Michelle Alexandria is a producer and Head of International Sales and Acquisitions for Glasshouse Distribution. She has worked on 25 feature films $6MM and under and 3 television projects in various capacities including producing, line producing and executive producing. She is an invited speaker each year in the Cannes Producers Network and other panels along with other prominent film festivals and markets including MipCom, Berlin, Buenos Aires, UniFrance, Sundance, and AFM. An LA native, Michelle Alexandria, began a career working in finance. During her several years as a financial director for Jaguar cars, she pursued acting and began studying at the prestigious Beverly Hills Playhouse. Within a few years she naturally gravitated towards the business side of the entertainment industry as investors began seeking her financial advice in film. She continued her education at UCLA focusing on film production, line producing, and film distribution. Her knowledge and experience along with her well-established relationships in the industry has made her an invaluable asset to the entertainment industry. Full Bio »
Your pitch deck is the most important tool in your initial stage of obtaining financing for your script. A pitch deck is also used as an aid to attaching an actor or director you are interested in. As a tool, your deck is the first impression of your film condensed so the investor can become familiar with your project and determine if this is an opportunity for them. To close the deal or at least garner meaningful consideration and interest, your pitch deck has to stand out. It has to not only tell the story of your project, why it should be attractive to talent, and what the true potential audience may be, but, most importantly, it needs to show a true and realistic path to profitability. And this is where so many decks fail.
Sure, you want to paint a rosy picture with your investor pitch deck. But here's the thing, most investors who have put money into films before know BS from reality. They will know if you are overshooting your estimates (an extremely common tactic), whether your film comps are ridiculous (they almost always are) and if you're exaggerating who your potential audience will be (nearly always the case). A great investor pitch deck is filled with equal parts optimism and reality. Sure, every investor wants to dream of unbelievable riches and success, but what truly makes them open their wallets is believing in the team, the project, and being presented a realistic worldview as to the potential return on their investment.
Michelle Alexandria knows a thing or two about raising money. As a producer and Head of International Sales and Acquisitions for Glasshouse Distribution, Michelle has raised or assisted in raising funds for dozens of films and other projects. She has personally worked on 25 feature films $6MM and under and 3 television projects in various capacities including producing, line producing and executive producing. Michelle has spoken on the topic of raising financing at the Cannes Producers Network and other prominent film festivals and markets including MipCom, Berlin, Buenos Aires, UniFrance, Sundance, and AFM. Her knowledge is extensive and her advice actionable, and now she's here to deliver the goods exclusively on Stage 32.
Michelle will teach you how to create an investor pitch deck that doesn't have that same dusty feeling of so many decks and which fits the current climate of raising funds. She will show you what elements truly matter for an investor and which you can leave out of your deck entirely. She will discuss the value (or lack thereof) of artwork and posters. Additionally, she'll dive into loglines and synopsis to assure that you are giving your potential investors the true vision of the project. She will teach you how to put together a realistic cast list and film comps. She will discuss budgets, scheduling and how to incorporate those elements into your deck. She will talk to you about putting together the right team and how those team members can send the right or wrong signal.
As an added bonus, Michelle will share examples of pitches decks that have helped secure millions in financing!
"Clear, concise, and brilliant."
- Mario D.
"No BS, straight to the point information. Loved every second."
- Patricia H.
"I have a deck for my film. It's going in the garbage. I will be starting over tomorrow with this wealth of information flowing in my head. Remarkable job, Michelle!"
- Phil M.
"Sure, everyone wants Leo or George in their films. Sure, everyone thinks their film is the next My Big Fat Greek Wedding or some other independent blockbuster. Sure, everyone believes that they have THE idea that is going to get them the money. Michelle just gave me the map as to HOW to get the money by being REAL. I can't wait to get started and to bounce ideas off my team. This was so much fun. Thank you!"
- Denise P.
Michelle will go over in detail each section and share examples of successful pitch decks that helped her secure millions financing!
Q&A with Michelle!
Q: What is the format of a webinar?
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.
Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.
Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer
Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A.
Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year!
