With over thirteen years of experience in film distribution, Bryce C. Campbell is one of the leading distribution and marketing executives in the industry. Bryce got his start working at Miramax Films in 2004 where he honed his skills in theatrical sales and excelled in this area until the closing of the company in 2010. In 2011, Bryce began working with Open Road Films as the Vice President of Operations for Distribution and Marketing. In this role, he oversaw vendor relations, finance and film budgets, as well as handling sales with a concentration in the US and Caribbean territories. Working for a smaller company allowed Bryce to be more heavily involved in the post production aspect of studio life, as well as working collaboratively with the marketing team to provide data-driven insights on a wide range of marketing components such as one-sheets, trailers, and special events. One of his key interests is negotiating distribution deals with filmmakers and leveraging industry analytics to provide insight into box office potential for each project. Full Bio »
The ultimate goal for every filmmaker is to ensure that audiences see your film. You may want recognition, notoriety, or maybe as many “likes” as possible however, from a practical business perspective, you also want to make your investor's money back – or, even better, to make a profit. The path to reaching this sometimes-elusive-outcome is through the distribution process. And, in today's changing distribution landscape there are many different types of offers that can be presented to you as a filmmaker. Truthfully, understanding what you're signing up for with your film's distribution can be downright confusing.
Getting a distribution deal for your film is exciting for you as a filmmaker. You've reached the holy grail and a distributor is interested in releasing your film so you can finally reach an audience. But, before you sign on the dotted line there are many factors you need to think of. Distribution contracts can show varying types of clauses that could potentially harm your film's chance at making a profit. And, let's face it, if you can show your investors a profit on their investment, they'll likely want to invest in more films with you at the healm. So, how do you know what clauses to look out for and what you can negotiate so you give yourself the best chance of not only gaining an audience, but also getting pad?
For the last 15 years Bryce C. Campbell is one of the leading distribution and marketing executives in the industry who's overseen the distribution of several Oscar-winning films. Bryce got his start working at Miramax Films and Open Road Films and has worked on hundreds of independent films securing distribution and negotiating contracts. He especially excels in the digital distribution arena. Bryce is heavily involved in the post production aspect of filmmaking working collaboratively with the marketing team to provide data-driven insights on a wide range of marketing components such as one-sheets, trailers, and special events. One of his key interests is negotiating distribution deals with filmmakers and leveraging industry analytics to provide insight into box office potential for each project. And, he's bringing all these years of knowledge to Stage 32.
Bryce will help you understand the different types of distribution options available to you in terms of theatrical, SVOD, Day and Date, Foreign and Digital. He'll help you manage realistic expectations when considering the potential for each of these with your film. You will learn how to design your budget and casting in harmony with distribution goals. Then will take you through the anatomy a distribution contract and analyze contract clauses for optimal benefit and to avoid pitfalls. You will learn how to apply this knowledge to negotiate the best possible distribution contract for your film.
And, most importantly, Bryce will give you 2 real distribution deal contracts to review so you can understand what to look for and how to apply that to your own deal!
"Mind blown. The examples are extremely helpful. I had no idea that recognizing some of the clever way things are written in the contract could potentially harm my chance to make money back on my film."
- Mike S.
Case Study: Review Two Actual Distribution Deals Offered to a Recent Independent Film
Breaking Down the Two Deals
Q&A with Bryce
Bryce C. Campell
Q: What is the format of a webinar?
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.
Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.
Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer
Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A.
Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year!
