Jennifer has over 10 years of branding and entertainment experience in digital strategy, social media, and integrated marketing. Recently, she launched the Digital Marketing Team for the Day and Date Film Division - Lionsgate Premiere. She's worked on a wide range of films from limited theatrical, VOD, Independent, and Home Entertainment releases. Jennifer has worked with mini and major studios such as: Disney, Fox, Sony, Lionsgate, and Gravitas Ventures. Full Bio »
In order to be successful, building your brand is something that you should ALWAYS be doing. There is never an on & off switch for opportunity. You never know who you are going to meet and where in the film industry.
In this Stage 32 Next Level Webinar, entertainment marketing and branding expert Jennifer Winberg (Marketing Strategist for mini and major studios - Disney, Fox, Sony, Lionsgate, and Gravitas Ventures) will teach you how to network in order to build your brand.
Your host, Jennifer will use her 10 years of experience to walk you through setting up your film brand online, the tools and resources needed, finding community, and even how to navigate those industry meetups and happy hours.
Plus, an in-depth Q&A with Jennifer!
Ever wanted to know what happens behind the scenes in the marketing department for film distribution companies? In this Stage 32 Next Level Webinar, digital marketing expert Jennifer Winberg (digital strategy for mini and major studios - Disney, Fox, Sony, Lionsgate, and Gravitas Ventures) will teach you how to market your film (or production company) across PR, Digital Marketing, and Social Media. Digital Marketing is essential for your film. It is THE WAY to market your film and get it into the hands of the viewer. Your host, Jennifer will use her 10 years of branding and entertainment experience in digital strategy, social media, and integrated marketing to show you how to create a digital campaign that will build an audience for your film. She'll outline a digital media timeline for your film, when to start promoting your film, and how to even partner with theaters and VOD operators. You'll walk away knowing how to build a successful digital media campaign including best tactics, tools and resources.
Social media is essential for your film. If you want people to find out about it, watch it, like it, and tell their friends to watch it, you need to be on social media. If you have a small or no budget, knowing how social media works is going to be the best tool to market your film. So come prepared to learn! In this Stage 32 Next Level Webinar, social media expert Jennifer Winberg (digital strategy for mini and major studios - Disney, Fox, Sony, Lionsgate, and Gravitas Ventures) will teach you how to create a social media campaign that is right for your film. She will walk you through the different channels of social media and how to decide which one is right for your film. Your host, Jennifer will use her 10 years of branding and entertainment experience in digital strategy, social media, and integrated marketing to show you how to create a social campaign that will build an audience for your film. She'll outline a social media timeline for your film, when to start social media for your film and how to utilize interns to maintain your social media. You'll walk away knowing how to build a successful social media campaign including best tactics, tools and resources.
Learn directly from Amanda Johnson-Zetterstrom, Producer and Independent Filmmaker (Short Term 12, Friends With Kids, It Follows)! In this Stage 32 Next Level Webinar you will learn the answer to one of the most asked questions there is in regards to film: how to get a paying job. Whether you’re new to the industry, trying a different line of work, or getting back into the industry after a hiatus, it can feel like walking on to a minefield – it’s tough to know where to begin, how to get your foot in the door and how to get away from unpaid positions. Your host Amanda Johnson-Zetterstrom is here to explain how she got her start in the business, how she worked her way up to a Development Executive position, and give you detailed advice about how to navigate getting a paying job in the industry. You will leave the webinar knowing: If it makes sense for you to get an internship or not. What different jobs exist in the industry - and if they'll still be around in 5 years. How to get a paying job in the film industry rather than unpaid positions. How to write a great resume and cover letter. How much money you can expect to realistically make in different jobs - so you know how much to ask for. What makes the most sense for you, your interests, and your lifestyle when pursuing paid work in the film industry. Your host Amanda Johnson-Zetterstrom has spent the past 7 years working in the independent film industry in New York. She’s headed up development and production at Animal Kingdom, where she co-produced the multi-award winning Short Term 12 – and worked closely on projects like It Follows. She understands how to get a job – and is working exclusively with Stage 32 to share her know-how with you.