Writing is rewriting. All writers know this, but unfortunately too many writers waste valuable time and energy rewriting their scripts over and over without really making them better. Or they make some parts of their script better while weakening other parts -it's almost like an endless whack-a-mole game. The reason this happens is that often writers don't know the most effective ways to evaluate and rewrite their material. They rewrite without a clear focus or understanding of the fundamentals. Knowing how to effectively rewrite your script will lead to a dramatic improvement in your final product for both feature and TV scripts, and will be a game changer in your writing career! There's an art to the rewriting process that many successful writers embrace. It begins with letting go, relaxing, embracing, and, eventually, enjoying the process. Great writers know how to save time by quickly identifying issues with their scripts and how to fix the problems quickly and efficiently. They know how to receive notes, how to discuss those notes, and which notes are worth pushing back against and which are worth taking. They know a great script doesn't evolve all at once. It takes time, patience, awareness and constant molding. Corey Mandell is an award-winning playwright and screenwriter who has written projects for Ridley Scott, Wolfgang Petersen, Harrison Ford, John Travolta, Julia Roberts, Warner Brothers, Universal, 20th Century Fox, Fox 2000, Fox Family, Working Title, Paramount, Live Planet, Beacon Films, Touchstone, Trilogy, Radiant, Kopelson Entertainment and Walt Disney Pictures. Corey is also a distinguished instructor at UCLA, where he earned his MFA. His students have gone on to sell or option scripts to Warner Brothers, Paramount, Sony Pictures, Disney, Fox, Fox 2000, MGM, Universal, Warner Brothers, Showtime, FX, USA Network, AMC and HBO. Others have been staffed on such shows as Community, Justifed, Bones, The Mentalist, The Fosters, Young and Hungry, Playing House, and Treme. Corey knows what it takes to write and rewrite a great script, and he has proven it time and time again. Corey will walk you through the entire rewrite process for feature and TV screenplays from first understanding how your story reads in other people's heads (and why that is important!) all the way to correcting structural weaknesses in your script. He will break down rewrite memos, notes, and narrative cohesion, leaving you with a comprehensive overview of how to do an effective rewrite and how to immediately apply it to your own work. He will teach you how to receive notes and how to find the note within the note, an overlooked and misunderstood practice that can save you major rewriting time and win you points with executives, producers and financiers. Corey will show you all the pitfalls and common mistakes writers make during the rewriting process so you can move forward with not only confidence in your writing, but confidence you can carry into any room. Praise for Corey's Stage 32 Webinar "Pure magic." - Alonzo G. "I always loved pumping out the first draft, but hated the rewrite. Now I know why. I had no idea what I was doing. I have 4 scripts that I can't wait to tear down and build back up bigger and stronger than ever." - Mark R. "This was so comprehensive and helpful. The entire webinar I was recognizing faults in my latest script. So happy I took this webinar!" - Mariana W. "I feel like I was just let into a secret club. The Rewrite Club. I know things other writers don't. Excited to put all this information into practice." - Jules P.
Working in the entertainment industry means you’ll inevitably come across all different types of people – most of whom are passionate, opinionated and sometimes very stubborn. This will inevitably produce confusion, tension, drama, and tough choices all along the way. But, what do you do when faced with the notorious “difficult” personality, especially when they are crucial to getting your project to the finish line? In this Stage 32 Next Level Webinar, you’ll learn how to spot the troublesome ones, be less troublesome yourself, and generally learn some important tools of the trade when faced with the difficult personality. Your teacher, Adrienne Biddle, has worked as a studio executive and independent producer producing dozens of movies, most recently Stephanie with Blumhouse Productions and He's Out There with Screen Gems. The goal is to teach all different types of creative people how to work better together so your project doesn’t fall apart in these moments of crisis.