One of the hardest parts of being an artist is understanding the business part of the “film business”. You very likely have the “art” part down--you have a script; you’re an actor; you learned how to direct, etc--but as you set out to make the magnum opus that is your film, you quickly realize that you are spending way more time talking about legal documents, business prospectus, waterfalls, and returns on investment. It’s not what anyone signed up for when they set out to be artists, but it’s still absolutely part of the job. This doesn’t need to be a bad thing, though. Understanding the business side of your craft and learning how to work within this world will give you the ability to ultimately create the art you want to make. Unless you already have a personal fortune at hand to put towards creating your project, you’re going to need to work with non-artists, executives, and financiers to find the funding to turn your vision into a reality. This means you’ll need to convince them that your project is worth investing in. A solid business plan can help you achieve this goal. A great business plan will get investors excited, it will tell them who you are as a filmmaker, and most importantly, it will translate your project from a creative language to the business language that investors more readily understand. This is no small feat, but it’s a critical step in getting your film made. If you can learn to speak investors’ language, they will help you speak yours. So what does a great business plan look like and how can you make your own to position your project for optimal success? With over thirteen years of experience in film distribution, Bryce C. Campbell is one of the leading distribution and marketing executives in the industry. Bryce got his start working at Miramax Films and later began working with Open Road Films as the Vice President of Operations for Distribution and Marketing. In this role, he oversaw vendor relations, finance and film budgets, as well as handling sales with a concentration in the US and Caribbean territories. One of his key interests is negotiating distribution deals with filmmakers and leveraging industry analytics to provide insight into box office potential for each project. Bryce’s heavy experience with the business side of filmmaking has given him a wealth of knowledge of how best filmmakers can get buyers on their side, and he’s sharing what he knows exclusively with Stage 32. Bryce will show you how to talk business and present business materials that “non-artists” can appreciate. Specifically he will walk you through building a strong and convincing business plan. He’ll explain how to make a strong opening statement, with examples, and he’ll show you what needs to be broken down at the beginning. He’ll delve into what should be included in your bio and what can be taken out for buyers to be interested in working with you. He’ll go over the 4 key things that need to be in your business plan when discussing your project and will demonstrate what you need to get an investor to trust you. He’ll spend time talking about research and comps and how to use these for films and talent. He’ll then teach you how to show an investor they will make money back on your film. Finally Bryce will explain how to create a strong closing summary and leave investors with a good impression. Through Bryce’s lecture, even the least business-savvy artist can gain valuable skills to better present their project to buyers and find the money and business partners needed to find success.
Learn directly from Laurie Cook, Producer and Head of Development at Bigscope Films, who's produced 4 feature films that have sold theatrically worldwide! Lured by generous tax incentives, many of Hollywood's biggest films have shot in London or are planning to head to the U.K. There is over $500,000,000 worth of public money to be spent on films each year in the U.K., and in 2012 there were over 250 films shot in the U.K. and over 600 films released there. It's a wonderful place to get films made, but the competition for finance and distribution is stronger than ever. What makes the film market different in the U.K than in Hollywood? How do you get your foot in the door as a writer, director, or producer in the U.K. film industry? Once you're in, how do you stand out from the crowd? In this Stage 32 Next Level Webinar, host Laurie Cook will guide writers, directors and producers through the independent U.K. film market from an insider's point of view: how to get funding for your script and film, how and why certain projects stand out against the rest, and how to boost your chances of success. This will be your go-to guide to navigating the U.K. film market and getting your film made in the U.K. You will leave with an agenda to make you and your project focused and well presented for maximum impact. Your host Laurie Cook is a Producer and Head of Development at Bigscope Films, where he produced the films Pressure (starring Matthew Goode & Danny Huston) and Don't Hang Up (starring Gregg Sulkin) releasing this year, as well as Hangar 10 and Outpost, which were released in 2014. He knows the ins and outs of the U.K. film market, what executives are looking for when taking on projects and how to make your mark to get your script and films made.
This intensive 3-session master class will go over the nuts and bolts of documentary film production. Taught by producer/director Lisa Vangellow (currently working on a documentary film centered on actor James Franco) will share step by step instruction on how to produce a commercially viable documentary film from idea to post-production. Even if you have little to no experience or if you have narrative film experience and are looking to try documentaries, Lisa will guide you towards the goal of completing a documentary film. Lisa will offer her experience from the trenches to help filmmakers over the course of her 3-week class. First, she’ll focus on the selection of subject matter and how to gauge its commercial viability. Lisa will take you through pre-production for a documentary film hitting on areas such as how to create a budget, hire your crew, get financing and explaining why you may want a lawyer to handle the nitty gritty. From there you’ll get an overview of different documentary styles and insight on how to create your story through the use of specific examples. Finally, Lisa will explain how to survive the post-production of your film to bring the entire project together and discuss your options for distribution. Filmmakers will leave with an overall understanding of the documentary filmmaking process, an idea of what makes a good documentary, and how to execute these lessons in the real world. Lisa even shows you equipment you should consider and provides you with templates, Notice of Filming documents and a Film Funds resource sheet!
