Cold Iron Pictures is a film financing and production company that embodies the spirit of independent filmmaking. Cold Iron Pictures looks for innovative scripts, auteur directors, and cast-driven projects. Rachel is looking for TV and film projects with a unique perspective or point of view. While at Cold Iron, Rachel Crouch has worked on such films as the Spirit Award-winning THE DIARY OF A TEENAGE GIRL, SWISS ARMY MAN starring Daniel Radcliffe and Paul Dano, TIME OF MIND starring Richard Gere, and Mike Birbiglia's latest DON'T THINK TWICE and YOU CAN CHOOSE YOUR FAMILY, starring Jim Gaffigan, Anna Gunn, and Logan Miller. Cold Iron Pictures produced: NORMAN (Richard Gere, Dan Stevens, Steve Buscemi) DON'T THINK TWICE (Gillian Jacobs, Keegan-Michael Key, Kate Micucci, Mike Birbiglia) SWISS ARMY MAN (Daniel Radcliffe, Paul Dano, Mary Elizabeth Winstead) WONDERFUL WORLD SUPER (James Gunn, Ellen Page, Rainn Wilson) THE OH IN OHIO EVERY DAY THE DIARY OF A TEENAGE GIRL (Kristen Wiig, Alexander Skarsgård) TIME OF OF MIND (Richard Gere, Jena Malone, Steve Buscemi) ANSWERS TO NOTHING UNEARTHED As a writer, Rachel has had articles published by The Mary Sue, TVGuide.com, EveryGeek.net, and co-founded the geek girl podcast and blog The Babes in the Woods. Full Bio »
You have an idea for a screenplay. Something burning inside of you to get on the page. Or perhaps you have a screenplay (or 20) sitting in your desk draw in need of a home. Of course you know to make sure that material is primed, ready, and locked and loaded to give yourself the best chance of being read from FADE IN to FADE OUT. But you also need to make sure it's market ready. And further still, you'll want to identify where the best home is for this material and how to pitch them in a manner in which gives you the best shot to be optioned or sold.
Most writers understand that taking your idea from a good concept to an excellent screenplay takes many rewrites and much polishing. In today's ultra-competitive landscape, it's more important than ever to fully flesh out your characters, locales, and plot. But thinking about the business side of things as it relates to your screenplay - understanding budget constraints, for example - is something that can give you power in a room. But first you need to get in that room. And to do that, you need to identify the proper (and realistic) homes for your material and understand what they are looking for. Further, you'll need to craft an effective pitch which may just change from one production company (or producer, financier or rep) to another.
Rachel Crouch is the Director of Development for Cold Iron Pictures, Miranda Bailey's financing and production company. She's worked on films such as Sundance's Swiss Army Man starring Daniel Radcliffe and Paul Dano, the Independent Spirt Award-winning The Diary of a Teenage Girl, Don't Think Twice starring Keegan-Michael Key and Gillian Jacobs, Norma staring Richard Gere and Steve Buscemi and many more. Prior to Cold Iron Pictures she worked as a producer's assistant raising film financing and helping bring films into production. Rachel will take her experience on over a dozen films and give you a behind-the-scenes look at what production companies look for when considering material.
Rachel will teach you how to develop your idea from a good concept to a strong story that will grab the attention of financiers and production companies. She'll help you break down your story to figure out your project's main audience and lead you through the tropes you'll want to exploit in order to leave that audience satisfied. You'll find out how to determine your story's budget range and see how letting go of those HBO dreams might help you find a better home for your project. She'll teach you how to hone your pitch including information you must include when pitching production companies. She'll even discuss rejection and finding the power within so that your next pitch is even better and more productive than the last. In short, Rachel will put you in a position to get the read, get in the room, and get the sale or job!
"I appreciate Rachel's openness and willingness to share her knowledge and experience with us."
- Susan S.
"Very practical advice that I can apply right away."
- Brian G.
"I thought it was very professional and informative."
- Chris R.
Q: What is the format of a webinar?
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.
Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.
Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer
Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A.
Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year!
"I appreciate Rachel's openness and willingness to share her knowledge and experience with us." - Susan S.
"Very practical advice that I can apply right away." - Brien G.
"I thought it was very professional and informative." - Chris R.
