Aimee Schoof Co-founded Intrinsic Value Films with Isen Robbins, and have produced more than 35 feature films. Of those, nine have premiered at the Sundance Film Festival, four at the Tribeca Film Festival, three at SXSW, and one each at LA Film Festival, Toronto, Venice, New York FF, New Directors/New Films, and Berlinale to name a few. The company develops, produces and sells independent lms that have been distributed worldwide, have won many awards and been honored with numerous nominations. Accolades include winning a Sloan Sundance award, a Sundance Special Grand Jury prize, and being nominated 5 times by Film Independent as producers. They are currently both Sundance and Film Independent Fellows, have worked in international sales attending all major markets, and regularly lecture on film finance and production. They have expanded into Television and currently have a slate of scripted and unscripted projects and feature films in all phases of production. Aimee is a partner in comic book publishing company Red Giant Entertainment, developing comic book properties for film and TV. Select films include: MIGHTY GROUND (Documentary: Random Media) AMERICAN SATAN (Malcolm McDowell, Boo Boo Stewart, Denise Richards: AMC/Weinstein) MARJORIE PRIME (Jon Hamm, Tim Robbins, Geena Davis: Film Rise) EXPERIMENTER (Peter Sarsgaard, Winona Ryder, Jim Gaffigan, John Leguizamo: Magnolia) TRUTH ABOUT LIES (Fran Kranz, Odette Annable: Blue Fox/Level 32) BLUE CAPRICE (Isiaiah Washington, Tim Blake Nelson, Joey Lauren Adams: IFC) RUN (William Moseley, Kelsey Chow, Adrian Pasdar, Eric Roberts: Millennium Entertainment) ALPHABET KILLER (Eliza Dushku, Cary Elwes, Timothy Hutton: Starz/Anchor Bay) DEATH OF A DYNASTY (Kevin Hart, Rashida Jones, Chloe Sevigny: TLA Releasing) XX/XY (Mark Ruffalo, Kathleen Robertson: IFC) SKEPTIC (Zoe Saldana, Tom Arnold, Tim Daly: IFC) BROTHER TO BROTHER (Anthony Mackie, Daniel Sunjata, Aunjanue Ellis: Wolfe Releasing). Full Bio »
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Choosing the Right Festival and Market
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Q&A with Aimee
Q: What is the format of a webinar?
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A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year!
The director and actors may get the lion’s share of the credit, and the writer might be the one who thought up the story in the first place, but it’s the producer who actually puts a film together and who turns ideas into reality, all the way from conception through distribution and beyond. The role of a producer can be enigmatic, though. It’s not as straightforward of a job as, say, an actor or a DP, and with so many different types of producers (Line producer? Associate producer? Executive producer? Co-Executive Producer?) it’s a hard concept for people to wrap their heads around. But if you’re interested in being a producer yourself and in leading the charge in creating great content that people want to watch, it’s important you better understand the role and find ways you can separate yourself from the pack and excel. There are a lot of producers out there, a lot of people working to create content. However there are a lot fewer who are prolific, who have multiple projects under their belt and have the know-how to make any project they have their sights set on a success. So what makes these power producers stand out? How do they choose what to produce and how do they operate within the industry to make things happen? And how can you join their ranks? A good step might be to learn directly from a power producer herself. Luckly, successful producer Aimee Schoof will lend her experience exclusively to the Stage 32 community. Aimee Schoof is the co-founder of Intrinsic Value Films and has produced more than 35 feature films. Of those, nine have premiered at the Sundance Film Festival, four at the Tribeca Film Festival, three at SXSW, and one each at LA Film Festival, Toronto, Venice, New York FF, New Directors/New Films, and Berlinale, to name a few. Aimee’s company develops, produces and sells independent films that have been distributed worldwide, have won many awards and been honored with numerous nominations. Accolades include winning a Sloan Sundance Award and a Sundance Special Grand Jury Prize. Aimee’s work has led her to be nominated five times by Film Independent as a producer. She is currently both a Sundance and Film Independent Fellow and has worked in international sales attending all major markets, and regularly lecturing on film finance and production. Aimee has had more than 25 years’ experience working as a hands-on producer on projects of all shapes and sizes and knows what I takes to thrive in this role. She’s excited to share that with you. Aimee will give you a soup-to-nuts overview of what it takes to produce a film of any level and how to position