Wendy Kram brings over 20 years of experience as an entertainment industry executive, consultant, and producer, developing and producing projects for Disney, Universal and Sony Studios, HBO, Showtime, Lifetime, NBC, ABC, CBS and USA Networks. Credits include "Mad Money" with Diane Keaton, Queen Latifah, and Katie Holmes, the award-winning miniseries "Sally Hemings: An American Scandal" for CBS with Sam Neil, and current projects she's producing with Anonymous Content (the company responsible for "True Detective", "Mr. Robot", "The Revenant", and "Spotlight"). As the founder of L.A. FOR HIRE, an international consulting firm, clients come to Wendy for her expertise in script development and the ability to connect projects with Hollywood A-list talent and decision-makers. With longstanding industry relationships, Wendy understands buyer and creative talent needs, and has direct access to principals at the major studios, networks, streaming providers and agencies. Creative Screenwriting Magazine ranks Wendy and L.A. FOR HIRE as one of the industry’s premiere script consulting firms. Wendy has conducted workshops and seminars at Harvard University, NYU Tisch School of Film & Television, UCLA, USC School of Cinematic Arts, among others. Additionally, Wendy has secured representation and high-six figure deals for her clients. Full Bio »
Let's face it, executives, producers, managers, agents, financiers, and gatekeepers in general are busy. Between meetings, reviewing content and business plans, and working with their clients and colleagues, time is at a premium. But, that doesn't mean they're not on the lookout for new material and talent. In fact, that's their job! Still, to sort through all the people and content that they confront and are presented on a daily basis can be a daunting task. They want those people and material that stands out immediately. And that's where a killer query letter or a memorable and meaningful cold call can make a huge difference and set you apart from the crowd.
Talk to any executive and they'll tell you that they receive dozens if not hundreds of query letters a day. Because most of them don't have an attention grabbing subject line or little to no personalization, almost all end up in the trash. But, any executive will also tell you that if a subject line grabs them, or if the query letter shows the recipient that this was a personal, non-mass, attempt to get their attention, you have a very real shot of doing just that. The same holds true for cold calls. Having a solid, wise approach and knowing exactly what to say will give you the best chance of breaking the ice and securing the conversation you were hoping for. It's all about creating intrigue, interest, and value while approaching your subject from a place of selflessness and thoughtfulness
Wendy Kram has over 20 years of experience as an entertainment industry executive, consultant, and producer, developing and producing projects for Disney, Universal and Sony Studios, HBO, Showtime, Lifetime, NBC, ABC, CBS and USA Networks. Her credits include Mad Money with Diane Keaton, Queen Latifah, and Katie Holmes, the award-winning miniseries Sally Hemings: An American Scandal for CBS with Sam Neil, and current projects she's producing with Anonymous Content (the company responsible for True Detective, Mr. Robot, The Revenant, and Spotlight). As the founder of L.A. FOR HIRE, an international consulting firm, clients come to Wendy for her expertise in script development and the ability to connect projects with Hollywood A-list talent and decision-makers. With longstanding industry relationships, Wendy understands buyer and creative talent needs, and has direct access to principals at the major studios, networks, streaming providers and agencies. Creative Screenwriting Magazine ranks Wendy and L.A. FOR HIRE as one of the industry’s premiere script consulting firms.
Wendy will teach you all the tips and trade secrets she's learned pitching projects and dealing directly with executives. She will show you how to craft a logline, pitch, and powerful statements for just about any situation. She will show you how to deliver your message with power and control while being engaging and confident. She will instruct you how to not only get by the gatekeepers, but to get them to remember you - to become an ally. She will show you how to avoid novice mistakes that will lead to dead ends. She will teach you how to develop leads and then how to create and nurture these relationships.
Wendy will show you how query letters and cold calling can become powerful tools in your arsenal.
Wonderful class - simplified and helpful information that can be applied immediately for better results. The examples at the end are totally worth it.
- Cate C.
One of the most generous presenters imaginable; outstanding!
- Virginia Y.
Wendy was really excited to be involved which was great!
- Brent B.
Very interesting and engaging. I loved it.
- Jason A.
Wendy was terrific, on point, and insightful. The Q&A was incredible. Thanks again.
- Maria L.
Q: What is the format of a webinar?
