The Keys to a Successful Crowdfunding Campaign

Cutting Through The Noise
Hosted by John T. Trigonis

$39 $49
Appreciation Month
Sale ends May 31 - 11:59 PM PDT

On Demand Webinar - For immediate download. Unlimited access for 1 year.

Rating   | Read reviews

Start Learning

Please make sure you use the same email address as the one you use to sign in to Stage 32
apply

- or -

$39.00
TOTAL PRICE:
Overlay Icon

Satisfaction Rate:

John T. Trigonis

Webinar hosted by: John T. Trigonis

Film Campaign Strategist at Indiegogo

Writer, independent filmmaker, and renowned crowdfunding expert John T. Trigonis has mentored thousands of filmmakers, storytellers, and other creators worldwide to help them craft compelling crowdfunding campaigns that not only reach, but oftentimes exceed their online fundraising goals. Trigonis also literally wrote the book on CROWDFUNDING FOR FILMMAKERS after running his own Indiegogo campaign for his eighth short film CERISE. Through a well-wrought campaign that put to practice his “Three Ps of Crowdfunding,” he surpassed his fundraising goal, then enticed his crowd again independent of a platform to raise thousands more to submit CERISE to film festivals. The advice offered in CROWDFUNDING FOR FILMMAKERS has not only proven useful to creatives, but also to those raising funds for everything from setting up a local restaurant to gaining awareness for personal or social causes. Marketing firms have even cited the book as the go-to guide to learn about proper social media engagement, which truly is the heartbeat of a successful crowdfunding experience. After spending a few years as a private crowdfunding consultant for a number of creative projects on various platforms, Trigons was brought on board Indiegogo’s film team as its head specialist and now works behind-the-scenes on some the most successful film and video campaigns like IRON SKY: THE COMING RACE, MILES AHEAD, LIFE ITSELF, and many other top-dollar indie film projects, all while continuing to nurture his own creative multimedia projects. Full Bio »

Learn directly from Indiegogo Film Campaign Specialist, John T. Trigonis!

Raising funds. Every filmmaker, director, screenwriter, even actors, has experienced the frustration. The introduction of crowdfunding through sites such as Kickstarter and Indiegogo has brought an incredible new opportunity to those looking to find funding for their films. However, running a successful campaign is not easy!

Crowdfunding has revolutionized the way film and video projects are funded by taking the power from the corporations and putting it back into the hands of the creators. Because of this, it's not enough to run a simple, run-of-the-mill campaign on crowdfunding platforms like Indiegogo. Today, running a campaign must be an experience for the campaign owners and especially the contributors, and that's where innovation and creativity come into play, oftentimes spelling the difference between a short-lived stint in crowdfunding and a memorable communal experience.

In this Stage 32 Next Level Webinar, you will learn the history of crowdfunding, how to pre-market your campaign and you will walk away with basic & advanced techniques of running a crowdfunding experience!

 

 


What You'll Learn:

  • A brief history of crowdfunding in film and video crowdfunding
  • How to pre-market your campaign
  • Basic and advanced techniques of running a crowdfunding experience
  • Why certain videos and other promotional techniques work
  • Why certain campaigns are successful where others fail
  • Innovations in the crowdfunding space for film, video and transmedia projects
  • All attendees will craft their own "first draft" of a campaign experience
  • Recorded Q&A with John!

About Your Instructor:

Writer, independent filmmaker, and renowned crowdfunding expert John T. Trigonis has mentored thousands of filmmakers, storytellers, and other creators worldwide to help them craft compelling crowdfunding campaigns that not only reach, but oftentimes exceed their online fundraising goals.

Trigonis also literally wrote the book on CROWDFUNDING FOR FILMMAKERS after running his own Indiegogo campaign for his eighth short film CERISE. Through a well-wrought campaign that put to practice his “Three Ps of Crowdfunding,” he surpassed his fundraising goal, then enticed his crowd again independent of a platform to raise thousands more to submit CERISE to film festivals.