yourself for success not only on your current project, but for your career moving forward. She will begin by teaching you the different types of producers on a film and what each person’s responsibility is. She’ll then give you strategies of how to choose your own path as a producer, including what it means to be an independent producer. She’ll walk you through how to find partners, collaborators, and mentors in this industry and will discuss the crucial but tricky task of finding and selecting material to produce. She’ll also break down whether a producer should focus on just one project at a time or multi-task. Aimee will illustrate what exactly a day in the life of a producer actually looks like. Aimee will then focus on relationship building, one of the biggest parts of a producer’s job. She’ll break down how to form and maintain relationships with agents and managers, actors, casting directors, and fellow producers, among others. She’ll then discuss the best practices for networking to build your connections, including how to work film festivals and markets to meet new and exciting potential partners or friends. Next, Aimee will delve into how best to source IP as opposed to working with original stories. She’ll go over the balance between holding your relationships close and expanding your network and how a good producer budgets their time when working on multiple projects. Aimee will also give you tips on how you can produce a science fiction film, even on a budget. Then, Aimee will give an honest and realistic breakdown of what a film’s timeline actually looks like—how long it actually takes to make a film and how you can stay motivated along the way. Aimee will use examples and case studies from her own past films, including projects made from existing IP, to further break down the role of a producer. Like what you heard from Aimee during this webinar? Send your script to Aimee and speak with her for an hour by clicking here. Praise for Aimee’s Webinar “I loved this! Aimee knows so much about the subject. I really learned a lot” -Cheryl B. “Aimee was able to take these big ideas and make them feel totally accessible and easy to understand. I really enjoyed hearing from her” -Howard F. “This was great! Thank you!” -Joanne D. “I feel ready and inspired to set out on my own and make some great movies after listening to Aimee!” -Hannah W.
It can be the bane of a filmmaker’s existence, but there’s no denying that financing is a critical step in getting that movie made. After all, not even the greatest script can get produced without the money and resources to back it up. But this is never a straightforward endeavor. Securing the funding for your film is almost without question a fraught, complicated ordeal. It can be enough to drive the most optimistic filmmaker away, but if done smartly and successfully, financing can give you the resources you need to not only see your vision through, but perhaps even to elevate it, to gather opportunities and talent to raise your project’s profile and find further success. Finding and dealing with financing for a film can feel like a Sisyphean task, a hunt for treasure without any map to help. After all, we’re not just talking about finding people with deep pockets who believe in your vision (though that definitely helps); you also need to be well versed in tax structure and incentives, legal codes, equity models, sales projections, crafting a pitch to investors—all things you likely didn’t learn along the way or through the process of writing that script. Yet as overwhelming and insurmountable as it seems, there’s always a way through, and there are strategies and skills you can pick up as a producer or filmmaker to find the money and navigate the politics and nuances of this difficult landscape. Aimee Schoof is the co-founder of Intrinsic Value Films and has produced more than 35 feature films. Of those, nine have premiered at the Sundance Film Festival, four at the Tribeca Film Festival, three at SXSW, and one each at LA Film Festival, Toronto, Venice, New York FF, New Directors/New Films, and Berlinale, to name a few. Aimee’s company develops, produces and sells independent films that have been distributed worldwide, have won many awards and been honored with numerous nominations. Accolades include winning a Sloan Sundance Award and a Sundance Special Grand Jury Prize. Aimee’s work has led her to be nominated five times by Film Independent as a producer. She is currently both a Sundance and Film Independent Fellow and has worked in international sales attending all major markets, and regularly lecturing on film finance and production. Aimee’s extensive experience has made her an expert in the art of film financing, and she has developed a slew of skills and lessons learned to more successfully find and manage funding for independent projects, skill and lessons that she’s