Intro To Using Social Media for Your Low to No Budget Film

Hosted by Jennifer Winberg

$49

On Demand Webinar - For immediate download. Unlimited access for 1 year.

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Jennifer Winberg

Webinar hosted by: Jennifer Winberg

Branding & Digital Media Expert

Jennifer has over 10 years of branding and entertainment experience in digital strategy, social media, and integrated marketing. Recently, she launched the Digital Marketing Team for the Day and Date Film Division - Lionsgate Premiere. She's worked on a wide range of films from limited theatrical, VOD, Independent, and Home Entertainment releases. Jennifers has worked with mini and major studios such as: Disney, Fox, Sony, Lionsgate, and Gravitas Ventures. Full Bio »

Social media is essential for your film. If you want people to find out about it, watch it, like it, and tell their friends to watch it, you need to be on social media. If you have a small or no budget, knowing how social media works is going to be the best tool to market your film. So come prepared to learn!

In this Stage 32 Next Level Webinar, social media expert Jennifer Winberg (digital strategy for mini and major studios - Disney, Fox, Sony, Lionsgate, and Gravitas Ventures) will teach you how to create a social media campaign that is right for your film. She will walk you through the different channels of social media and how to decide which one is right for your film. 

Your host, Jennifer will use her 10 years of branding and entertainment experience in digital strategy, social media, and integrated marketing to show you how to create a social campaign that will build an audience for your film. She'll outline a social media timeline for your film, when to start social media for your film and how to utilize interns to maintain your social media. You'll walk away knowing how to build a successful social media campaign including best tactics, tools and resources. 

 


What You'll Learn:

  • Why You Need Social Media For Your Film
    • SEO
    • A Place To Drive Fans
    • Telling Your Story
  • The Different Channels Of Social Media
    • Which Are The Right Ones For Your Film?
      • Facebook
      • Twitter
      • Instagram
      • Snapchat
      • Pinterest
  • How To Create Your Social Channels
    • What You’ll Need To Create These
      • Channel Names
      • Header/Profile Image
      • Hashtag
  • When To Start Social Media For Your Film
  • Types Of Social Media Content
    • General Social Content: Images, Memes, Videos
    • Film Social Content: Pre, During Production, and Post Production Content
  • Who Runs Your Social?
    • Utilizing Interns
    • Sharing The Role of Community Manager
  • Building Your Social Media
    • Follow Campaigns & Tactics
    • Advertising
    • Grassroots Efforts
      • Bartering Social Media
        • Cross Promoting
          • Festivals
          • Talent/Crew
  • An Example Social Media Campaign Timeline For A Film
  • Social Media Tools & Resources
    • Social Channel Management:
      • Hootsuite
      • Buffer
    • Content
      • Fotor
      • Canva
  • Advertising Opportunities For Minimal Budget
  • Other Things You Need In Addition To Social Media
    • Website
    • Newsletter
    • PR
    • Email
  • Case Studies/Examples
    • PR
    • Email

Plus, a live Q&A with Jennifer!


About Your Instructor:

Jennifer has over 10 years of branding and entertainment experience in digital strategy, social media, and integrated marketing. Recently, she launched the Digital Marketing Team for the Day and Date Film Division - Lionsgate Premiere. She's worked on a wide range of films from limited theatrical, VOD, Independent, and Home Entertainment releases. Jennifers has worked with mini and major studios such as: Disney, Fox, Sony, Lionsgate, and Gravitas Ventures.


Frequently Asked Questions:

Q: What is the format of a webinar?
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.

Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.

Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer

Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A.

Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year!


Testimonials:

"Great topic and great examples utilized." - Tracey T.

"This webinar on Social Media for Film was especially good. Jennifer is fantastic -- clear, organized, knowledgeable, quite pleasant and engaging! Would very much like to work with her someday soon on one or more of our film projects. Simply wonderful!" - Paul Tompkins

Questions?

If you have a generic question about Stage 32 education you can take a look at our frequently asked questions section on our help page, or feel free to contact support with any other inquiries you might have.
 

Reviews Average Rating: 5 out of 5

  • Amazing information. Ordering her 2nd course!
  • Great webinar - tons of great useful info with specific tools to help build the channels and how to use them. Great speaker.

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Ever wanted to know what happens behind the scenes in the marketing department for film distribution companies? In this Stage 32 Next Level Webinar, digital marketing expert Jennifer Winberg (digital strategy for mini and major studios - Disney, Fox, Sony, Lionsgate, and Gravitas Ventures) will teach you how to market your film (or production company) across PR, Digital Marketing, and Social Media. Digital Marketing is essential for your film. It is THE WAY to market your film and get it into the hands of the viewer. Your host, Jennifer will use her 10 years of branding and entertainment experience in digital strategy, social media, and integrated marketing to show you how to create a digital campaign that will build an audience for your film. She'll outline a digital media timeline for your film, when to start promoting your film, and how to even partner with theaters and VOD operators. You'll walk away knowing how to build a successful digital media campaign including best tactics, tools and resources.

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