Anna began her career as a development executive at Nickelodeon, working on the development and production of animated television series, pilots and features, including the cult hit “Invader Zim.” She crossed over to prime-time television working at CBS and ABC in drama development and programming, and freelanced as a creative consultant for a number of production companies. She is currently Director of Development at Andrea Simon Entertainment, a boutique literary management and production company representing writers and directors. Her clients have worked on shows at virtually every broadcast and major cable television network, and have set up projects at Sony, 20th Television, EOne, Starz, Amazon, OddLot Entertainment, Corus, and others. She enjoys having a close collaboration with writers in refining scripts, expanding their range of material, and finding the best home for each project. Anna is a graduate of USC’s School of Cinematic Arts. Full Bio »
Network TV is dead, right? All good shows are on cable and streaming!
Not so fast! Network TV is alive and well, as demonstrated by the critical success and healthy ratings of new shows such as This is Us, Designated Survivor and Speechless, as well as powerhouse veterans such as Big Bang Theory, Empire, Modern Family, Scandal, and NCIS.
Broadcast networks are increasingly having to compete for top talent and ideas in a crowded marketplace. While landing a series order from ABC or FOX is no easy feat, the networks’ deep coffers mean they can buy and develop a high volume of shows, season after season. Producers of course enjoy the prestige of developing ideas for HBO or Amazon, but they are equally eager to find the next network hit, which can yield huge financial dividends with multiple season orders.
What’s more, agents and managers judge prospective clients based on their original pilot scripts, and the right network pilot can demonstrate to a potential representative that you are ready to staff and ready to sell. As a manager, I always recommend writers have at least two or three finished scripts ready to go, and a mix of cable and network samples increases the number of producers and executives who may be interested in your work.
In this webinar, you will learn about the brands and programming models of broadcast networks, how to know what ideas they will find appealing, what you need to include in your network pitch, and the do’s and don’ts of writing your network spec pilot.
Anna Henry, TV Executive
Q: What is the format of a webinar?
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.
Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.
Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer
Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A.
Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year!
This was by far the best webinar on pitch documents that I have experienced. I've seen others where they give certain advice that she warned not to do! - Tiffany C. This is the age of peak TV and you have an incredible, original idea for a show! You have it all planned out: the setting, the characters, what the show will be about... maybe you've even written the pilot script. Now it's time to pitch! Perhaps you have a meeting with a manager or a producer, or someone is already interested in your idea and has asked you to send some "pages." Or you've signed up for a Stage 32 pitch session with the perfect exec who's looking for a show just like yours. In this webinar you will learn how to write a professional pitch document that can serve as the outline for your in-person pitch to a manager, producer or studio executive, or be sent after your meeting - using the template and requirements the big agencies and studios use. You will also learn how to translate that into a shorter version for Stage 32 pitch sessions, contests, or just to be able to briefly pitch your idea as you're networking. Handouts include: Stranger Things Pitch Document New Girl Pitch Document New Girl Short Pitch Document Example Lookbook Example
Learn directly from Michael Poisson, Director of Development at Silent Machine Entertainment, Krysten Ritter’s production company that has a first look deal at Universal TV! Previously he was at Ryan Reynolds' TV pod, DarkFire TV. Michael is also a comedy writer who used his insider knowledge to land a manager, and get two projects in development at production companies! In this Stage 32 Next Level Webinar, your host Michael Poisson will teach you how to write a kick-ass comedy pilot that will get executives’ attention. This webinar is not only about how to properly execute writing a comedy pilot, but also about how to make it your strongest sample so that it can get noticed! You will leave the webinar knowing: The 3 most important things Producers/Execs look for in a pilot as they relate to concept, structure and voice. How to properly highlight your unique comedic voice and stuff your script with laughs. How to create a crisp 1-2 sentence pitch that will get executives excited about your idea. How to navigate the competitions and fellowships. How to think from a Producer/Manager/Executives POV and understand what they're looking for so you can apply it to your script. Michael Poisson is currently the Director of Development at Silent Machine Entertainment, Krysten Ritter’s production company that has a first look deal at Universal TV, where he works closely with writers to develop their ideas to pitch to studios and networks. Working on the inside of the system, first as a talent agency assistant, then a production company assistant, and currently a director of development has given Michael Poisson a unique perspective for what kind of script stands out among the hordes on everyone’s “Weekend Read” lists and he is here exclusively with Stage 32 to share that knowledge with you.
