Actors: How You Can Prepare and Audition for Commercials (Interactive Workshop)

Exclusive 2-1/2 Hour Workshop
Hosted by Rachel Paulson

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Rachel Paulson

Webinar hosted by: Rachel Paulson

Producer and Director

Rachel Paulson has grown up in a family of Hollywood royalty. She and her sisters, Emmy-winner Sarah Paulson (AMERICAN CRIME STORY, OCEAN'S 8) and Liz Paulson (SVP of Casting for FOX) have worked together for decades to learn every aspect of the entertainment with much success. Rachel is the star of the series "DATING ZOE", the host of the video series Drink Responsibly with Rachel Paulson, and the co-host of the podcast Gay vs. Straight Bitches with One Tree Hill alum, Lindsey McKeon. She stars as the lead "Kate" in the LGBTQ drama film GOOD KISSER on Hulu. Rachel currently has a YA television series in development based on a true story, with Sarah Paulson attached to produce. Full Bio »

Webinar Summary

Learn Commercial Acting to Help Catapult Your Career!

 

It's impossible to watch television today without getting a catchy commercial actor stuck in your head. Actors like Flo from Progressive, Jake from State Farm and Lily from AT&T have won the hearts of audiences nationally (and sometimes internationally!) for their stand-out personalities and senses of humor...and they're laughing all the way to the bank. 

Not only is commercial acting lucrative, but commercials can help you catapult your career. "Lily" is now going to be in DEADPOOL 3, "Jake" is in the Netflix show GET SMART and "Flo" is in the Netflix film GIRLFRIEND'S DAY. 

It pays for you to break in with commercials, now, doesn't it? So, where do you even start?

Don't worry, we'll teach you how. 

Rachel Paulson has grown up in a family of Hollywood royalty. She and her sisters, Emmy-winner Sarah Paulson (AMERICAN CRIME STORY, OCEAN'S 8) and Liz Paulson (SVP of Casting for FOX) have worked together for decades to learn every aspect of acting and casting and how to put yourself in the best position to stand out and book the job. Over her career, Rachel has worked on both sides of acting - both as a casting director as well as talent. You can find her on Hulu's GOOD KISSER, and in the Go Magazine series DATING ZOE. 

Rachel has earned a living through commercial and endorsement deals and is working exclusively with the Stage 32 acting community to mentor you on how you can do the same for your career!  You will have the opportunity to work in an intimate setting with Rachel in an extended 2-1/2 HOUR INTERACTIVE WORKSHOP.

You will walk away from this class with all the tools you need to break into commercial acting, including the tools you need, how to find representation, how to audition and etiquette. 

What You'll Learn

How to Make Sure Your Headshots Stand Out

  • Common misconceptions
  • Good headshot examples
  • Headshot backgrounds
  • Hair & makeup
  • Headshot photographers
  • What your headshots need to say about you

Picking the Right Wardrobe

  • Understanding how Casting Directors first see your photo and what you’re wearing
  • Types of clothing
  • Colors of clothing
  • Defining your “looks”
  • What clothing NOT to wear

What is Your “Type”? – Understanding What Types You Can Play Best

  • Everyone is different, what makes you unique?
  • Being clear on how you present yourself
  • “Type” exercise to help you define where you fit in
  • How to find companies you would “sell” to
  • What NOT to do
  • Examples of “types”

Your Branding as an Actor on Social Media – Yes, it’s Necessary

  • With the importance of social media, actors now must think of their brand
  • How do you make yourself a brand on social media?
  • Tips to create your brand on Instagram, Facebook and Tik Tok
  • What should you post?
  • What needs to be on your profile?
  • What should you keep off your profile?
  • Who should you be following?
  • How should you be interacting?