excited to share with you. Aimee will give you a comprehensive look at how to finance your independent film and the tips and strategies to have in your arsenal to make sure you’re taking advantage of every opportunity available. Aimee will start by discussing how equity models are structured and the benefits that come with starting your own LLC. She will then delve into the legal components of a standard investment deal, including being clear with who owns the rights to the film and how those rights are distributed and paid for. Then, Aimee will go into navigating foreign sales and domestic sales within this quickly changing landscape and how you may be able to find the right sales partner that can give you an advance to make the movie. Aimee will teach you everything you need to know about tax incentives and how best to take advantage of them and earn back what is essentially free money. Next, Aimee will discuss the benefits of crowdfunding and the strategies and tips she has employed in the past to create a successful campaign. She will talk about the rise of the digital streamers and how to target these platforms for possible funding. Aimee will then delve into the art of finding and approaching potential investors, including the research you need to do and how best to pitch them your project. Aimee will even share one of her own pitch decks to illustrate how to craft the perfect pitch deck. She will teach you ways to think outside-the-box and find non-traditional investors or partners that you might not have otherwise encountered. Finally Aimee will teach you strategies to better network, including finding way to get to people you don’t personally know and how to use film festivals and film markets to your advantage. Be prepared to leave this webinar with an expansive and comprehensive view of film funding and the tools you need to get your next project financed. Like what you heard from Aimee during this webinar? Send her your script and speak with her for an hour by clicking here. Praise for Aimee’s Webinar: Clear and efficient! -Dirk B. I've watched several webinars on film financing and this has been by far my favorite. Thank you for the practical, straightforward advice, and for presenting the info in a way that is not too overwhelming to take in. -Rose M. Grounded and Practical -Jennifer S. This webinar was jam packed with so many useful and accessible strategies I can start using today. Thank you! -Brian D.
Aimee has added 5 more spots! 2 Spots Remain In today’s film market independently producing a film is a great way to get your project made. There are thousands of independent films that are developed, made and distributed every year that started from a script. But how? Now, more than ever, the need for a major studio to get your project into production becomes less and less, while more control is put into your own hands. Whether you're a filmmaker, producer, writer or actor, you have the ability to produce and shepherd a film project if you know the right steps to take to get it done. In order to do this, though, you will need to get your project market-ready and make it attractive to co-producers, financiers, actors, directors, distributors and more. Looking professional when going out to the market with a film project is key and separates the professionals from the amateurs. Figuring out who and how to get your script into the right hands and get the ball rolling on a project can feel overwhelming, almost impossible for a newer creator. Knowing the right way to strategize, present, and partner with the perfect collaborators is key to success. A good producer is always in action, looking at ways to make her project the best it can be. As intimidating and bewildering as this might feel to creators, it’s absolutely within your reach. And, there are strategies you can learn to put you on the right track to turn your passion project into a reality, especially if you have guidance to help you get there. Aimee Schoof is the co-founder of Intrinsic Value Films and has produced more than 35 feature films. Of those, 9 have premiered at the Sundance Film Festival, four at the Tribeca Film Festival, three at SXSW, and one each at LA Film Festival, Toronto, Venice, New York FF, New Directors/New Films, and Berlinale, to name a few. Aimee’s company develops, produces and sells independent films that have been distributed worldwide, have won many awards and been honored with numerous nominations. Accolades include winning a Sloan Sundance Award and a Sundance Special Grand Jury Prize. Aimee’s work has led her to be nominated five times by Film Independent as a producer. She is currently both a Sundance and Film Independent Fellow and has worked in international sales attending all major markets, and regularly lecturing on film finance and production. Aimee’s extensive experience has made her intimately familiar