How to Navigate the Film Markets - AFM, Cannes, TIFF, EFM

The Commerce Behind the Markets
Hosted by Alexia Melocchi

$49

On Demand Webinar - For immediate download. Unlimited access for 1 year.

Rating   | Read reviews

Start Learning

Please make sure you use the same email address as the one you use to sign in to Stage 32, otherwise you won't have access to your webinar.
apply Your coupon will be applied after you agree to terms below.

- or -

$49.00
TOTAL PRICE:
Overlay Icon

This Next Level Education webinar has a 20% user satisfaction rate.

Projects:

Alexia Melocchi

Webinar hosted by: Alexia Melocchi

Producer at Little Studio Films

Alexia Melocchi is a Producer at Little Studio Films, a multilingual boutique representation, consulting and production company with more than 25 films and series credits and over 20 projects in development. Little Studio Films has an extensive background in worldwide distribution both as a buyer and seller. Their Film and Television properties as well as the works of their clientele are geared toward productions of global appeal and our client list and partners comprise of local and international producers, authors, screenwriters, directors, and more. Little Studios recently completed the reality series "The Experience" airing on UpLift Television. On the feature side, SUMMER DANCE filmed in New York last Fall, and with a soon to be announced all star cast, a biopic of cyclist Marco Pantani shot in Italy in late Fall. They are currently casting for the upcoming feature, TOXICANT, to be directed by Marco Ristori and Luca Boni, and are preparing the miniseries on the life of young Maria Callas called THE MAKING OF MARIA. Little Studios production & development includes: THE PANTANI AFFAIR STEALING ROSES SERVICE TO MAN RIDING 79 GALLEON TOXICANT UNSTAGED WRECKAGE AS GREEK AS IT GETS THE RULE OF LEAD Alexia is an accomplished entertainment industry professional, with a long and proven track record of success within both the domestic and international arenas. Throughout her career, Alexia’s devotion to undiscovered talent has been indisputable. With more than twenty years in the industry, as both a sales agent and a buyer’s representative for international distributors, Alexia has gained both valuable and diverse exposure to a variety of films and functions in the entertainment industry. Full Bio »

Webinar Summary

If you're thinking about attending some of the major film markets - including Cannes, TIFF, AFM or EFM - it's important to understand how to navigate the commerce of the markets. We're bringing in international producer Alexia Melocchi, who has over a decade of experience at the markets to go over each of the markets and how you can get the most out of attending! 

What You'll Learn

  • Film Markets and Film Festivals - what is the difference?
  • What do Sales Agents actually do during the Film Markets? Understanding the schedule and preparation process of a sales agent.
  • What do Distributors /Buyers do during the Film Markets? Understanding the schedule and preparation process of a Buyer/Distributor.
  • Is it worth the investment for a filmmaker to attend these Markets? What you need and should have in place before making that investment.
  • Which Market is best for your project and script? - Pros and Cons of EFM, CANNES, TIFF and AFM.
  • How does a Film Market help my career? Tips and suggestions on how to make a Film Market work for you.
  • How does a Film Market help me learn the Business behind the Business? Tips and Suggestions on the education and information angle for Film Markets.
  • Timeline for “getting in there” with Buyers and Sales Agents. How to prepare the ground work and introducing yourself before attendance.
  • "Getting in the door" with a Financier, International Producer or Sales Agent during the Markets - how to bypass the “Gatekeepers”
  • Leave behind materials - How to Impress your target.
  • The best places to be during each Market- networking spots and events to attend (if you can get in)
  • The art of the follow up - How to become memorable past a Film Market
  • Q&A with Alexia

 

Like what you heard from Alexia during this webinar?

Send your script and speak with Alexia for an hour by clicking here.  

 

About Your Instructor

Alexia Melocchi is a Producer at Little Studio Films, a multilingual boutique representation, consulting and production company with more than 25 films and series credits and over 20 projects in development. Little Studio Films has an extensive background in worldwide distribution both as a buyer and seller. Their Film and Television properties as well as the works of their clientele are geared toward productions of global appeal and our client list and partners comprise of local and international producers, authors, screenwriters, directors, and more.

Little Studios recently completed the reality series "The Experience" airing on UpLift Television. On the feature side, SUMMER DANCE filmed in New York last Fall, and with a soon to be announced all star cast, a biopic of cyclist Marco Pantani shot in Italy in late Fall. They are currently casting for the upcoming feature, TOXICANT, to be directed by Marco Ristori and Luca Boni, and are preparing the miniseries on the life of young Maria Callas called THE MAKING OF MARIA.