Pre-production is the most important time for filmmakers. How you plan and the crucial decisions you make will determine the success of your production and ultimately, your film. No matter what experience level you are at, pre-production can quickly become an overwhelming process. To make the most of this valuable time to prep you'll want to take it step by step to ensure no loose ends come back to derail you while you're on set. Whether you're filming a project for $1 million or a $1,000, pre-production is the foundation to make sure your production goes smoothly. If you're making a digital series, as short or a feature length film it's imperative that you have a clear understanding of your cast and crew and their roles. You need to understand the key hires you need and the obstacles you may face as a filmmaker before you you can ever put together your call sheet for day one. Rachel Crouch will use her experience as the Director of Development from Cold Iron Pictures to help ensure your pre-production process runs smoothly. Rachel has worked on $1M+ films such as Swiss Army Man, The Diary of a Teenage Girl, Don't Think Twice, Time out of Mind, I Do...Until I Don't (among many more!), and in her off time has produced a digital series in the $1k+ range. Through each of these project Rachel has learned the highs and lows filmmakers face during pre-production. Rachel will help you define your film's budget range and go over pros and cons, as well as similarities and differences in a $1M+ production and a $1K production. You will learn the key department heads to hire, how to meet with them to ensure your budget, shooting days, schedule and casting go smoothly. You'll know what to do for your location scout and how to put all the pieces together and avoid any obstacles. You'll get the all important list of resources to help you through pre-production and a checklist to make sure that you've thought through everything. And, as a bonus, Rachel will take you behind the scenes of pre-production on Swiss Army Man, Don't Think Twice and the digital series she produced to give you a real life look at how, with the right planning, these projects got started on the right foot. This is the ultimate guide for you to plan your pre-production, no matter your budget! "Rachel is so knowledgable and approachable about pre-production. You can tell she's seen it all on her productions. The checklists and resources are extremely helpful. Thanks for sharing your experiences with us Rachel!" -Tony P.
Learn how to pitch remotely from the writer of JIGSAW and SPIRAL (Number one movie at the box office this year) Includes a live pitch demonstration and an exclusive pitch workshop where YOU can practice your Zoom pitch and receive notes! Pitching films and series has changed DRASTICALLY over the past year, as we’ve moved from traditional in-person pitches between writers and producers to remote ones. And even as we continue on our path to a stronger semblance of “normal”, all signs point to Zoom pitches sticking around and remaining a consistent aspect of the industry. Zoom has become the norm for eager writers, and if you’ve never pitched before, having the right tools, tips, and materials at your fingertips can really make your pitch shine. If you’ve never pitched to an executive or showrunner before, you may not know what it takes to deliver. Now, more than ever, you must be quick, concise, and clear. To avoid aimless rambling or unnecessary detail and conversation, structure is key. And once that structure is in place, your well-developed pitch can take you to the next level. What are the elements you need to pitch to a development executive or producer to get you to that next level? If you don’t know how to pitch efficiently while keeping your concept clear, the virtual call you’ve waited weeks to have could come to an abrupt end. Those who don’t take the time to practice and think they can roll through on the fly quickly, discover they’ve missed out on an incredible opportunity. But armed with the right tools, conversation, and materials, your chances are as good as anyone else’s. Pete Goldfinger knows what those tools are. Pete is an incredibly successful feature and television writer in Hollywood, perhaps best known for penning the two newest features in the SAW horror universe, including JIGSAW, which grossed over $100 million, and SPIRAL, starring Samuel L. Jackson and Chris Rock, which debuted at number one at the box office this year. Other credits of Peter’s include SORORITY ROW, PIRANHA 3D and TV shows like TEENAGE MUTANT NINJA TURTLES and AVATAR: THE LAST AIRBENDER. When he’s not writing for the screen, Pete is running and hosting his own screenwriting retreats, in-person workshops, and Zoom classes. Students of Pete’s classes learn how to turn their projects into marketable, saleable products, and he’s going to deliver these same principles to Stage 32’s community. During this timely and much-needed webinar, Pete will show you how to deliver the most valuable and authentic pitch possible by discussing the elements that need to go into a pitch so that you hook producers and showrunners quickly. From handling (sometimes) awkward small talk to delivering strong loglines with pitch decks, Pete will share his years of experience so that you leave feeling confident about your next (or first!) virtual pitch. After passing on his golden nuggets of wisdom, Pete will deliver a live pitch demonstration, who will take attendees’ ideas on what to pitch and then deliver his pitch on the spot to give you a feel of what Zoom pitching and thinking on your feet is really like. Pete will even offer an invaluable pitch workshop after his presentation, opening the floor to volunteers who will practice giving pitches and then receive valuable notes from Pete!
We all know that America is bursting with talented filmmakers. Are you an independent filmmaker, cinema or digital media student, D-I-Y filmmaker or videographer? Do you have great ideas, a few skills and few filmmaking friends? Maybe you can shoot a short movie, but can you finance one, find an audience to watch it, or promote and sell it? Raindance Film Festival Founder and social media maverick Elliot Grove comes to New York to bring a fresh look at breaking into the film industry to get your movie made and seen by others. Elliot has produced over 700 short films, 6 features and trained thousands of new and emerging filmmakers around the world. Discover how to use the Raindance method and social media to build audiences, source financing and screen films. CHARGE YOUR SMARTPHONES! Join @stage32 and @RaindanceNYC and #IndieFilmNYC for this information-packed one-day seminar. DOORS OPEN at 9:15 am.
Remember that every line of dialogue matters, every image has a purpose, and there are no wasted bullets in the gun! We're kicking off another month of a packed Writers' Room schedule with the Breakdown Webcast: Exposition as Ammunition! Many writers struggle with how to get out critical information and backstory to the audience in an organic way. So during this webcast, we discuss how to get the audience the information they need without a lecture they don't want. During this webcast we'll discuss different ways of getting out information in a way that feels organic to the narrative and the characters. We examine some of the best - and worst - examples from film and television!