Learn directly from Producer Mitchell Peck, who has produced 3 studio movies with worldwide distribution! Hollywood is a global aspiration. This year, 80+ countries submitted films for Academy Awards consideration. And the number of aspiring screenwriters is growing every year thanks to websites like Stage 32, and others. Tech and resource barriers to entry for filmmakers are being lowered, with DSLR's, iPhones, online distribution, social media, etc. Financing is easier than ever before, thanks to options like Slated, Indiegogo, Kickstarter, etc. Filmmaking is finally a democratic medium. Yet, at the same time, Hollywood remains largely impenetrable -- and opaque -- to outsiders. Literary agencies, production companies and movie studios will not read "unsolicited submissions." Hollywood is an inefficient system; good material falls through the cracks all the time. For 20 years in Hollywood as a movie producer, Producer Mitchell Peck has specialized in identifying material (scripts, books, articles, life-rights, etc.) and aspiring screenwriters from outside the Hollywood system -- and successfully guiding them into Hollywood's best literary agencies, top management-production companies, and major movie studios. (Check out some of Mitchell’s success stories on his website below). Few producers can boast the same track-record of success as Mitchell on behalf of aspiring screenwriters. In this webinar, "Anatomy of a Hollywood Movie Deal: 7 Case Studies of Success with Producer Mitchell Peck” Mitchell will shed light on -- and hopefully demystify -- the process of successfully navigating the Hollywood marketplace by sharing highlights from seven (7) Hollywood movie deals in which he successfully guided aspiring screenwriters to top agency representation, script development deals, and-or produced studio movies with worldwide distribution.
Learn directly from Jessica Sitomer, International Entertainment Industry Speaker, Career Coach, and Author who has had her writing produced by an Emmy Award winner, produced TV herself and has coached thousands of professionals who work in the entertainment industry! In this Stage 32 Next Level Webinar, you will learn the cultural differences between the way Angelinos and New Yorkers go after work in comparison to the UK, Canada, Atlanta, New Orleans, etc. If you are uncomfortable asking for work, or have seen what you consider “aggressive” strategies, your host Jessica Sitomer is going to modify her typical networking strategies and techniques to appeal to you! Yes, you can be polite, and still get work! You will leave the webinar knowing: How to meet people who can hire you in a natural, authentic way. How to connect with people on social media without being annoying. How to get your “horn tooted” without you having to “toot your own horn”. Networking tips for genuine connections. How to stay in touch with a new connection without being a pest. How to feel more comfortable and confident in the work generating process. Your host Jessica Sitomer is a world traveled speaker and panel moderator who modifies her topics to fit the needs and the culture of the participants in each location. She has coached thousands of people worldwide, and is proud to see her clients’ names on almost every TV and film she sees. Simultaneously, Jessica works as a professional in the entertainment industry, on shows for ABC, Nickelodeon, Showtime, MTV, and had her writing produced by an Emmy Award winning producer. Brought back by popular demand, she is here exclusively for Stage 32 to pass on her knowledge and experience of working with thousands of people, just like you, to make your journey to find work a comfortable ride.
Learn directly from Rachel Chervin, former Development Department at Broadway Video (Saturday Night Live, Portlandia, Man Seeking Woman), Gersh Agency and Imagine Entertainment! A screenwriting journey of a thousand miles begins with a single page, to paraphrase an old saying. Well, more accurately, ten pages - that's the amount of space a typical writer has to grab the attention of the anonymous, overworked reader that picked their script off a pile for evaluation. If a writer's sample script is excellent enough, the pieces start to fall into place: an entire script read, the writer recommended, the agent's decision to represent, the long and fruitful thousand-mile career. None of it happens, though, if the script never makes it to the agent's desk. But who are these mysterious readers? Who decides which scripts go on to consideration or representation - and maybe one day fame and fortune - while others get a stone-cold pass? It's not exactly who you might think: while the agents and managers of Hollywood excel at their jobs, they only have so much time in the day and most of it is not spent seeking out new talent. That job falls to the Gatekeepers, the assistants and pro readers who tackle stacks of scripts every week hoping to find the diamond in the rough: a script they can confidently recommend. In this Stage 32 Next Level Webinar, host Rachel Chervin will bring you an insider's perspective on agency submissions and what you can do to maximize the impact of your writing on the unsung decision makers of Hollywood. Rachel will discuss fun and informative strategies for giving yourself the best chance possible to make a lasting impression on everyone who reads your script. There are so many ways that writers can take themselves out of the running with easily avoidable mistakes, but fortunately, there are just as many ways to stand out from the pack and deliver a calling card script that demands recognition. The key, besides great writing, is knowing the Gatekeepers' game plan - and then blowing it out of the water. Rachel Chervin has been on both the buying and selling sides of the business and has extensive experience with what industry executives are really looking for and the language they use to talk about scripts under consideration. She has worked in development for Broadway Video (Saturday Night Live, Portlandia, Man Seeking Woman) in both features and television, working to find and promote up-and-coming comedic voices in the industry. She has previously worked for several years at Imagine Entertainment and the Gersh Agency on several feature films including The Rite (2011) and Katy Perry: Part of Me (2012).