Little Studios production & development includes:

  • THE PANTANI AFFAIR
  • STEALING ROSES
  • SERVICE TO MAN
  • RIDING 79
  • GALLEON
  • TOXICANT
  • UNSTAGED
  • WRECKAGE
  • AS GREEK AS IT GETS
  • THE RULE OF LEAD

Alexia is an accomplished entertainment industry professional, with a long and proven track record of success within both the domestic and international arenas. Throughout her career, Alexia’s devotion to undiscovered talent has been indisputable. With more than twenty years in the industry, as both a sales agent and a buyer’s representative for international distributors, Alexia has gained both valuable and diverse exposure to a variety of films and functions in the entertainment industry.

FAQs

Q: What is the format of a webinar?
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.

Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.

Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer

Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A.

Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year!

Questions?

If you have a generic question about Stage 32 education you can take a look at our frequently asked questions section on our help page, or feel free to contact support with any other inquiries you might have.
 

Reviews Average Rating: 1 out of 5

Other education that may be of interest to you:

How to Make the Right Distribution Deal for Your Movie

Understanding film distribution and all of the variables that go with it - just got a whole lot easier. With so many sale options, both foreign and domestic, making the proper decision when it comes to distribution rights can be downright frustrating. To help ease that frustration, Stage 32 is bringing in Alexia Melocchi, a seasoned sales agent and buyers representative for international distributors. For over twenty years Alexia has been in the trenches and continues to move successfully through them, which is why we’ve asked her to share her most sound advice with all of you. Alexia has sold over 25 movies to international and US distributors making three times their budget for herself and her producing partners. In 2017 and 2018 the films she acquired on behalf of her distributor clients have grossed over $900 Million USD.  On this information-packed webinar, Alexia will share how this was done, as well as offer a fresh perspective on the ever-changing distribution landscape and what filmmakers need to do to successfully move through the trenches themselves today.

A World of Opportunities - Navigating the International Film & TV Marketplace to Further Your Projects and Career

Let's get one thing out of the way immediately:  It's not just Hollywood anymore.  Actually, let's take it one step further, it's not just the United States either. If you're a filmmaker, screenwriter or producer seeking to sell and/or distribute your content, looking to work on a consistent basis and, hopeful in building a long lasting career in the industry, you must be paying attention to what's happening around the world. The international entertainment industry now contributes to over 70% of the theatrical releases and box office receipts across the globe. And many estimate that number will grow over the coming years. But it's not just film that has seen this global expansion, television and digital content has exploded outside of the U.S. as well. Not to mention, many of the streaming platforms are now looking for film, television and other short form content that will play with a U.S. audience, but will be especially popular in specific regions overseas. So where do you begin to look where others aren't, expand your prospects and give yourself a competitive advantage? Well, right here, of course!   For many, navigating the international market presents a black hole. Where can one find producers, financiers, representatives and development execs who serve these markets? How do you know what the trends are and how you may best serve them? How do you know the mandates of streamers, distributors and sales agents? Do you have a story already in hand that can be tweaked to serve an international audience? You may be surprised.   We could fill 20 paragraphs with what Alexia Melocchi has achieved in her 25 year career in the entertainment business. Alexia is an accomplished entertainment industry professional with a long proven track record of success within both the domestic and international arenas. A vital contributor to the LITTLE STUDIO FILMS brand, Alexia Melocchi's expertise and footing in the entertainment industry began in the international marketplace, as both a sales agent and buyer’s representative for eleven territories, giving her diverse exposure to all types of films and functions in the entertainment industry. As a consultant she currently uses her professional relationships and expertise by providing screenplay development, packaging films, securing co- productions and arranging for US and international distribution for her clients. A regular participant at most major film and television markets as well as festivals around the world, Alexia Melocchi still pursues international acquisitions and uses a global film marketing approach for the projects of her clients as well as the films she has and is producing under the Little Studio Films banner. During her tenure as a sales agent she sold more than 50 movies to profit on behalf of her producer clients, and acquired more than 100 major studio and independent films on behalf of the Distributors she has ongoing relationships with in Italy, Greece, Latin America, Spain, France, Germany, Japan and Scandinavia. She recently handled territorial sales for Unstaged, the Duran Duran live concert film directed by David Lynch, the Italian American film American Fango directed by Gabriele Altobelli and the Australian feature Bathing Frankie directed by Owen Elliott.   Alexia will teach you everything you need to know about the international marketplace and how to use your English speaking talents to get paid as a director, writer or author by international companies. She will give you an overview of the global film business including trends and how to tell global stories for a global audience. She will take away the fear and anxiety and the time suck of figuring out how to find, meet and engage international producers and financiers. She will explain the film markets and explain which ones to attend and which to skip. She will teach you the proper cultural etiquette when dealing with international decision makers. Of monumental importance, she will show you how to pitch yourself and your projects to the international marketplace and how your pitch may differ from U.S. targets.   Plus, you will get a handout of resources and links for foreign resources Alexia goes over in her webinar!     This is a comprehensive look at the international market and how to navigate the landscape toward opening up the world for new possibilities as a filmmaker, screenwriter, author or producer.       Praise for Alexia   "Great information. She covered a lot of ground and it was one of the most informative Stage 32 webinars I've attended. Thank you!!" - Debbi M.   "Concise and to the point, great information on international markets, I will apply this knowledge to my debut film's development." - Francisco C.   "Great advice. She really demystified a lot of what's involved. Thank you Alexia!" - S.J.   "A lot of great info, but also a new way of thinking, a fresh perspective to help advance my career! Thank you!" - John E.   "Great energy and to the point info. Loved it." - Sebastian T.