Learn directly from Daniel R’bibo (Area SVP at Gallagher Entertainment), who's worked on Oscar-nominated films such as Foxcatcher, American Hustle and The Master. Production insurance. It sounds boring and overwhelming, and is one aspect of filmmaking that most producers try to avoid and typically push off until the last minute. There are a lot of options out there in terms of policies and coverages for an independent film, and it is sometimes hard to know what the right coverage for your project is. Just because you buy the insurance that is required in a contract doesn’t mean you are actually properly insured. Just because your film has wrapped doesn’t mean you are free to go. So how do you know if you’re covered? Luckily, Stage 32 is here to help you master getting the right production insurance for your independent film! In this Stage 32 Next Level Webinar, host Daniel R’bibo will go over all the various insurance policies that a producer or financier should consider when making a film. He will explore ways to get better insurance for lower premiums, discuss current industry issues such as insurance for reality participants, coverage for stunts/ hazardous activity, online distribution and help you generally better understand what you are really buying when it comes to coverage. Finally, Daniel will explore the wonderful world of liability and what exposure a producer and more importantly the financier really have. Daniel R’bibo, ARM, is the Area Senior Vice President at Gallagher Entertainment, one of the largest entertainment insurance brokers in the world. In addition to managing his book of entertainment clients including Pilgrim Studios, UCLA, Academy of Art University and Emmett/ Furla Films, Daniel now oversees the Entertainment Business Management group which works with almost 50 of the top business management firms in the world. Daniel has been in the entertainment insurance industry for over 14 years and has worked on many Oscar-nominated films and smaller independent budgeted films. Who better to help guide you to getting the right coverage for your film?
Founded in 2011 by Richard "RB" Botto, Stage 32 is the world's largest online platform connecting and educating film, TV and new media creatives and professionals worldwide. Stage 32 works with over five hundred industry professionals and executives who provide education, instruction and professional opportunities for members of the platform. Stage 32 currently has over 1,200 hours of exclusive film, television and digital craft and business education in its library. Stage 32 members use the platform daily to build their network, take online webinars, classes and labs, find work and cast and crew their projects. Stage 32 members range from students to Emmy, BAFTA and Academy Award Winners. We work tirelessly to ensure that you know that Stage 32 is your online home to stay connected with over 600,000 creatives and professionals from across the globe. Now, we are excited to present a virtual panel featuring some of the top minds in the Stage 32 community to discuss the current state of television, as the industry adapts to a new development and production landscape after the COVID-19 pandemic and a continuing battle between the WGA & ATA. In this roundtable discussion you will hear the point of view of a production company (Tracy Mercer, Senior Vice President, Television at Amasia Entertainment), a television packager (Stuart Arbury, Director of TV & Episodic Content at Ramo Law), a literary manager (Raquelle David of Elevate Entertainment), a writer, producer, Stage 32 CEO (Rich “RB” Botto), all moderated by producer, writer, and the Stage 32 Director of Script Services (Jason Mirch). Stage 32 is proud to be putting the "social" in #SocialDistancing. Please share this event on your social media and tag @stage32 on Twitter and @stage32online on Instagram.
Pre-production is the most important time for filmmakers. How you plan and the crucial decisions you make will determine the success of your production and ultimately, your film. No matter what experience level you are at, pre-production can quickly become an overwhelming process. To make the most of this valuable time to prep you'll want to take it step by step to ensure no loose ends come back to derail you while you're on set. Whether you're filming a project for $1 million or a $1,000, pre-production is the foundation to make sure your production goes smoothly. If you're making a digital series, as short or a feature length film it's imperative that you have a clear understanding of your cast and crew and their roles. You need to understand the key hires you need and the obstacles you may face as a filmmaker before you you can ever put together your call sheet for day one. Rachel Crouch will use her experience as the Director of Development from Cold Iron Pictures to help ensure your pre-production process runs smoothly. Rachel has worked on $1M+ films such as Swiss Army Man, The Diary of a Teenage Girl, Don't Think Twice, Time out of Mind, I Do...Until I Don't (among many more!), and in her off time has produced a digital series in the $1k+ range. Through each of these project Rachel has learned the highs and lows filmmakers face during pre-production. Rachel will help you define your film's budget range and go over pros and cons, as well as similarities and differences in a $1M+ production and a $1K production. You will learn the key department heads to hire, how to meet with them to ensure your budget, shooting days, schedule and casting go smoothly. You'll know what to do for your location scout and how to put all the pieces together and avoid any obstacles. You'll get the all important list of resources to help you through pre-production and a checklist to make sure that you've thought through everything. And, as a bonus, Rachel will take you behind the scenes of pre-production on Swiss Army Man, Don't Think Twice and the digital series she produced to give you a real life look at how, with the right planning, these projects got started on the right foot. This is the ultimate guide for you to plan your pre-production, no matter your budget! "Rachel is so knowledgable and approachable about pre-production. You can tell she's seen it all on her productions. The checklists and resources are extremely helpful. Thanks for sharing your experiences with us Rachel!" -Tony P.