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.
Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.
Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer
Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A.
Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year!
Wonderful class - simplified and helpful information that can be applied immediately for better results. The examples at the end are totally worth it. - Cate C.
One of the most generous presenters imaginable; outstanding! - Virginia Y.
Wendy was really excited to be involved which was great! - Brent B.
Very interesting and engaging. I loved it. - Jason A.
Wendy was terrific, on point, and insightful in the audience participation portion. Thanks again. - Maria L.
You’re a writer who is struggling with crafting believable dialogue. You’re a director looking for the greater meaning in a scene. You’re an actor trying to connect with what a character is feeling. Subtext is the backbone of emotion in any story, regardless of what genre you’re working in. It also helps to separate great scripts from not so great scripts. In this Stage 32 Next Level Webinar, filmmaker Steve Desmond will help you to craft engaging subtext to layer your stories with nuance and emotion. Whether you’re going for laughs, drama, or impending fear, he’ll help you to make your screenplay feel more true to life. For directors or actors working with existing scripts, this webinar will help you to dig deeper below the surface to find the true lifeblood beneath a line. For producers, we’ll discuss tips on how to work with writers to make their subtext come alive. Whether you’re a writer, a director, an actor, or a producer, subtext is a major part of your game and this webinar will help you add an entirely new layer to your projects.
International co-productions, or “co-pros,” can be the perfect tool for bringing dream projects to life. But these ventures come with their own unique rules and requirements, which not everyone has experience with. In this webinar, attorneys Lorraine D’Alessio and Liz Profumo will deconstruct the co-pro process, sharing practical tips for launching a successful cross-border production. Participants will learn about key steps such as finding business partners, capitalizing on tax incentives, protecting creative rights, and securing work visas for foreign staff. The webinar will also explore the impact of current U.S. policies surrounding trade and immigration. Lorraine has practiced law since 2010, with a particular focus in entertainment immigration. She is the Founding Partner and CEO of D’Alessio Law Group, a global firm which has helped thousands of artists and entertainment professionals to launch careers in the U.S., Canada, and beyond. Born in Canada, Lorraine was a successful Ford model before turning her focus to law. Her entertainment background, as well her personal experience with immigration, allows her to deeply understand the legal and logistical needs of global artists. She is excited to partner with the Stage 32 community and help support its members in achieving their goals.
We kicking off a brand new month this week with the Breakdown Webcast: Writing Compelling Characters! In this webcast, we talk about how to create compelling characters, how to infuse those characters with a specific point of view and a sense of purpose, and how these traits then affect how the character speaks, acts, and even thinks.
Take an epic Master Class online with one of the top DGA AD's in the business: Jason Roberts who's worked with Michael Bay, Doug Liman, Alexander Payne, Angelina Jolie and more! Jason will be calling upon his 30+ years of experience to teach the mechanics of an AD’s role - including prep, shooting, working relationships with the director, producers, cinematographer, actors, and all tools you need (learn more below!). Plus, Jason will: Break down 6 pages of the Jurassic World shooting script Leave you with an AD Production Packet - templates that you can use on your own projects: Script Pages, Call Sheet, Production Report, Story Boards, Partial One-Line & Shooting Schedule See Jason's "60 Minutes With" Q&A here: "Jason's webinar was fantastic. I really enjoyed it. I loved his work ethic. That's why he's where he is today." "Jason was and is wonderfully inspiring!" "It was fascinating to hear Jason's perspective from his vast experience!" "I thought it was great. There's never enough time when someone like Jason is on, but for the limited time we did have, it was well handled and very much appreciated." **see more below!