How to Work the Virtual American Film Market: Get Meetings, Get to Buyers, The Market Landscape and Beyond

About this time in a normal year, filmmakers from around the world would be locking down their plans to travel to Santa Monica and attend the internationally renowned American Film Market (AFM). One of the biggest film acquisition, development and networking events in the world, AFM has provided a forum for thousands of films to find funding and acquisition deals since its founding in 1981. Yet this year will be different. Like most events right now, AFM has made the shift to virtual, and with that comes new rules, new expectations, and a new landscape. If you’re hoping to attend the AFM this year and leave with a deal in hand, it’s important you understand what the market will look like and how you can adjust your strategy to find success. With the AFM moving virtual, it will be even more competitive and challenging to access sales agents, buyers, and potential international partners. You will need to know who the players are and how to get their attention - all while working on different time zones and communicating virtually. Trying to understand this new way of doing business adds another layer of complexity as you navigate your market strategy, but don't worry. This new form of market is intended to be fruitful for all - and, most importantly, fun!  Alexia Melocchi is a partner at Little Studio Films, and for over two decades has produced and sold award winning movies that have earned nearly $1 Billion dollars in box office returns worldwide. Her clients have bought and partially financed films such as LA LA LAND, PEPPERMINT, THE BOY, TWILIGHT, TEEN SPIRIT and THE BANKER. Amongst her personal producing credits are the DURAN DURAN documentary directed by David Lynch, SERVICE TO MAN released through Entertainment Studios, and SOL DE MEDIANOCHE released on HBO. Alexia is also the host of THE HEART OF SHOW BUSINESS podcast, where she discusses the behind-the-scenes of how Hollywood truly works. Alexia has built much of her success on attending major film markets and intimately knows what it takes to stand out and get the deals you’re after in these forums, whether virtual or otherwise. Alexia will guide you through how to work this virtual edition of the American Film Market to get the meetings you’re after and find success for your project. She will begin by outlining the cultural differences that you can expect at this year’s AFM and the global market shifts that are taking place. Then she’ll delve into AFM as a whole and what their new virtual format is going to look like this year, including their Industry Offices, LocationEXPO, On Demand Theatre, Conference, Networking Pavilion, and Advisor Network. She’ll provide you with a rundown of the specific sales agents, distributors, and producers attending AFM this year that you should know. Alexia will then teach you how to handle the virtual obstacles taking place at the market this year, including the online meeting landscape how to work Zoom like a professional, and how to handle time zones. She’ll give you tips on how best to prepare for AFM, how to make appointments ahead of time and select your target list, how to access your targets, and how to use database platforms to hone your plan, including AFM Connect, Cinando, IMDBPro, and Variety Insight. Next Alexia will explain how you should approach buyers. She’ll walk you through the perfect approach for buyers and how to get your message across in a limited time frame to the right person. She’ll also show you what you really need to have ready before AFM begins and other relationship building tips to keep in mind beyond AFM. Finally, Alexia will expand to show you current trends overseas. She’ll talk about production challenges and updates in a COVID-19 era and why you should be planning ahead for the good times. The path to success continues to alter, and the push to virtual is challenging for everyone, but with the lessons and tips that Alexia will provide, you will leave with a solid understanding of how to roll with the punches and find the opportunities you’re after.   Praise for Alexia's Stage 32 Webinar   "Really great. Actually useful, practical advice. Wasn't full of bullshit platitudes, Alexia shot straight with us, but was also positive and encouraging. All in all, really appreciated the way she gave an overview of AFM and how to best take advantage of it." -Max W.   "Alexia did a fantastic job of making it all relatable and cutting through the noise." -Clint G.   "I really did gain some needed information on how to address this film market online" -Craig H.   "Alexia is clearing very experienced & she is so gracious in sharing her wisdom with all of us. I'm truly grateful that you all put on this webinar!" -Becca G.    