How You Can Get an Agent

  • What to look for in an agency
  • Should you choose a large agency or a small agency?
  • What is most important with your relationship with an agent
  • 5 most productive ways that you can get an agent

How You Can Audition

  • Rachel will go over what to expect in each type of audition scenario, best practices to stand out and things to NEVER do.
  • Group auditions
  • Single audition
  • Couple auditions
  • Real people auditions
  • Spokesperson auditions

Working with Copy and Having a POV (Point of View)

  • Examples of POV
  • Once you get the lines, then what? What if there are no lines for an audition?
  • How to find comedy in the copy
  • Copy exercise

Acting Camera Techniques

  • How to work with the lens
  • Working with your eyes and face
  • How to be aware of your focus
  • How to work with props effectively

How to “Book” the Room and Get a Callback

  • Room etiquette
  • On a callback, who should you be talking to and what should you be saying?
  • How many people are on avail for the same role?
  • Example of when I auditioned and DIDN’T get the role and why
  • Things you can control
  • Things you CAN’T control

Horray! You Get Booked

  • Understanding what you need to do when you get chosen
  • What to do on the day of your shoot
  • The “no bullshit” approach
  • How you can prepare

Q&A with Rachel throughout

 

Whether you’re new to acting or a seasoned veteran looking to subsidize your income with commercial work, you will get all the tools you need from Rachel! 

 

About Your Instructor

Rachel Paulson has grown up in a family of Hollywood royalty. She and her sisters, Emmy-winner Sarah Paulson (AMERICAN CRIME STORY, OCEAN'S 8) and Liz Paulson (SVP of Casting for FOX) have worked together for decades to learn every aspect of the entertainment with much success.

Rachel is the star of the series "DATING ZOE", the host of the video series Drink Responsibly with Rachel Paulson, and the co-host of the podcast Gay vs. Straight Bitches with One Tree Hill alum, Lindsey McKeon. She stars as the lead "Kate" in the LGBTQ drama film GOOD KISSER on Hulu.

Rachel currently has a YA television series in development based on a true story, with Sarah Paulson attached to produce.

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Other education that may be of interest to you:

10 Tips & Tricks to Booking Work as an Actor

The audition process is intimidating and overwhelming, but most actors don’t realize there are proven techniques to nailing an audition and booking that role. How many auditions have you gone to knowing your sides and doing the prep work, only to find that, yet again, you’re not getting the part or even a callback? It’s hard enough just to get an audition, and the constant rejection wears on you. But it doesn’t have to be this way. There is a skill set required to book a role and these steps happen before, during, and after your audition. More importantly, you can master these 10 tools if you put in the time. Guiding you through these skills is Rachel Paulson, a working actor and producer. She's the star of the Hulu film GOOD KISSER, the series @DATING ZOE, the co-host of DRINK RESPONSIBLY WITH RACHEL PAULSON, and the co-host of GAY VS. STRAIGHT BITCHES with ONE TREE HILL alum, Lindsey McKeon. Rachel has worked in the industry for decades, alongside sisters Sarah Paulson (AMERICAN CRIME STORY, OCEAN’S 8) and Liz Paulson (SVP of Casting for FOX), and has applied these 10 tips and tricks in this Stage 32 exclusive webinar through her own experience, as well as watching other industry pros use them to great success. You’ll learn: The 7 kinds of auditions and how to nail each one Knowing your types to unlock access to auditions How to use social media and branding to help you before and after your audition Essential camera techniques so you’ll look like a pro How to take the time, find the emotion, and make strong choices in your preparation And more, all so you book that role After this audition, you’ll have the confidence to own your preparation and the tools to turn every opportunity to audition into a new credit on your resume.

Actors: Tools and Techniques to Help You Memorize Your Lines

One of the biggest challenges you’ll face as an actor or actress is learning lines for auditions, or even when you get onto set. It can be a real challenge to be among the few who are able to do so quickly. It can be the make or break for a booking, callback or avail. Luckily there are some techniques you can use to make memorizing easier and less daunting. The key to doing this is simple: you don’t have to be memorized 100 percent with the EXACT words on the page, its important to know the story, and the general idea of the script when auditioning for a project. When on set you’ll have to know it word for word. Many actors struggle with memorization due to time constraints, issues with vocabulary, long scripts, and just the general idea that it’s not that simple. However, do not let that stop you! We have amazing techniques to help you remember that script.  Rachel Paulson has grown up in a family of Hollywood royalty. She and her sisters, Emmy-winner Sarah Paulson (AMERICAN CRIME STORY, OCEAN'S 8) and Liz Paulson (SVP of Casting for FOX) have worked together for decades to learn every aspect of the entertainment with much success. Rachel is the star of the series "DATING ZOE", the host of the video series Drink Responsibly with Rachel Paulson, and the co-host of the podcast Gay vs. Straight Bitches with One Tree Hill alum, Lindsey McKeon. She stars as the lead "Kate" in the LGBTQ drama film GOOD KISSER on Hulu. Rachel currently has a YA television series in development based on a true story, with Sarah Paulson attached to produce. Rachel specializes in Comedy and Drama Features and Television. Rachel will teach you a new way to think about memorizing lines and techniques and ideas that you can start using today to get off book (or off book enough) in no time. She will walk you through common misconceptions you may have about memorization (do you REALLY need to be 100% off book?) and share multiple approaches she's developed to help her get her lines down more quickly. Rachel will even go deeper by showing how these techniques and the art of memorization can be used to make the script your own. By the end of this webinar, you’ll walk away with more confidence to nail your next audition and your performance on set.