As a television writer, staffing season is a high-intensity, high-stakes time. You not only need to show your chops with your writing talent, but you also need to show what you will be like in a writing room. Many writers are vying for the same spots, so how do you stand out? How do you make an impression in front of the executives and producers hiring? We've brought in Marla White, the former development executive for Emmy-Award Winner Peter Tolan's Fedora Entertainment who has sat in on hundreds of writer meetings from the executive side of the table. She's worked with writers who have sold pitches to Fox, TNT, CBS, NBC and ABC and have been staffed on premium cable dramas. Marla will take you through the thought process of what executives are looking for when you walk in the room. She'll walk you through the difference between a general meeting and a staffing meeting and arm you with all the tools necessary to be "good in the room" for each case. Plus, she'll also talk about "do's and don'ts" and how you can get invited back for the all important pitch meeting. This webinar will be useful for every level of writer, whether you’re just starting out in your writing career as preparation to talk to agents or managers, or if you are a working writer on a show looking to move to a new show and need tips on playing the networking game. You don't want to miss out on learning from one of the industry's top executives!
It is clear that this is the golden age of television with one incredible series after another coming out on cable, streaming and network. If you're interested in breaking into the world of television, there is one key position that you must know the ins and outs of in order to understand the set - a TV Executive. An TV Executive plays a huge role in a television production, serving as more than a key developer of story, but also a liaison between various departments on set. We've brought in veteran executive Stuart Arbury from Ramo Law (Ramo Law has worked on Netflix's Altered Carbon & Chef's Table, ABC's This Isn't Working, Hulu's Battleground and more). Stuart himself began his career at Captivate Entertainment, Dimension Films and Canvas Media Studios. Arbury was the on-set TV executive for MTV's Scream TV series for two seasons, which was based on the classic horror film franchise. In this webinar, Stuart will walk you through an explanation of the television eco-system and share war stories of his time during Scream. Having worked with various department heads, Stuart will also share tips on getting started in Hollywood on a television production. You will walk away with a clear understanding of a TV executive's role and how it relates to your part of the business, whether you're a writer, producer, director, actor or crew.
If you’re reading this and you’re an aspiring storyteller, you’re probably well aware that no path in this business follows a straight line. There’s no recognizable ladder to climb. No standardized “five-year” plan. There are so many questions – How do I get my start? How do I tell stories that inspire me? What’s the right story to tell? How do I find an audience? How do I get recognized? So many questions and no hard and fast “right” answer. With the rise of digital technology, storytellers now have access to a new and incredibly valuable set of tools to help sell their ideas. Shooting a compelling short film, web series, or proof of concept has never been easier – and it is one of the most effective ways to practice your craft, showcase your voice and set your work apart from the rest of the pack. But there’s a catch – the increased accessibility of these tools has lead to a dramatic increase in the amount of content created and it has become much harder to cut through the noise and really stand out. We've brought in studio director, writer & producer Tyler Gillet to share his own path and how utilizing these tools helped him move from directing zero-budget digital shorts to directing and producing feature films and TV. Along the way, we’ll discuss how to conceptualize and create low-budget, high-quality short-form content that will wow financiers and producers and help you sell yourself and your ideas to a larger audience.
Back by popular demand, Stage 32 Next Level Education brings you Max Adams, 20-year working screenwriter and acclaimed author who has worked with Columbia Pictures, Touchstone Pictures, Universal Pictures, Walt Disney Studios, and Tri-Star Pictures! You will also learn about static locations vs. clear, wider, more open locations and how they can work for and against you in your writing. You will also have a clear understanding on how to use motion and action to move your screenplay forward. You will walk away having all the tools and techniques necessary to apply to fiction, nonfiction, screenplays, teleplays, and stage plays to make visuals and action “real” on the page - an art unto itself and something that can separate your work from the pack. You will learn how to create compelling visuals on the page that will catapult your writing into an unforgettable — and visual — experience for your readers on the page, and your audience on the screen. The immediacy of motion on a film screen, and its necessity, sets film writing apart from every other written medium on the planet. And is the difference on the script page — and film screen — between selling — or that script dying in a drawer, and that film never being made.