The advice offered in CROWDFUNDING FOR FILMMAKERS has not only proven useful to creatives, but also to those raising funds for everything from setting up a local restaurant to gaining awareness for personal or social causes. Marketing firms have even cited the book as the go-to guide to learn about proper social media engagement, which truly is the heartbeat of a successful crowdfunding experience.

After spending a few years as a private crowdfunding consultant for a number of creative projects on various platforms, Trigons was brought on board Indiegogo’s film team as its head specialist and now works behind-the-scenes on some the most successful film and video campaigns like IRON SKY: THE COMING RACE, MILES AHEAD, LIFE ITSELF, and many other top-dollar indie film projects, all while continuing to nurture his own creative multimedia projects.


Frequently Asked Questions:

Q: What is the format of a webinar? 
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.

Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.

Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer 

Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A. 

Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year! 


Testimonials:

Attendee Testimonials:

"Great information! Taking copious notes. Thanks John! Without your Stage 32 webinar, I bet our crowdfunding campaign would be a fail." - Lynn Hasselberger

"Great Crowdfunding webinar! Valuable info!" - @unacceptableLev

"Thank you Stage 32 for a brilliant webinar on crowdfunding. Great Stuff!" - @hidetheatreseek

"I enjoyed it a lot." - Duncan Cork, Slated

Questions?

If you have a generic question about Stage 32 education you can take a look at our frequently asked questions section on our help page, or feel free to contact support with any other inquiries you might have.
 

Reviews Average Rating: 4.5 out of 5

Other education that may be of interest to you:

Your Keys To A Successful Crowdfunding Campaign

Crowdfunding has completely revolutionized the way film, video, and other creative projects from graphic novels to albums and art exhibits are financed by taking the power from the corporations and putting it back into the hands of the creators and their audiences. The days of setting up a “standard definition” campaign on platforms like Indiegogo are all but extinct. Now more than ever, creators must run crowdfunding experiences that are as exciting as the projects they’re looking to get funded. We've brought in author of Crowdfunding for Filmmakers and Indiegogo’s Film/Creative Campaign Strategist John T. Trigonis who has worked on thousands of film crowdfunding campaigns ranging from micro-budget to over $1MM. In this webinar John will teach his Tao (Way) of crowdfunding to encompass the ever-changing landscape of online fundraising for film and creative projects. You will be provided with the basics of running a successful and memorable campaign and learn from case studies of those who have had successful crowdfunding campaigns.  You will walk away with some advanced tactics to raise even more than your goal. This is all gently infused by the philosophy that makes Trigonis’s advice work wonders –– Taoism. True success in crowdfunding comes not from a short-lived stint with crowdfunding, but commitment to crafting a memorable community experience.  

How To Understand, Identify & Secure A Sales Agent

Learn directly from Simon Graham-Clare and Ricky Margolis, Producers and Consultants at Future Films USA who have financed and/or produced over 200 films & TV shows! Sales agents are a key part of getting your film distributed, but often filmmakers find it challenging to identify and secure a good sales agent. What questions should you be asking when shopping around for a sales agent? How do you know which agent is right for your film? What can a sales agent do for you that you couldn't do yourself? We've brought back crowd favorites Simon Graham-Clare and Ricky Margolis, Producers at Future Films USA, to explain why you do in fact need a sales agent - even for smaller budget films - if you're looking to get distribution. In this on-demand Stage 32 Next Level Webinar, they will clarify exactly what a sales agent does so you can know what to expect when working with one, and will demystify the world of distribution so you can have an easier time obtaining your goal - getting your film seen. Simon and Ricky have financed and/or and produced over 200 films and TV shows and are excited to share their extensive knowledge about sales agents with you! If you are a writer, director or producer, knowing what a sales agent does will help you gain a better understanding of what the market is looking for and how you can appeal to audiences. As a filmmaker, you will learn more about independent film financing and distribution, how sales agents are a key ‘middle man’ between the production and the audience. This webinar is on-demand and available for immediate download!