Acting is such a tough profession. Facing rejection, navigating the Hollywood system, understanding the rules and politics of it all—it’s all hard enough in general, but even harder when you have to go at it alone. That’s why it can make all the difference to have a talent manager. Good talent managers can drastically transform your career as an actor. They have the connections that can get you into rooms and auditions you weren’t privy to before, they can help you prepare for roles and auditions, and they’ll give you the expertise to support you in navigating your own career and finding success long-term. Talent managers are great, but finding one in the first place can be a challenge. Just like with everything else, this comes down to marketing yourself. There are a lot of actors out there looking for representation, and it’s easy to get lost in the crowd. To find a good representative, it’s critical that you stand out. Displaying talent as an actor certainly comes into the equation, but so does marketing yourself correctly and creatively to better pop when a potential manager is looking through potential clients. To do this, it’s important to understand what a talent manager does, how they think, and how they operate. There are ways to get talent managers interested and excited about representing you. Sometimes it just comes down to learning the language. Joe Lorenzo started working in talent management 15 years ago and has since transitioned to Los Angeles, running his talent management and producing firm, Society Entertainment. He currently has working talent on a variety of networks including ABC, FOX, CBS, Showtime and more, streaming platforms such as Netflix and Amazon and a variety of independent films. With his background as a casting director, Joe has been able to get name talent, name directors, and recognized writers on to projects he is producing. Joe packaged 4 films in 2005, including the feature film GIRLS CLUB with Jaime King, and the Television Movie of the Week, CHRISTMAS AT WATERS EDGE with Keisha Knight Pulliam. In 2006, Joe produced ROCKER, a low-budget indie with his client as the writer and the star. In recent years he produced the feature films NEXT OF KIN in Los Angeles, BOSTON GIRLS in Boston Mass, and THE NO SIT LIST aka BABYSITTERS BEWARE, in Los Angeles. Joe has been managing actors for a very long time and intimately knows what it takes for an actor to land representation. Joe will give an in-depth rundown of how to attract and work with talent managers, from a talent manager’s perspective. He’ll begin by discussing the best ways to get a talent manager’s attention, including the importance of headshots, how to write your resume, tips for a great acting tape, and how to get the right people to give you referrals. Then he will discuss what managers generally look for in clients. Next, he will go over what talent managers expect from the clients they sign, including how best to communicate and the power of honesty. Joe will delve into how managers approach both developmental clients as well as clients that are already currently working with credits. He will speak to the ever-present question of the differences between agents and managers, the different ways each can help you, and how an attorney can also come into play. He will then talk about the different major markets in the industry and how an actor can find success even if they do not live in any of these cities, including mastering the self tape audition and how to ace a live Skype audition. Joe will give you four specific ways to edge out to the competition in the room or on tape and will delve into ways actors can stay current on their own, including creating their own content and being proactive on social media. Finally Joe will give you an idea of how new clients generally start their relationship with their manager, including paperwork you should expect and how to approach initial conversations. You will leave this webinar with a strong understanding of how talent managers operate and more confidence in how better to approach and work with them to bolster your own acting career. Praise for Joe's Stage 32 Webinar I loved how straightforward and upfront Joe was about everything. I’m excited to use this to step up my own game! -Leticia G. This was so helpful. It’s great to hear about managers directly from a manager himself—especially one as giving and honest as Joe. -Jeremy H. This was great! I learned so much. -Henry V. I’m so glad I saw this. It really helped me wrap my head around acting representation, which always felt so unwelcoming and enigmatic until I heard it from Joe. -Ashley W.
Are you a screenwriter, producer, director, storyboard artist, animator, voiceover artist or composer interested in making animated films? Then you need to join us for this exclusive Stage 32 Masters of Craft Webinar taught by Conrad Vernon, screenwriter, voice actor, director and producer of some of the highest grossing animated films of the last 20 years including the Oscar-nominated SHREK 2 and BOSS BABY in addition to SAUSAGE PARTY, THE ADDAMS FAMILY and more! Animation is one of the hottest sectors in film, TV and digital content right now. From major film studios to independent production companies to networks, streaming platforms and digital online streaming platforms, animation is red hot. So, how can you stake your claim in this growing area of entertainment? By learning from one of the successful and brilliant creative minds working in the animation industry today, 25-year animation film veteran, Conrad Vernon! In what is sure to be the most comprehensive animation webinar anywhere in the world, Conrad will peel back the curtain and take you behind the scenes of his most recent film, THE ADDAMS FAMILY, to show you step-by-step how an idea went from script to storyboard to filming to screen. This is a never seen behind the scenes breakdown of Conrad's work process and includes a breakdown of how ALL departments work in bringing an animated project to the masses. If you work in animation, always wanted to work in animation, or have wondered how the sausage (party) is made, this is the webinar for you! This webinar is exclusive to Stage 32 members only. Conrad will be sharing and teaching from his private script pages and storyboards. Here are just a few!