The Keys to a Successful Crowdfunding Campaign

Cutting Through The Noise
Hosted by John T. Trigonis

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John T. Trigonis

Webinar hosted by: John T. Trigonis

Film Campaign Strategist at Indiegogo

Writer, independent filmmaker, and renowned crowdfunding expert John T. Trigonis has mentored thousands of filmmakers, storytellers, and other creators worldwide to help them craft compelling crowdfunding campaigns that not only reach, but oftentimes exceed their online fundraising goals. Trigonis also literally wrote the book on CROWDFUNDING FOR FILMMAKERS after running his own Indiegogo campaign for his eighth short film CERISE. Through a well-wrought campaign that put to practice his “Three Ps of Crowdfunding,” he surpassed his fundraising goal, then enticed his crowd again independent of a platform to raise thousands more to submit CERISE to film festivals. The advice offered in CROWDFUNDING FOR FILMMAKERS has not only proven useful to creatives, but also to those raising funds for everything from setting up a local restaurant to gaining awareness for personal or social causes. Marketing firms have even cited the book as the go-to guide to learn about proper social media engagement, which truly is the heartbeat of a successful crowdfunding experience. After spending a few years as a private crowdfunding consultant for a number of creative projects on various platforms, Trigons was brought on board Indiegogo’s film team as its head specialist and now works behind-the-scenes on some the most successful film and video campaigns like IRON SKY: THE COMING RACE, MILES AHEAD, LIFE ITSELF, and many other top-dollar indie film projects, all while continuing to nurture his own creative multimedia projects. Full Bio »

Learn directly from Indiegogo Film Campaign Specialist, John T. Trigonis!

Raising funds. Every filmmaker, director, screenwriter, even actors, has experienced the frustration. The introduction of crowdfunding through sites such as Kickstarter and Indiegogo has brought an incredible new opportunity to those looking to find funding for their films. However, running a successful campaign is not easy!

Crowdfunding has revolutionized the way film and video projects are funded by taking the power from the corporations and putting it back into the hands of the creators. Because of this, it's not enough to run a simple, run-of-the-mill campaign on crowdfunding platforms like Indiegogo. Today, running a campaign must be an experience for the campaign owners and especially the contributors, and that's where innovation and creativity come into play, oftentimes spelling the difference between a short-lived stint in crowdfunding and a memorable communal experience.

In this Stage 32 Next Level Webinar, you will learn the history of crowdfunding, how to pre-market your campaign and you will walk away with basic & advanced techniques of running a crowdfunding experience!

 

 


What You'll Learn:

  • A brief history of crowdfunding in film and video crowdfunding
  • How to pre-market your campaign
  • Basic and advanced techniques of running a crowdfunding experience
  • Why certain videos and other promotional techniques work
  • Why certain campaigns are successful where others fail
  • Innovations in the crowdfunding space for film, video and transmedia projects
  • All attendees will craft their own "first draft" of a campaign experience
  • Recorded Q&A with John!

About Your Instructor:

Writer, independent filmmaker, and renowned crowdfunding expert John T. Trigonis has mentored thousands of filmmakers, storytellers, and other creators worldwide to help them craft compelling crowdfunding campaigns that not only reach, but oftentimes exceed their online fundraising goals.

Trigonis also literally wrote the book on CROWDFUNDING FOR FILMMAKERS after running his own Indiegogo campaign for his eighth short film CERISE. Through a well-wrought campaign that put to practice his “Three Ps of Crowdfunding,” he surpassed his fundraising goal, then enticed his crowd again independent of a platform to raise thousands more to submit CERISE to film festivals.

The advice offered in CROWDFUNDING FOR FILMMAKERS has not only proven useful to creatives, but also to those raising funds for everything from setting up a local restaurant to gaining awareness for personal or social causes. Marketing firms have even cited the book as the go-to guide to learn about proper social media engagement, which truly is the heartbeat of a successful crowdfunding experience.

After spending a few years as a private crowdfunding consultant for a number of creative projects on various platforms, Trigons was brought on board Indiegogo’s film team as its head specialist and now works behind-the-scenes on some the most successful film and video campaigns like IRON SKY: THE COMING RACE, MILES AHEAD, LIFE ITSELF, and many other top-dollar indie film projects, all while continuing to nurture his own creative multimedia projects.


Frequently Asked Questions:

Q: What is the format of a webinar? 
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.

Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.

Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer 

Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A. 

Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year! 


Testimonials:

Attendee Testimonials:

"Great information! Taking copious notes. Thanks John! Without your Stage 32 webinar, I bet our crowdfunding campaign would be a fail." - Lynn Hasselberger

"Great Crowdfunding webinar! Valuable info!" - @unacceptableLev

"Thank you Stage 32 for a brilliant webinar on crowdfunding. Great Stuff!" - @hidetheatreseek

"I enjoyed it a lot." - Duncan Cork, Slated

Questions?

If you have a generic question about Stage 32 education you can take a look at our frequently asked questions section on our help page, or feel free to contact support with any other inquiries you might have.
 

Reviews Average Rating: 4.5 out of 5

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Your Keys To A Successful Crowdfunding Campaign

Crowdfunding has completely revolutionized the way film, video, and other creative projects from graphic novels to albums and art exhibits are financed by taking the power from the corporations and putting it back into the hands of the creators and their audiences. The days of setting up a “standard definition” campaign on platforms like Indiegogo are all but extinct. Now more than ever, creators must run crowdfunding experiences that are as exciting as the projects they’re looking to get funded. We've brought in author of Crowdfunding for Filmmakers and Indiegogo’s Film/Creative Campaign Strategist John T. Trigonis who has worked on thousands of film crowdfunding campaigns ranging from micro-budget to over $1MM. In this webinar John will teach his Tao (Way) of crowdfunding to encompass the ever-changing landscape of online fundraising for film and creative projects. You will be provided with the basics of running a successful and memorable campaign and learn from case studies of those who have had successful crowdfunding campaigns.  You will walk away with some advanced tactics to raise even more than your goal. This is all gently infused by the philosophy that makes Trigonis’s advice work wonders –– Taoism. True success in crowdfunding comes not from a short-lived stint with crowdfunding, but commitment to crafting a memorable community experience.  

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**Please note - if you can't make the live sessions, don't worry! They will be recorded and you can watch on-demand at your convenience. CLASS 1 - APRIL 8, 2017 11am PDT - 1pm PDT Section I: THE OVERVIEW 1. Introduction to Jason 
 2. Creative Aspects of the Job Prep – Breakdown & Scheduling from Script to Game Plan 
 Shooting – Set Management & Directing Background 
 Differences between Film&TV; Day & Night; Stage & Location
 Working Relationship between the AD and Director, Producer, DP & Actors 
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 We are a mix of; Traffic Cop, Bartender, Kindergarten Teacher, Cheerleader, Psychologist, Juggler & CEO 
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 Tools of the job. Shoes and what to carry in your pockets 
 The need for outside influences and a life away from the work 
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 2nd AD – What is Expected
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Execute the Schedule 
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 Legal Responsibility 
 Knowing When to Say No, Knowing how to say no 
 Know all the Equipment 
 Know what it takes to get it done 
 Trust in your Departments 
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 Production Report 
 Exhibit G “Sag” Sheet 
 One-Line Schedule 
 Shooting Schedule 
 Cast Day Out Of Days 
 Section IV: ON-SET STORIES & PRACTICAL APPLICATIONS Practical stories to show good and bad days of the job Live Q&A with Jason - bring your questions!

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