Jon Reiss was named one of “10 Digital Directors to Watch” by Daily Variety, Jon Reiss is a critically acclaimed filmmaker who has produced and directed three feature films most recently Bomb It about graffiti and the battle over visual public space throughout the world. Based on his experience releasing Bomb It with a hybrid strategy is writing a Jon has written the book: Think Outside the Box Office: The Ultimate Guide to Film Distribution in the Digital Era to be published November 2009. He also speaks around the world at film festivals, schools and organizations on this topic.Jon teaches film the California Institute for the Arts where he created the class “Reel World Survival Skills: Everything I Wish I Had Been Taught in Film School.” This course covers the practical aspects of surviving as an independent writer/producer/director in today’s economy from finding a job, pitching and script development, to financing and new models of distribution. His previous documentary feature film was Better Living Through Circuitry, a startling, humorous and entertaining glimpse into the exploding rave culture featuring such acts as the Crystal Method, Roni Size, and Moby, among others. Reiss’ first film, Cleopatra’s Second Husband, is a dark psychological drama.As an award-winning music video director, Reiss has directed videos for Nine Inch Nails, The Black Crowes, Danzig, Slayer, and the Kottonmouth Kings. His shorts screened at festivals throughout the world.Jon Reiss’ early credits also include four hour-long documentaries concerning the notorious performance group Survival Research Laboratories. All were included on a compilation DVD 10 Years of Robotic Mayhem released Summer 2004. Reiss got his start in filmmaking at Target Video, a San Francisco based alternative video company where he covered much of the West Coast punk explosion. For more information go to www.jonreiss.com. Full Bio »
Learn directly from Jon Reiss, a distribution and marketing specialist who's worked with Paramount Pictures, Screen Australia, Film Independent, and is the year-round distribution and marketing lab leader at the IFP Filmmaker Labs.
Filmmakers all over the world are confronted with a changing distribution landscape for their work – how are they to approach the myriad of options whether traditional or emerging? No matter how you release your film filmmakers must be grounded in what their goals are and knowing how to engage their audience.
This webinar will cover the essentials that all filmmakers need to consider before marketing and distributing their film: goals and audience. We will first examine the five main goals possible for a films release followed by three steps of the Think Outside the Box Office (TOTBO) audience engagement process: identification, connection, value.
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Learn directly from Jon Reiss, a distribution and marketing specialist who's worked with Paramount Pictures, Screen Australia, Film Independent, and is the year-round distribution and marketing lab leader at the IFP Filmmaker Labs. There are thousands of film festivals around the world – and tens of thousands of filmmakers trying to get into them. So what to do with your film? Jon Reiss wrote Think Outside the Box Office and has advised hundreds of filmmakers on their festival and distribution strategy. In this webinar you will learn how to create a film festival strategy for your specific film, how to use festivals to benefit the release of your film, how to be smart once you have been accepted into a festival and make each festival work for your film and career. This webinar will cover the essentials that all filmmakers need to consider in order to create a festival strategy for your film.