Actors: Make Instagram Work For You - Get In Front of Casting Directors & Make Money as an Influencer

A New Exclusive Webinar! Learn how to make Instagram work for you - get in front of casting directors and make income as an influencer! It's no secret that one of social media's most visual mediums, Instagram, is where actors and casting directors spend their time. Yet, with thousands of profiles in a casting director's scroll, how do you stand out? Instagram is a powerful tool for you as an actor. One that, if harnessed correctly, can land you in front of the right casting directors, plus give you opportunities to earn extra income from brand deals. So, where do you even start to build your brand on social media, and how do you leverage it to get seen by the right people and start making money while doing it? We can help you get there. Rachel Paulson has grown up in a family of Hollywood royalty. She and her sisters, Emmy-winner Sarah Paulson (AMERICAN CRIME STORY, OCEAN'S 8) and Liz Paulson (SVP of Casting for FOX), have worked together for decades to learn every aspect of acting and casting and how to put yourself in the best position to stand out and book the job. Over her career, Rachel has worked on both sides of acting - both as a casting director and as talent. In addition, she has been certified in social media and how you can use it to put yourself in a position to win. She is currently making a living through her social media endorsement deals and was recently seen opposite Joseph Gordon-Levitt in the Showtime series SUPER PUMPED and as Susan in the feature film THE DINNER PARTING.  Rachel previously starred in the Go Magazine series DATING ZOE, was the host of the video series DRINK RESPONSIBLY WITH RACHEL PAULSON, and was the co-host of the podcast GAY VS. STRAIGHT BITCHES with ONE TREE HILL alum Lindsey McKeon. She also starred as the lead in the LGBTQ drama film GOOD KISSER on Hulu. Rachel is working exclusively with the Stage 32 community to mentor you and help you learn how to use Instagram to help your career. You will have the opportunity to work in an intimate setting with Rachel in this extended 3-HOUR ONLINE CLASS. You will walk away from this class with all the tools you need to work the Instagram algorithms and get seen on Casting Director's feeds, PLUS you will learn how to work with brands to supplement your income as an actor. Volunteers will be given sides and information on a product, and Rachel will help coach you on how to secure a deal with the brand. Whether you’re new to acting and looking to get your foot in the door, or an experienced actor who has had trouble navigating social media and building an online presence, Rachel will give you the tools and strategies you’ve been looking for and an avenue for finding acting opportunities you might have not even considered before.

Actors: Make Instagram Work For You - Get In front of Casting Directors & Make Money as an Influencer (February 2022)

