driven, film and television content in various stages of development to pre-production.

Anna’s entry into the world of music arrived by accident in 2002 while working as an actor in an off-off-off Broadway play in NYC where she was forced to learn music copyright clearances and music publishing, as music was a central theme to the play. Self-taught with no formal training working at record labels and/or music publishers, she currently owns song copyrights, and has become a beckoning music publisher which includes controlling the rights to WHIPLASH. In 2013, Grannucci collaborated with the Academy Award Winning Italian Maestro Ennio Morricone and his son Andrea Morricone on musical material for film in Rome Italy.

In August 2015, Granucci acquired the exclusive option rights to the entire library from the estate of the late, E. Jack Neuman, the Emmy Nominated and multi-award winning WGA Writer, Television Producer and Show Creator for all his unpublished and unproduced scripted material. Genres include Action, Crime and Mystery Dramas, Sci-Fi and Westerns. Neuman was best known for several hit television series such as Police Story, Petrocelli, Mr.Novak and A Man Called Shenandoah.

Prior to the entertainment business, Granucci spent 5 years in the finance industry as Director of Corporate Communications reporting to the CEO at a publicly traded company with assets in excess of $2 Billion. She has liased her knowledge of business with her passion for the arts.

 

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