Writing a great screenplay is a gargantuan effort, and putting together something like this doesn’t just happen willy nilly. No matter how good of an idea you have, how fantastic your characters are, or how mind boggling your plot twist is at the end, none of it matters without a solid structure and clear plan. Structure is often the hardest aspect of writing for screenwriters of all levels and requires a large amount of discipline and trial and error to get right. This is why, whether you’re a brand new writer or someone with tens of screenplays already under your belt, outlining is an essential tool. Mastering this skill can elevate your next project to new heights and convince more people to take notice in your story. Yet it’s not enough just to outline; you have to outline well. At its best, an outline can show you how your story should be shaped—what to cut, what to keep, where to place your beats, and how to take your audience to the perfect ending. Yet an outline can also do the opposite if you’re not careful. It can mire down your story in unnecessary scenes or can help you justify keeping aspects that really should be cut. To have a successful plan and structure for your screenplay, it’s crucial to know not only how to outline, but to read what that outline is telling you about your story. Let’s take a closer look. Sophie Azran is a producer and Creative Executive at ImageMovers, Robert Zemeckis’ production company, where she has developed projects including THE WITCHES for HBO Max., BIOS with Tom Hanks, PINOCCHIO, ARES, MANIFEST and PROJECT BLUE BOOK for History Channel, and many others. Previously, Sophie worked at Warner Bros., Tom Hanks' company Playtone and Trudy Styler's company, Maven Pictures. As an independent producer and through her role at ImageMovers, Sophie works with countless writers in developing and improving their scripts and will share exclusively with the Stage 32 community the structural and organizational practices she works on for her own projects. Sophie will walk you through how to successfully create an outline for your own feature project. She’ll begin by discussing the items you’ll need in addition with your outline, including the logline, comparisons, and character descriptions. Next she will discuss how an outline should work and at what point you should start outlining. She’ll lay out tips on how to actually get an outline started, including how it could be formatted. Sophie will then do a deep dive on structure and how each step should be incorporated into your outline. She will show an example of what an effective outline looks like and will talk through common pitfalls to avoid when outlining. She will also discuss what a completed outline can teach you about your own story and how to move forward once you have a finished outline, including transitioning to index carding and how to use your outline to start writing pages. Outlining and structuring your story is never easy, but Sophie will give you a rundown and a series of strategies to make it much more possible. "Prep work isn’t just for novices—all the great professionals do it. That’s why I’m so excited to talk about outlines, which are the foundation of all screenwriting; helping you iron out structure, character, tone and more." -Sophie Azran
The entertainment industry is constantly evolving and changing, and given the state of the business and external factors that have impacted the ecosystem, that statement is more true than ever. So how do we continue to package and sell projects in the time of quarantine (and beyond)? Despite what some may thing, studio and development executives are reading material and distributors are watching films to possibly acquire during this time as they are not inundated with meetings in their office. Now is the time to take advantage of these open and willing eyes to push your projects and connect with industry executives to package and sell your projects from the development stage to distribution. When packaging, producers, filmmakers and financiers often desire to immediately approach A-list names and talent to better sell their projects. But it's difficult to get the attention of most A-list talent when there are no other significant attachments and/or financing. But that doesn't mean all is lost. Quite the contrary. There are other paths to explore including who else you can approach for attachments and/or financing to bring value to assure you have the most sellable and attractive package possible. Since joining Ramo Law in 2009, Tiffany Boyle has leveraged her business-oriented sales and packaging skills to bring hundreds of films and documentaries to fruition. Tiffany connects filmmakers with producers, co-producers, executive producers, co-finance partners, distributors, agencies and other industry representatives. Since 2018 alone, Tiffany has optimized clients’ financial and business positions in more than 35 films and documentaries. Through her critical review of content and strategic use of Ramo Law resources, Tiffany creates successful content packaging that bridges the needs of both client and industry demands. In addition to all these skills, recently, Tiffany served as a Co-Executive Producer and brought in financing for films SOMETHING ELSE (Tribeca 2019) and ARKANSAS starring Liam Hemsworth and Vince Vaughn. She led the sales and packaging for TRAGEDY GIRLS (SXSW 2017) and FREAKS (Toronto IFF 2018), she brought foreign financing to ASHES IN THE SNOW (Los Angeles FF 2018) starring Bel Powley, and she sold an autobiography to Hulu for development into a limited television series. Tiffany will provide you with the pertinent and actionable information you need to package a project in the current environment. She will begin by discussing the packaging and sales world before COVID-19, what is happening right now and what can be expected once we're in the clear. She will discuss packaging and selling of all budget levels and dive deep into the world of attachments including landing valuable producers, directors, actors, and even financiers. From there, Tiffany will tell you how to build your relationships to help enhance and accelerate your path to getting your project packaged and sold. She will discuss sales and the current state of the marketplace. And finally, Tiffany will even include some outside the box methods and resources toward packaging and selling your project outside the traditional model. "Let's do a deep dive into everything happening right now and what to expect down the road so you can take action. We will focus on who to approach first for attachments and how to build the project from there in order to make it the most sellable and attractive package it can be." - Tiffany Boyle
This week Host & Director of Script Services Jason Mirch reads and critiques Write Now submissions written by Writers' Room members. Jason offers insights on how the writers executed the inciting incidents in their projects.