Learn how to make Instagram work for you - get in front of casting directors and make income as an influencer! Exclusive 3 HOUR ONLINE CLASS with Rachel Paulson   It's no secret that one of social media's most visual mediums, Instagram, is where actors and casting directors hang out. Yet, with thousands of profiles in a casting director's scroll, how do you stand out? Instagram is a powerful tool for you as an actor, one, that if harnessed correctly, can land you in front of the right casting directors plus give you opportunities to earn extra income from brand deals. So, where do you even start to build your brand on social media and how do you leverage it to start getting seen by the right people and start making money while doing it? We can help you get there. Rachel Paulson has grown up in a family of Hollywood royalty. She and her sisters, Emmy-winner Sarah Paulson (AMERICAN CRIME STORY, OCEAN'S 8) and Liz Paulson (SVP of Casting for FOX) have worked together for decades to learn every aspect of acting and casting and how to put yourself in the best position to stand out and book the job. Over her career, Rachel has worked on both sides of acting - both as a casting director as well as talent. In addition, she has been certified in social media and how you can use it to put yourself in a position to win. She is currently making a living through her social media endorsement deals and is the star of the Go Magazine series DATING ZOE, the host of the video series Drink Responsibly with Rachel Paulson, and the co-host of the podcast Gay vs. Straight Bitches with One Tree Hill alum, Lindsey McKeon. She also stars as the lead in the LGBTQ drama film GOOD KISSER on Hulu. Rachel is working exclusively with the Stage 32 acting community to mentor you and help you learn how to use Instagram to help your career. You will have the opportunity to work in an intimate setting with Rachel in an extended 3 HOUR ONLINE CLASS. You will walk away from this class with all the tools you need to work the Instagram algorithms and get seen on Casting Director's feeds, PLUS you will learn how to work with brands to supplement your income as an actor. Volunteers will be given sides and information on a product and Rachel will help coach you on how to secure a deal with the brand.   Whether you’re new to acting and looking for your foot in the door, or an experienced actor who has had trouble navigating social media and building an online presence, Rachel will give you the tools and strategies you’ve been looking for and an avenue for finding acting opportunities you might have not even considered before.     "I have been in the industry for over ten years, I’ve worked as an actor in commercials, as a casting director and run sessions. I have also worked IN social media, running the pages of several brands. I have started to realize why brands and companies are heading towards social media for all the new advertising tools, and what that means for you as actors." -Rachel Paulson

Actors: Make Instagram Work For You - Get In front of Casting Directors & Make Money as an Influencer

Learn how to make Instagram work for you - get in front of casting directors and make income as an influencer!  Exclusive 3 HOUR ONLINE CLASS with Rachel Paulson    It's no secret that one of social media's most visual mediums, Instagram, is where actors and casting directors hang out. Yet, with thousands of profiles in a casting director's scroll, how do you stand out? Instagram is a powerful tool for you as an actor, one, that if harnessed correctly, can land you in front of the right casting directors plus give you opportunities to earn extra income from brand deals.  So, where do you even start to build your brand on social media and how do you leverage it to start getting seen by the right people and start making money while doing it? We can help you get there. Rachel Paulson has grown up in a family of Hollywood royalty. She and her sisters, Emmy-winner Sarah Paulson (AMERICAN CRIME STORY, OCEAN'S 8) and Liz Paulson (SVP of Casting for FOX) have worked together for decades to learn every aspect of acting and casting and how to put yourself in the best position to stand out and book the job. Over her career, Rachel has worked on both sides of acting - both as a casting director as well as talent. In addition, she has been certified in social media and how you can use it to put yourself in a position to win. She is currently making a living through her social media endorsement deals and is the star of the Go Magazine series DATING ZOE, the host of the video series Drink Responsibly with Rachel Paulson, and the co-host of the podcast Gay vs. Straight Bitches with One Tree Hill alum, Lindsey McKeon. She also stars as the lead in the LGBTQ drama film GOOD KISSER on Hulu. Rachel is working exclusively with the Stage 32 acting community to mentor you and help you learn how to use Instagram to help your career. You will have the opportunity to work in an intimate setting with Rachel in an extended 3 HOUR ONLINE CLASS.  You will walk away from this class with all the tools you need to work the Instagram algorithms and get seen on Casting Director's feeds, PLUS you will learn how to work with brands to supplement your income as an actor. Volunteers will be given sides and information on a product and Rachel will help coach you on how to secure a deal with the brand.   Whether you’re new to acting and looking for your foot in the door, or an experienced actor who has had trouble navigating social media and building an online presence, Rachel will give you the tools and strategies you’ve been looking for and an avenue for finding acting opportunities you might have not even considered before.     "I have been in the industry for over ten years, I’ve worked as an actor in commercials, as a casting director and run sessions. I have also worked IN social media, running the pages of several brands. I have started to realize why brands and companies are heading towards social media for all the new advertising tools, and what that means for you as actors." -Rachel Paulson

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