The director and actors may get the lion’s share of the credit, and the writer might be the one who thought up the story in the first place, but it’s the producer who actually puts a film together and who turns ideas into reality, all the way from conception through distribution and beyond. The role of a producer can be enigmatic, though. It’s not as straightforward of a job as, say, an actor or a DP, and with so many different types of producers (Line producer? Associate producer? Executive producer? Co-Executive Producer?) it’s a hard concept for people to wrap their heads around. But if you’re interested in being a producer yourself and in leading the charge in creating great content that people want to watch, it’s important you better understand the role and find ways you can separate yourself from the pack and excel. There are a lot of producers out there, a lot of people working to create content. However there are a lot fewer who are prolific, who have multiple projects under their belt and have the know-how to make any project they have their sights set on a success. So what makes these power producers stand out? How do they choose what to produce and how do they operate within the industry to make things happen? And how can you join their ranks? A good step might be to learn directly from a power producer herself. Luckly, successful producer Aimee Schoof will lend her experience exclusively to the Stage 32 community. Aimee Schoof is the co-founder of Intrinsic Value Films and has produced more than 35 feature films. Of those, nine have premiered at the Sundance Film Festival, four at the Tribeca Film Festival, three at SXSW, and one each at LA Film Festival, Toronto, Venice, New York FF, New Directors/New Films, and Berlinale, to name a few. Aimee’s company develops, produces and sells independent films that have been distributed worldwide, have won many awards and been honored with numerous nominations. Accolades include winning a Sloan Sundance Award and a Sundance Special Grand Jury Prize. Aimee’s work has led her to be nominated five times by Film Independent as a producer. She is currently both a Sundance and Film Independent Fellow and has worked in international sales attending all major markets, and regularly lecturing on film finance and production. Aimee has had more than 25 years’ experience working as a hands-on producer on projects of all shapes and sizes and knows what I takes to thrive in this role. She’s excited to share that with you. Aimee will give you a soup-to-nuts overview of what it takes to produce a film of any level and how to position yourself for success not only on your current project, but for your career moving forward. She will begin by teaching you the different types of producers on a film and what each person’s responsibility is. She’ll then give you strategies of how to choose your own path as a producer, including what it means to be an independent producer. She’ll walk you through how to find partners, collaborators, and mentors in this industry and will discuss the crucial but tricky task of finding and selecting material to produce. She’ll also break down whether a producer should focus on just one project at a time or multi-task. Aimee will illustrate what exactly a day in the life of a producer actually looks like. Aimee will then focus on relationship building, one of the biggest parts of a producer’s job. She’ll break down how to form and maintain relationships with agents and managers, actors, casting directors, and fellow producers, among others. She’ll then discuss the best practices for networking to build your connections, including how to work film festivals and markets to meet new and exciting potential partners or friends. Next, Aimee will delve into how best to source IP as opposed to working with original stories. She’ll go over the balance between holding your relationships close and expanding your network and how a good producer budgets their time when working on multiple projects. Aimee will also give you tips on how you can produce a science fiction film, even on a budget. Then, Aimee will give an honest and realistic breakdown of what a film’s timeline actually looks like—how long it actually takes to make a film and how you can stay motivated along the way. Aimee will use examples and case studies from her own past films, including projects made from existing IP, to further break down the role of a producer. Like what you heard from Aimee during this webinar? Send your script to Aimee and speak with her for an hour by clicking here. Praise for Aimee’s Webinar: “I loved this! Aimee knows so much about the subject. I really learned a lot” -Cheryl B. “Aimee was able to take these big ideas and make them feel totally accessible and easy to understand. I really enjoyed hearing from her” -Howard F. “This was great! Thank you!” -Joanne D. “I feel ready and inspired to set out on my own and make some great movies after listening to Aimee!” -Hannah W.
Can you imagine finally getting your project up on it's feet to shoot and not having a plan or a schedule for the whole process? What if you showed up each morning and there was no organization around how you were going to make your wildly important production day? That's why you need to know the fundamentals of assistant directing and production management. Assistant directing and production management are the heartbeat of every physical production. These are the skills you need to properly plan, budget and execute a shoot. Whether you want to be a professional production manager or assistant director (which can get you into the DGA), or you're a producer, director, filmmaker, executive or any part of the content creation process, having a working knowledge of these tools and how to communicate properly with these departments is essential. In this exclusive Stage 32 webinar, you’ll learn an overview of the critical thinking, problem-solving, and communication skills needed to be a great assistant director and how to best manage a production, from an expert who has worked on countless films and television shows. Korey Pollard is a DGA first assistant director. He’s worked on films including STAND BY ME, THAT THING YOU DO, WATERWORLD, and SPY KIDS 2, among others, and hit TV shows like DEADWOOD, MONK, GREY’S ANATOMY, Stephen Bochco’s MURDER IN THE FIRST, HOUSE, CSI, BOOMTOWN, SALEM, KEVIN FROM WORK, and many more. Korie also holds a position on The First Assistant Director/Unit Production Manager Committee of The Directors Guild of America. In this webinar, you’ll cover: What your responsibilities as an assistant director are What questions to ask the director and producer How to read a script with other departments and their needs in mind The different department meetings What crew you need How to create a pre-production calendar How to create a production schedule And so much more. Miscommunication, misunderstanding, and reaching for too much work are all missteps that you’ll inevitably face during production. But by learning these skills and tools from Korey, you’ll have the keys to creating an achievable plan, working with your team to problem solve, and know how to plan and execute a shoot at the highest levels.