Prepping For International Co-Productions: What You Need To Know

As the world of independent television and film continues to shift, international co-productions are becoming more common. That’s because crossing borders is often an effective way to find better funding, better locations, and ultimately a wider audience. But international co-productions are not always a slam dunk. Partnering with other countries is a complicated endeavor and brings with it challenges and hurdles you wouldn’t have to face otherwise. Potential pitfalls are plentiful, but then again, so are opportunities. It comes down to putting in the work ahead of time, covering your bases, and making sure you know what you’re doing before diving in head first. Working across countries is hard enough when you’re part of a studio or large corporation. There are still contracts to hash out, politics to navigate, and differences in cultures to understand. But when you’re an independent producer or filmmaker looking to cross country lines, it can feel impossible, an overwhelming prospect where you don’t even know where to start. After all, you don’t have the backing of a legal department and you don’t have experts on payroll. You just have you. So where do you start? Is an international co-production worth it for you? What steps should you take to get the ball rolling and how can do you protect yourself along the way? With more than twenty years in the industry, Alexia Melocchi has worked in nearly every aspect of the entertainment industry. Alexia is currently a producer at Little Studio Films, a representation and production company with more than 25 films and series credits. She serves as Partner and Producer, involved in all aspects of company operations, including distribution and co-production deals, managing production activities, and film and television marketing. Alexia is well versed in the art of international co-productions and will share the secrets, tips, and lessons she’s learned over her two decades in the industry exclusively with the Stage 32 community. Alexia will walk you through the nitty gritty of starting international co-productions and the things you need to know before jumping in. She will begin by going over the pros and cons of producing overseas, both for film projects and television, and when to determine if an international co-production is the right call. She’ll tell you the four aspects of your project you should focus on before making this call. She’ll then discuss what makes a story international and how to use this to your advantage. Alexia will then go over the advantages of having international settings in your script. Next she will focus on tax subsidies and credits in different countries, how these can be targeted, the challenges that come with claiming them, and the rules and requirements you’ll generally need to meet to qualify for them. She’ll also discuss the prospect of working with international broadcasters or producers. Then, Alexia will give an in-depth and detailed rundown of the benefits and challenges of producing in six major countries: Italy, Spain, Canada, UK, and Australia. She’ll offer a breakdown of the specific costs that go into overseas productions, as well as the legal ramifications of these projects, including how international cooperation might affect ownership of your IP and rights. Alexia will discuss what an effective timeline of a successful co-production deal might look like and will finally give you tips on how to work international markets like Cannes to find the partnerships you need. This webinar is useful to producers considering an international co-production as well as writers, actors and directors who feel their talent or material might work well on an international scale   Like what you heard from Alexia during this webinar?  Send your script to Alexia and speak with her for an hour by clicking here.    Praise for Alexia’s Webinar   “Alexia had so much specific and helpful information that I’m going to be able to use moving forward” -Karen H.   “Alexia is the best! I’m so glad I got to see this webinar” -Hannah E.   “I was impressed with how much the instructor knew about this topic. I have a lot of ideas and tools I can take with me for my own projects now” -Jerry B.

How To Attach Top Talent To Your Independent Film

***Please note: There are audio issues with this webinar so the price has been reduced. If purchased you are acknowledging this fact.*** Learn directly from Tatiana Kelly and Jim Young, independent producers who have worked with actors such as Bradley Cooper, Zoë Saldana, JK Simmons, Jeremy Irons, Dennis Quaid, Olivia Wilde, Amanda Seyfried, Peter Sarsgaard, Sharon Stone, James Franco, Lily Tomilin, Cuba Gooding JR, Dev Patel and Jeremy Irons! In order to raise financing for any independent film, most investors these days will be savvy enough to be utilizing the foreign sales-driven model of selling a film based on a director and talent. Attaching “valuable” talent to a film as early as possible is extremely beneficial for filmmakers looking to get a green light on their film. However agents receive so many financial offers for their clients on a daily basis that those that are on an unfinanced film and without a monetary offer will likely go to the bottom of the pile. With an independent budget, how can you make your film stand out as an attractive offer to talent reps? How can you get top talent excited about your project without using money as an incentive? If you don’t already have connections to casting directors, what options are available to get in touch with A-list actors? Stage 32 Next Level Webinars is thrilled to bring back Tatiana Kelly and Jim Young to teach you how to attach talent to your independent film! Having worked with various A-list actors on independent films such as Lovelace, The Words, Life of a King and Wristcutters: A Love Story, they will teach you how to break through an actor’s fortress and get them interested in your project. You will learn how to determine what to offer talent based on your budget, how to be strategic about what agencies you’re making offers to, what to keep in mind at the script stage and early in the casting process and how to get past the dilemma of getting talent without money and getting money without talent. You will leave this webinar not only knowing how to attach talent to your project on an independent budget but how to get actors excited about working with you!

