The Power of Instagram For Your Creative Career: Best Practices to Stand Out

Hosted by Brian Rodda

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Brian Rodda

Webinar hosted by: Brian Rodda

Television Academy Member & Digital Marketing Consultant

Brian Rodda has vast experience in viral marketing and has worked passionately in YouTube Strategy and Social Media strategy since 2007. He is a proud member of Interactive Media Peer Group of The Academy of Television Arts and Sciences (Emmys) and a founding member of an aggregator for WGA written web series.   Brian has worked on promoting numerous notable digital series, including: Husbands (31,143 Subscribers, 2,145,151 views on Youtube) the web’s first marriage-equality comedy, Squaresville (31,401 Subscribers, 1,772,230 views on Youtube) and Whole Day Down ( Starring Willie Garson, Successful 40K+ Kickstarter campaign).   Additionally, Brian has consulted with almost 100 content creators to promote and create thriving communities for their properties, including Tello Films and Croissant Man (Vimeo Staff Pick), and REVRY.tv. For the past two years, Brian has been the digital strategist for the 34th and 35th Annual Razzie Awards.   When not working with clients, hosting or producing, Brian can be found hiking Runyon Canyon, and exploring new cooking recipes with the exotic south American grain, Quinoa. Follow him on Twitter/roddaconsulting, Facebook/roddaconsulting       Full Bio »

Webinar Summary

Instagram is, of course, a visual social media platform. As such, it's a perfect platform for all creatives to showcase their personalities, collaborative mindset, reels, screenplay ideas, storyboards and other media. But it's also a fantastic arena to showcase not only the brand of your work, but your personal brand. But many creatives are intimidated by Instagram. They are afraid of falling into the void or not having anything interesting to say. You have to break free from that mindset! You just may be leaving one of your most important tools in your creative arsenal in the shed.

Whether you’re working on a story for film, TV, or digital, every storyteller must use the power of social media (including Stage 32!) to promote and share their work...and currently, one of the most powerful and impactful platforms to do so is Instagram. From static posts, to video posts, to Instagram stories, to IGTV, Instagram allows you to show the scope and breadth of your creative vision, dreams, and strategies. Harnessed correctly and with the right approach, IG can bring instant and much desired attention to your portfolio.

Brian Rodda knows everything there is to know about the IG game. He has vast experience in viral marketing and has worked passionately in YouTube Strategy and Social Media strategy since 2007. He is a proud member of Interactive Media Peer Group of The Academy of Television Arts and Sciences (Emmys) and a founding member of an aggregator for WGA written web series. Brian has worked on promoting numerous notable digital series, including: Husbands (31,143 Subscribers, 2,145,151 views on Youtube) the web’s first marriage-equality comedy, Squaresville (31,401 Subscribers, 1,772,230 views on Youtube) and Whole Day Down ( Starring Willie Garson, Successful 40K+ Kickstarter campaign).

Brian will teach you how you can quickly create and establish a personal brand on IG. He will force you to complete some truthful self-analysis to assure you know exactly how you want you and your work perceived on the platform. He will whack through the jungle of resources related to IG and show you the best of the best to not only take the intimidation and fear out of becoming a regular poster of your content, but also save you a ton of time. He will show you how to plan posts, what posts get the best engagement, and how to attract influential and desired people to your page. This is a full deep dive designed to give you maximum exposure for you and your work.

 

"I've always known the value of social media, but felt that it wasn't for me. This webinar not only removed my apprehension, but shattered my beliefs on what social media could do for me. I'm a true believer. I'm bringing my brand to the masses!"

- Samantha T.

 

"Excellent insight into a confusing world of digital. Bring Brian back!"

- Michael S.

What You'll Learn

How to Create Your Personal Brand

  • 4 questions to ask yourself
  • Understanding 5 critical questions to get you started and give you the roadmap to creating you personal brand
  • 7 minute “Unfiltered Brand Essence: Brainstorm

Resources You Can Use to Help You on Instagarm

  • How #hasttags play into this
  • List of 3rd party applications –what they are, what they do and how they can save time

Best Practices for Reaching Out to Instagram Influencers

  • 5 tips on “Must Dos”

Social Media Posting Calendar

The 7 Best Practices for Becoming a Public Figure

Q&A with Brian

Bonus during Q&A – Instagram Stories and Live

 

About Your Instructor

Brian Rodda has vast experience in viral marketing and has worked passionately in YouTube Strategy and Social Media strategy since 2007. He is a proud member of Interactive Media Peer Group of The Academy of Television Arts and Sciences (Emmys) and a founding member of an aggregator for WGA written web series.
 
Brian has worked on promoting numerous notable digital series, including: Husbands (31,143 Subscribers, 2,145,151 views on Youtube) the web’s first marriage-equality comedy, Squaresville (31,401 Subscribers, 1,772,230 views on Youtube) and Whole Day Down ( Starring Willie Garson, Successful 40K+ Kickstarter campaign).
 
Additionally, Brian has consulted with almost 100 content creators to promote and create thriving communities for their properties, including Tello Films and Croissant Man (Vimeo Staff Pick), and REVRY.tv. For the past two years, Brian has been the digital strategist for the 34th and 35th Annual Razzie Awards.
 
When not working with clients, hosting or producing, Brian can be found hiking Runyon Canyon, and exploring new cooking recipes with the exotic south American grain, Quinoa. Follow him on Twitter/roddaconsulting, Facebook/roddaconsulting
 
 
 

FAQs

Q: What is the format of a webinar?
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.

Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.

Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer

Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A.

Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year!

Testimonials

Testimonials from Brian's previous webinar:

"He was a superb host and a wealth of information; He answered numerous questions that I had been unable to find answers to for quite some time. Thanks for putting on the webinar." Chief M.

"Great webinar!" - Joan M.

"Excellent insight into a confusing world of digital. Bring Brian back!" - Michael S.

Questions?

If you have a generic question about Stage 32 education you can take a look at our frequently asked questions section on our help page, or feel free to contact support with any other inquiries you might have.

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