Putting together a project can be complicated. The amount of information to sift through, from guild requirements and guidelines to union rules and even whether to go union or non-union can be overwhelming, confusing and intimidating. For filmmakers, producers and other creatives looking to control their own content, navigating the guilds and the unions can be so daunting, it pushes back production and/or any forward momentum your project might have. Allow us to help demystify, simplify the guilds and unions landscape and get you on your way to doing what you want to most, making your film, TV or digital project. With independent productions on the rise, it's more important than ever to know how to handle your budget and schedule accordingly, and that begins with understanding which guilds you'll be working with and how to deal with their rules and regulations. It also means understanding the ins and outs of the unions. Buttoning up all of these important variables early will assure that nothing falls through the cracks, your set runs smoothly, and there are no unpleasant surprises once you hit the distribution and collection phases of your project. Rosi Acosta is a Unit Production Manager, DGA, who has worked on over 75 TV and Film projects and over 100 commercials. She is a valued name in Hollywood as a top UPM who's worked on films such as DRIVEN, SPEED KILLS, IMPRISONED and many more. With over three decades of experience, Rosi has worked internationally with production companies from US, Europe, Russia and Latin America. Rosi began as a casting director 32 years ago in Puerto Rico working for director Marcos Zurinaga at Zaga Films where she became one of the top casting directors in the Island. After working as such for a few years, she wanted to expand her horizons in production moving on to work with the most important TV producer in the Island, Gabriel Suau, in Telemundo-Puerto Rico, where she worked for several years in various TV shows and telenovelas. Rosi will begin by giving you a complete, yet simplified look at the guilds and unions. She will pull back the curtain and discuss the ins and outs and pros and cons of working with the labor organizations. Rosi will go over the differences between unions and guilds and help you decide if you should go union or non-union for your project. You will learn the organizations for above the line - WGAW, WGAE, DGA, SAG/AFTRA and PGA, below the line - IATSE, Teamsters and NLRB, as well as other organizations that work closely with them - ATA, AMPTP, MPAA, ASCAP, CSATF, MPSE and more. In addition you'll learn how to become a member of a union or how to become a signatory production. PRAISE FOR ROSI'S TEACHINGS: "Rosi, your 30 years of experience shined through today. You broke down this so it's easily understandable and now I know that my production this year will be union!" - Rachel G. "Awesome explanations of the unions, guilds and organizations. Very comprehensive." - Paul F. "You made this so easy to understand. Thanks Rosi!" - Brandon C. "Putting together my first film as a producer almost made my jump off a cliff. I wish I would have seen this first! What a world of difference it would have made. Thank you, Rosi!" -Marlene D.
Learn the proven tools and techniques to nail your audition and book the role from a working actress and producer with a films on HULU and NETFLIX! How many auditions have you gone to knowing your sides and having done the prep work, only to find that, yet again, you’re not getting the part or even a callback? It’s hard enough just to get an audition, and the constant rejection wears on you. But it doesn’t have to be this way. There is a skill set of 10 tools required to book a role that you must develop and use before, during, and after your audition. More importantly, you can master these 10 tools if you put in the time. Guiding you through these skills is Rachel Paulson, a working actor and producer. She's the star of the Hulu film GOOD KISSER, the series @DATING ZOE, the co-host of DRINK RESPONSIBLY WITH RACHEL PAULSON, and the co-host of GAY VS. STRAIGHT BITCHES with ONE TREE HILL alum, Lindsey McKeon. Rachel has worked in the industry for decades, alongside sisters Sarah Paulson (AMERICAN CRIME STORY, OCEAN’S 8) and Liz Paulson (SVP of Casting for FOX), and has successfully applied the 10 tips and tricks she'll be teaching you in this Stage 32 exclusive webinar towards her own work. You’ll learn: The 7 kinds of auditions and how to nail each one How to know your "types" to unlock access to auditions How to use social media and branding to help you before and after your audition Essential camera techniques so you’ll look like a pro How to take the time, find the emotion, and make strong choices in your preparation And more, all so you book that role! After this webinar, you’ll have the tools and confidence to own your preparation and turn every opportunity to audition into a new credit on your resume! Praise For Rachel's Previous Teaching "Working with Rachel opened my eyes on all the things I can do outside of the audition to stand out to casting directors and producers." -- Samuel S. "Rachel gives a comprehensive outlook on the industry and how to build your toolkit to make sure you nail every audition. Very helpful!" -- Jabari R. "Rachel's experience and expertise shines through in her teaching. She's clearly a pro in both acting and producing, and her tips and tricks for booking a role are tangibly helpful for actors at any stage in their careers." -- Kaitlyn B.