How to Write Faith Based and Faith Friendly Films That Will Make It to The Screen

Faith based and faith friendly films have been a steady, popular, and profitable industry and one of the hottest genres for success. It could be considered a niche audience, but it’s a powerful and dependable niche audience that has helped catapult films and filmmakers to success. Recent films like I CAN ONLY IMAGINE, GOD’S NOT DEAD, and THE SHACK have found popularity and impressive box office numbers by tapping into this audience and bringing out church-goers and other faith-friendly communities that might not be as eager to seek out films outside of this genre. And it makes sense that faith-based films are doing well. In challenging or negative times, people will more actively seek out positivity and inspiration, two ingredients almost guaranteed to be featured in a faith-based film. Considering how challenging and negative our current world can be, there might not be a better time to break into the world of faith-based films and write a script that can shine in this market. Writing a faith based or faith friendly script can be tricky, as you don't want to fall into cliches and lose your audience. You might have a great idea for a script with an uplifting message and inspirational ending, but when does it cross the line from a traditional genre script to faith-friendly?  What does that audience actually look for and what do faith-based production companies seek out when considering a script? What elements in your story are off-limits and which will help you sell your script? There’s no crystal ball that can tell us 100% what works and what doesn’t in this genre, but there are patterns and constants that can be gleaned and applied to your own script. With a proper lay of the land, you’ll be able to better tackle this genre and write a script that can not only get on the screen, but inspire and uplift viewers at the same time. Brad Wilson is the Co-founder of Higher Purpose Entertainment (HPE), a production company dedicated to telling stories in film and TV that encompass truth of character and strive to embrace inspirationally redeeming qualities. While at HPE he's produced a number of films including THREE BLIND SAINTS, CHRISTMAS ON SALVATION STREET, MY MANY SONS, THE MEANEST MAN IN TEXAS, and THE RESURRECTION OF GAVIN STONE, which was released last year in 1,100 theaters across the country. Brad is well-versed in the business of faith based films and has a keen sense of how projects thrive in this genre. He’s ready to share what he knows exclusively with the Stage 32 community. Brad will walk you through how to create a faith based script that can both sell and have a positive impact within this specific community. Brad will begin with an overview of the faith based/faith friendly landscape and will give you a rundown of how this genre works both at a studio and in the independent space. He’ll then break down major screenwriting points of an effective faith based scripts, including average page count, characters, and plot structure. He’ll outline what makes a script faith based or faith friendly and at what point a drama script would be considered by a faith based production company. He will delve into what the faith based audience looks like and the best ways to reach them. Brad will teach you the elements that work best for a faith based script, including employing romance and a specific message. He will also go over elements to stay away from and how to balance a cross over script with “preaching to the choir”. He will also give tips on how to drive the story forward within this genre. He’ll discuss when to take feedback on your script and when to trust your gut and will give you tips on how to keep your writing real, even when it’s made up. Brad will also discuss the types of budget you should keep in mind for the best chance of success with your faith based script. Brad’s valuable rundown of the faith based genre will give you the tips and tools you need to create an amazing script that will excel within the faith friendly community. Like what you heard from Brad during this webinar? Brad will read your script and speak with you for a half-hour if you click here.     Praise for Brad's Stage 32 Webinar   "Brad was terrific! This was an excellent real world webinar. Very helpful in reinforcing some of the trends that I have been seeing in this category, and I learned a lot from today's discussion." -Lew S.   "Brad was amazing. He laid out so clearly the genre and how to write for it in a practical way. He was an awesome instructor who combined practical info, inspiration, and was so "real." Loved it." -Ricki L.   "This was the best webinar I've had so far at Stage 32. Brad's very seasoned and gave wonderful tips that will help me make my faith-friendly script" more marketable." -Gayle R.   "A very honest, forth right presentation from a guy whose been there and done that, and knows the pitfalls and promises of the biz." -Dennis H.  

register for stage 32 Register / Log In