**Only 10 Spots Available - 1 Spot Remains** Comedy is hot right now. Considering the unprecedented 9 Emmy Award sweep from PopTV's SCHITT'S CREEK, 30 minute comedies are here to stay. We're also seeing growing popularity of all kinds of diverse comedic storytelling and perspectives, like HBO's INSECURE, ABC's BLACK-ISH, FX's WHAT WE DO IN THE SHADOWS, Hulu's RAMY, and Amazon's FLEABAG. It seems like every day a new comedy series is announced in the trades, and the signs point to this trend only continuing. So are you ready to write the next show that's going to keep us all laughing? The opportunities may be extra plentiful right now, but if you want to write for comedy TV you need to prove that you have the chops, and to do that, you better come armed with a great pilot script sample. Something that shows that you have what it takes; something that shows that you understand the structure and craft that goes into a good teleplay; and something that shows off your own unique voice and sense of humor. This is your calling card, your way in, the piece of material that will fire you off the launch pad. Let us give you the guidance to make your comedy pilot as good as it can be and help you springboard your writing career. Spencer Robinson is a literary manager at Art/Work Entertainment who has been selling and staffing his comedy clients on the industry's leading series for years, including shows on Amazon, HBO Max and Jason Bateman's production company Aggregate just this year. He's also had clients work for Netflix, The CW, Cinemax, CBS, NBC, FX, Starz, Nickelodeon, EPIX, and TBS, to name a few. Spencer is one of the most sought-after literary managers in the business for nearly two decades and is one of Stage 32's most popular and in demand educators. In this lab, you will be working directly with Spencer in a virtual class setting and also during one-on-one online sessions to create a fantastic, market-ready comedy pilot. No matter if you want to write a single-cam or multi-cam pilot or want to write for late night TV, Spencer is here to help you. He will guide you through creating engaging characters, building your world, perfecting your structure, constructing an outline and, finally, writing the three acts of your pilot. If you already have a concept, or even a completed pilot, Spencer will use the same tools to help you hone and sharpen your material. Throughout the course of this exclusive online lab, you will have direct access to Spencer as a mentor by email and via video conferencing as you write your pilot. WHAT TO EXPECT By the end of this 6-week writing lab, you will have a completed comedy television pilot script ready to be shown to reps, development execs and other executives and professionals. Sessions will vary between 2-hour group settings and personal one-on-one Skype meetings with Spencer. You will be held accountable to take the lessons from each week and move your work forward. Plus, to keep you motivated and inspired, you will have access to a private, dedicated Stage 32 Lounge where you can communicate with your fellow classmates throughout the writing process. To see the full writing lab schedule, see below under "What You Will Learn". PLEASE NOTE: This exclusive Stage 32 lab is limited to 10 writers and will be booked on a first come, first served basis. The opportunity to work this closely and for this long with a manager and an expert in the field is an incredibly unique and valuable opportunity. If you are interested, please do book quickly. Once the spots are gone, they’re gone for good. Payment plans are available - please contact Amanda at email@example.com for more information This lab is limited to 10 people - 1 Spot Remains This lab is designed for beginner and intermediate screenwriters looking to build a pilot from scratch or expand on an existing idea or polish an existing pilot. Praise for Spencer's previous Stage 32 Writing Labs: "Spencer will get those who are ready on their way to a kickass first draft that you can send for coverage, which is what I did. 2 Considers and I'm in rewrites now to move that needle. This was my first ever TV pilot!" - Erika N. (now signed to Fineprint Literary Management after crafting her pilot with Spencer) "Spencer was amazing!" - Summer K. "I had a great time learning and progressing my knowledge of the craft of writing and working directly with a mentor who is a professional in the industry. Spencer was fantastic to be taught by! Thank you!" - Natalie A. "Spencer's teaching style is the best! His patience and easygoing approach is ideal and unique to him. Kudos to Stage 32 and to Spencer!" - Armando O.