Learn directly from Joe Russo, an Independent Producer who has worked on projects with FOX, SyFy, A/E, Lionsgate Films and Universal Studios! You’ve spent days, weeks, months, maybe even years, toiling away on your screenplay. You’ve read all the books. You’ve taken the seminars. You’ve work shopped your script to death. You’ve crafted a sharp pitch and logline for your script – and now someone in the industry wants to READ your work! You celebrate this long awaited victory, but what happens next? What if they don’t just like the script you’ve poured your heart and soul into, what if they WANT it. In this Stage 32 Next Level Webinar, Joe Russo will shine a light and give an executive’s opinion and advice on a Hollywood process you’ve all heard of, but probably don’t know nearly enough about – Development. Joe has been recognized for his “firm grasp of the craft, solid storytelling, and compelling characters”, as well as developing many acclaimed projects. The path to taking your written words and turning them into a major motion picture is a tricky, windy road. You all know the coined phrase “Development Hell”, and too many projects fall into this pit simply because the process isn’t clearly understood at the outset. So join Stage 32 as we explore the complicated and fascinating world of Development, and all of the small victories and bumps along the road that you can experience on your way to the green lighting of your screenplay into a movie.
A script's journey of a thousand miles begins with a single page. Well, more accurately, ten pages - that's the amount of space a typical script has to grab the attention of the anonymous, overworked reader that picked their script off a pile for evaluation. If a writer's sample script is excellent enough, the pieces start to fall into place: an entire script read, the writer recommended, the manager's decision to represent, the long and fruitful thousand-mile career. If a producer's script is perfect for the marketplace, a reader will get excited, move it up the ladder and then the wheels start in motion for finding financing, attaching talent and going into pre-production. None of it happens, though, if the script never makes it to the decision maker's desk. But who are these mysterious readers? Who decides which scripts go on to consideration or representation - and maybe one day fame and fortune - while others get a stone-cold pass? It's not exactly who you might think: while the agents and managers of Hollywood excel at their jobs, they only have so much time in the day and most of it is not spent seeking out new talent. That job falls to the Gatekeepers, the assistants and pro readers who tackle stacks of scripts every week hoping to find the diamond in the rough: a script they can confidently recommend. So, who are these gatekeepers, how do you even get to them and, more importantly, how do you win their endorsement to help move your script up the ladder? Gabriel Chu works with artists, writers, and directors to identify and develop new ideas and stories, shepherding them from page to screen. As a story analyst at Sony Pictures, he works on current projects alongside the executive team and helps to field incoming submissions and identify new talent for the studio. Prior to joining Sony Pictures, he was an executive at Vertigo Entertainment, working closely with award winning directors and writers on both animated and live action film projects for Warner Bros., Lionsgate, and Fox Animation. Gabriel started his career at Bad Hat Harry Productions, and has also worked at Summit Entertainment and Mandalay Pictures. Through his career, Gabriel has served as a gatekeeper in multiple roles and knows intimately what it takes for a script to break through and make it to the right person’s desk, and he’s ready to share what he knows with the Stage 32 community. Gabriel will give you a rundown of how gatekeepers manage script submissions and what you can do to give your own script the best chance to be noticed and make it past those first rounds of coverage to make it to the eyeballs you’re aiming for. Gabriel will begin by explaining how scripts are able to get submitted to studios and other gatekeepers in the first place, including through agents and manager, through script competitions, other types of referrals, and through networking. He will also explain how taking the assistant route at an agency could help your chances of getting that script noticed. Next he’ll outline how coverage actually works at production companies and studios. He’ll explain the differences between the procedures at production companies, studios, and other organizations and what their differing expectations might be. He’ll delve into what roles read your script at what point in the process, focusing on the verticals at production companies and studios. He’ll explain the roles of interns and assistants, coordinators, story analysts, and finally executives, and what each role looks for when reading scripts. Gabriel will teach you the common formatting errors that knock scripts out of the running before people even start reading for content, including title page expectations, font and spacing, dialogue formatting, and other issues. He will share real examples of scripts that exhibit these errors to share what they look like on the page. Next he will go over narrative issues that can also sideline a submitted script. Finally, he’ll share other strategies that can make your script stand out to readers in these positions. Through demystifying the process of script reading and coverage as well as the people behind it, Gabriel will leave you with a concrete sense of how to get your script in front of the people you want to read it, and practical ways to help your chances. Praise for Gabriel's Stage 32 Webinar: I was very pleased with the webinar. The speaker got right to the point and explained exactly how the screenplay selling process works. Steven W. I loved how Gabriel didn't pull any punches and gave a realistic assessment of the realities of breaking into the industry as a writer. -Peter M. I loved this webinar because Gabriel talked about a variety of things from how to approach agents/managers/producers, to what not to do in a script. I learned a lot! -Melissa P. Amazing. I liked the "no sugar coating" approach. -Candice E.