Love it or hate it, the power of social media is undeniable. Harnessing the power of social media is one of the great secret weapons many producers, filmmakers, screenwriters and other creatives and professionals use to draw attention to and market their films. Learning how to correctly use social media can not only win you an audience for your film or project, it can also get you much desired attention from managers, agents, sales agents, distributors and other people of influence who can help you get your film seen and move the needle on your creative and professional career. And the greatest thing about social media? It's free. It won't impact your budget in the slightest, yet the return on your time investment can be greater than any money you can spend. But you have to know how to navigate the landscape. Make no mistake, you need this important tool in your arsenal and we'll show you how to wield its power. There is nothing more valuable than a large enthusiastic and vocal audience of supporters. Having people champion you and your film carries with it social proof. The more people who spread the word and the more advocates they can recruit, the more marketing and promotional power you have. This is why studios spend millions of marketing dollars on social media. But you can get the same results without spending a dime. And in this day and age, social proof is valued almost as much as IP. It brings you and your project heat. It says to managers, agents, sales agents, distributors, producers, financiers and other executives and decision makers that you have something worth paying attention to. Something of value. Something they need to see. Jennifer Winberg has over 10 years of branding and entertainment experience in digital strategy, social media, and integrated marketing. Recently, she launched the Digital Marketing Team for the Day and Date Film Division - Lionsgate Premiere. She's worked on a wide range of films from limited theatrical, VOD, independent, and home entertainment releases. Jennifers has worked with mini and major studios such as: Disney, Fox, Sony, Lionsgate, and Gravitas Ventures. She has designed and run film social media campaigns that have gone viral and have drawn millions of eyeballs. Jennifer will take you through all the reasons you need social media for your film, from SEO purposes, to driving an audience, to giving you the opportunity to tell your story and the story of your film to a mass audience. She will teach you which social media platforms are the right fit for your film and will give you the best return on your time investment. She will teach you about messaging and how to stay on point. She will discuss different types of media and how to utilize each to maximize your exposure and return engagement on each platform. If you are thinking about hiring someone to handle your social media, Jennifer will show you what to look for in a hire. She will take you through various campaigns and tactics, bartering, cross promoting and enlisting your cast and crew to get involved. She will take away your anxiety of the time commitment you may believe social media involves by showing you various social timing and simple graphic design programs. And to make it all easier, Jennifer will present some case studies designed to spark ideas and remove your fears. PRAISE FOR JENNIFER'S TEACHINGS: "Ok, I took this because I HATE social media. Now I see that I allowed that concept to fester and grow irrationally. Jennifer presented this information in a way that made an optimist out of this skeptic. I'm not even going to dip my toe in, I'm diving in head first." - Maria N "Masterful." - Anthony C. "As comprehensive as it gets." - Martina J. "Social is littered with abandoned film accounts. I have always had success promoting my films on social media because I make sure to post great content and to be engaging. But, wow, there is SO much I was missing out on. So many things I did not know, overlooked, or simply didn't consider. Jennifer had me scribbling pages of notes. My mind is spinning. Can't wait to put all this information into practice." - Laura D.