They Said "No" - Why Did They Pass On My Material?

Why did they pass on my material?
Hosted by Dan Wiedenhaupt

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Dan Wiedenhaupt

Webinar hosted by: Dan Wiedenhaupt

Creative Executive at formerly at Atlas Entertainment (AMERICAN HUSTLE, SEASON OF THE WITCH)

Dan Wiedenhaupt is a Former Creative Executive at Atlas Entertainment. Wiedenhaupt began his career with the company in 2010 under William Green, the head of Atlas Independent, assisting him with Atlas Independent's full slate of projects from development through production including working on location in NYC for Atlas Independent's first film, REVENGE FOR JOLLY! which premiered at Tribeca in April 2012, as well as working on GET LUCKY and KNIFE FIGHT. Most recently, Dan associate produced the Atlas Independent feature OPEN GRAVE that was released by Tribeca Film in the beginning of 2014, spending 2 months on location in Hungary for the shoot. During this time, Dan also worked with William Green on over 40 different commercials and music videos for clients that included Lenny Kravitz, Bud Light, Dr. Pepper, Heineken, AXE, Verizon, Smirnoff Vodka, JEEP, Jaguar, Microsoft, Dodge RAM, Footlocker, Jack Daniel's, Panasonic, Svedka, Target, Diesel, Burger King, and Old Navy. His commercial work has taken him all over the world, including shoots in Prague, Las Vegas, and New Orleans, working for award-winning directors such as Paul Hunter and Melina Matsoukas. In June of 2012, Dan was promoted to Creative Executive, working on a wide variety of films - both high budget blockbusters for Atlas Entertainment and the grittier, genre films for Atlas Independent.  Full Bio »

Stage 32 Next Level Webinars is extremely excited to bring you They Said “No” – Why Did They Pass? hosted by Dan Wiedenhaupt, former Creative Executive at Atlas Entertainment (American Hustle, The Dark Knight Trilogy).

Many filmmakers and writers look forward to that exciting moment when they get their work in front of executives. Once in front of an executive, it's exhilarating waiting for the decision makers to view a reel, hear a pitch, or read a script. Then, when the call comes and the decision has been made, sometimes it's a "pass" or "no" and the only question left on a filmmaker or writer's mind is "Why?" Why did they pass on my material?

Says Dan, "After reading thousands of scripts and hearing hundreds of pitches, I found that there are many common problems and red flags in scripts and presentations that nearly everyone makes - problems which will immediately make me, or another executive, pass on the script or idea. This is something that affects every single director or writer at any stage of the process - whether you're a first-time filmmaker or a Hollywood veteran.

I have spent several years working in all aspects of film, television, and commercials - from both a physical production and development angle. I've seen the best of the best and I've seen some of the worst. After this time of cultivating my taste and my thick skin, I'm ready to pay the wisdom forward. I will be brutal, direct and to the point, and hopefully a little funny, pulling back the curtain of the development process."

We are thrilled to bring you an executive of this caliber to be able to teach you directly about what you can do to help that crucial moment once you get in front of an executive. In this webinar, Dan will bring you a fun and informed approach to what it's like from the executive side of the table.


What You'll Learn:

What You Will Learn:

  • Introductions & Openings of a Pitch or Submission (Do's and Don'ts)
  • Red Flags (this section has three parts: Story, Presentation, and Personality)
  • Mistakes Everyone Makes
  • What Am I Looking FOR?
  • Know Who You're Pitching
  • The Culture of "No" (and giving them a reason to say "YES")
  • Original Ideas vs. IP/True Stories
  • Examples of Pitches I've Passed On
  • Examples of Pitches I've Loved
  • Conclusion/Inspiration

About Your Instructor:

Dan Wiedenhaupt is a Former Creative Executive at Atlas Entertainment. Wiedenhaupt began his career with the company in 2010 under William Green, the head of Atlas Independent, assisting him with Atlas Independent's full slate of projects from development through production including working on location in NYC for Atlas Independent's first film, REVENGE FOR JOLLY! which premiered at Tribeca in April 2012, as well as working on GET LUCKY and KNIFE FIGHT. Most recently, Dan associate produced the Atlas Independent feature OPEN GRAVE that was released by Tribeca Film in the beginning of 2014, spending 2 months on location in Hungary for the shoot. During this time, Dan also worked with William Green on over 40 different commercials and music videos for clients that included Lenny Kravitz, Bud Light, Dr. Pepper, Heineken, AXE, Verizon, Smirnoff Vodka, JEEP, Jaguar, Microsoft, Dodge RAM, Footlocker, Jack Daniel's, Panasonic, Svedka, Target, Diesel, Burger King, and Old Navy. His commercial work has taken him all over the world, including shoots in Prague, Las Vegas, and New Orleans, working for award-winning directors such as Paul Hunter and Melina Matsoukas. In June of 2012, Dan was promoted to Creative Executive, working on a wide variety of films - both high budget blockbusters for Atlas Entertainment and the grittier, genre films for Atlas Independent. 


Frequently Asked Questions:

Q: What is the format of a webinar? 
A: Stage 32 Next Level Webinars are typically 90-minute broadcasts that take place online using a designated software program from Stage 32.

Q: Do I have to be located in a specific location?
A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar.

Q: What are the system requirements?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.8 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer 

Q: What if I cannot attend the live webinar?
A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A. 

Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year! 

Questions?

If you have a generic question about Stage 32 education you can take a look at our frequently asked questions section on our help page, or feel free to contact support with any other inquiries you might have.
 

Reviews Average Rating: 4.5 out of 5

  • This was a huge eye-opener. For me, it was more about the demeanor and mentality of the round-one script reader than the actual content on the webinar. I didn't learn much from what the host had to say, but his mannerisms, attitude, and demeanor were a huge insight as to how does one get past these "executives" to get to the share holders. Dan did a great job!
  • Straight forward and concise.
  • This is what Writing Horror to Scare Up the Big Bucks SHOULD have been like. This was well presented with great information, especially the section on pitching. Still have to keep in mind that this is one person's opinion, and might not reflect every company or individual in the industry. Different people and different companies like different approaches. However, pretty on the nose. The information provided is invaluable.

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