Indie Producers: Making Your Production Slate Work For You

In this Stage 32 Webinar, experienced independent producer Holly Brown will cover how to build your own production slate and make it work for you. The class will be broken down into two parts, the first of which is defining who you are as a producer and what you want your brand (or your company's brand) to be. And this doesn't just include genre -- it may also include style, types of stories or characters and working style. Doing so will not only help you to target great material but also let other creatives what they should be bringing to you.   Secondly, you will be learning how to put that brand into action by creating a well rounded and targeted film slate. You will learn how to identify projects that speak to your brand but also ensure that you have a clear vision for how they are going to get made. You will leave this webinar ready to build your own slate and make it work for you!

Understanding Global Tax Incentives

Learn directly from Simon Graham-Clare (Producer) and Ricky Margolis (VP) at Future Films USA (Over 200 films & TV shows financed and produced)! In this Stage 32 Next Level Webinar, Simon Graham-Clare and Ricky Margolis will demystify global tax incentives and highlight some of the many other factors to take into consideration when looking at different locations. They will look at current example incentives from around the world and also enlighten you on ways these incentives can trigger additional investment into your project. Filmmakers will learn more about international independent film financing and how tax incentives are a key element to the business plan and can open doors to a slew of potential partners, helping to plot a ‘road map’ to production. Writers will learn why they need to be thinking about the locations in which they set their stories, and how it affects the attractiveness of their scripts to producers and financiers. Having a clear understanding of today’s global tax incentives will leave your project looking more professional and further advanced, hopefully increasing your chances to move the project into production. Your hosts Simon Graham-Clare and Ricky Margolis are Producers at Future Films USA, having financed and produced over 200 films and TV shows! The Future Film Group was established in London in 2000 as a film financier, utilizing the expertise of its principals in both the entertainment and business worlds. They quickly established themselves on the UK scene through their involvement in films such as Bend it like Beckham (starring Keira Knightley), The Queen (starring Dame Helen Mirren) and Mrs. Henderson Presents (starring Dame Judi Dench and Bob Hoskins). At Future Films USA, Simon works as a producer, assessing film and television projects that Future Films might board to finance or produce. Ricky works in the role of Development Executive, continuing his work on the financing side whilst also becoming a more integrated part of the Future Film Group’s production activities.

11 Things You Must Do Before Approaching Distributors

Learn directly from Stephanie Weier (CEO) and Lori Dalton (President) from The Domain Group, the industry leader in clearances, script breakdown reports and research. With over 80 years of combined experience, the company has over 1,000 credits including Crazy, Stupid, Love (Emma Stone, Ryan Gosling, Steve Carell), Blue Valentine (Ryan gosling, Michelle Williams) Edge of Darkness (Mel Gibson) Gimmie Shelter (Vanessa hudgens) and Ray (Jamie Foxx, Kerry Washington) to name a few! Every year thousands of filmmakers submit to festivals with the hope of getting their films distributed, only to learn they haven’t taken the proper steps to deliver a cleared film and the distributor is now no longer interested. It is extremely important to make sure your production is managing its clearances and that a script breakdown report has been completed. These steps are necessary in order to deliver a cleared film to a potential distributor – otherwise your project will stop dead in its tracks. Teaching this exclusive Stage 32 Next Level Webinar is the industry leader in clearances, script breakdown reports and research – Stephanie Weier. Stephanie has over 20 years of experience catering to studios and indie films and has worked across film, TV, gaming, digital and commercials. She currently is the CEO of The Domain Group, a company with over 1,000 credits and 80 years of combined experience. Joining her in this webinar will be Lori Dalton, President of The Domain Group, who will add her own experiences with first-hand stories of issues every content creator will likely face in their career.

The 5 Secrets to Financing Your Next Indie Film

Learn directly from Anne Marie Gillen, who has over 20 years of experience with independent film financing and has raised over $100M worldwide! There is no getting around it. If you want to make your own project, if you want to control your own career, you will need financing. In order to secure that financing you will need the necessary tools, language and know-how. Equity is King – and finding and closing it is the key component to funding every project no matter what the budget! This webinar will address 5 key strategies regarding financing that most filmmakers do not know. Are you stressed & overwhelmed with the thought of finding money for your film? Do you know how to talk the language of an equity investor? Entertainment is a high risk investment. Do you know how to mitigate that risk to get investors to a "Yes!"