with how to successfully get a project off the ground and build a team to get a script made. In this advanced level and exclusive four-session lab (no more than 10 students will be admitted), Aimee will work directly with you in an intimate class setting to help you make your script marketable and put the pieces together to get the film ready to go. To do so Aimee will begin by working with you on your script and concept. She will help you understand what shape your script is currently in and how marketable your story is. Next she will help you strategize and give you the tools to find the partners you’ll need for your project, including other producers and executive producers, directors, writers, actors, and more. Then Aimee will work with you on your project’s pitch deck, including perfecting your logline and synopsis. Finally Aimee will guide you through forming your own specific plan of attack moving forward, including building the list of people to reach out to and getting your foot in the door with organizations. Aimee will even work with you on practicing your pitch, cold calls, and email messages. Expect to leave this lab with a better handle on the potential for your script, a working pitch deck, and a plan of attack to find your own team and get your film moving towards the finish line. Plus! Aimee will also provide you exclusive, confidential and helpful documents for you to download and use for your own projects including: Up-to-date list of in-demand writers and directors to reach out to Pitch Deck examples Free access to Variety Insight for one month ($200 value) Outreach email templates WHAT TO EXPECT (FOR THE SESSION BREAKDOWN, SEE BELOW) This lab is designed for beginner and intermediate creators looking to get their film project ready to pitch and put together. This is an in-depth, practical, and detailed lab with significantly more content than a standard 90-minute webinar. ***Aimee has added 5 more spots! 2 Spots remain *** You will be given exclusive and confidential handouts that will accompany the lessons and that you will be able to hold onto after the lab ends. This lab will consist of four weekly sessions, each roughly two hours in duration. In addition to the lessons where Aimee teaches the class, you will have the opportunity to ask her questions during each session as well as multiple chances to speak with her directly about your specific project. Plus, to stay motivated and inspired, you will have access to a private, dedicated Stage 32 Lounge where you can communicate with your fellow classmates throughout the TV project development process. To see the full film producing lab schedule, see below under "What You Will Learn". PLEASE NOTE: This exclusive Stage 32 lab is limited to 10 people and will be booked on a first come, first served basis. The opportunity to work this closely and for this long with a veteran producer and an expert in the field is an incredibly unique and valuable opportunity. If you are interested, please book quickly. Once the spots are gone, they’re gone for good. Payment plans are available - please contact Amanda at email@example.com for more information Praise for Aimee's Previous Stage 32 Webinars: "I've taken many Stage 32 webinars and they've all been wonderful, but Aimee's had me ready to run through a wall! So much thoughtful and intelligent information!"- Debra S. “Aimee was able to take these big ideas and make them feel totally accessible and easy to understand. I really enjoyed hearing from her” -Howard F. “I feel ready and inspired to set out on my own and make some great movies after listening to Aimee!” -Hannah W.
Learn directly from Laurie Cook, Producer and Head of Development at Bigscope Films, who's produced 4 feature films that have sold theatrically worldwide! Lured by generous tax incentives, many of Hollywood's biggest films have shot in London or are planning to head to the U.K. There is over $500,000,000 worth of public money to be spent on films each year in the U.K., and in 2012 there were over 250 films shot in the U.K. and over 600 films released there. It's a wonderful place to get films made, but the competition for finance and distribution is stronger than ever. What makes the film market different in the U.K than in Hollywood? How do you get your foot in the door as a writer, director, or producer in the U.K. film industry? Once you're in, how do you stand out from the crowd? In this Stage 32 Next Level Webinar, host Laurie Cook will guide writers, directors and producers through the independent U.K. film market from an insider's point of view: how to get funding for your script and film, how and why certain projects stand out against the rest, and how to boost your chances of success. This will be your go-to guide to navigating the U.K. film market and getting your film made in the U.K. You will leave with an agenda to make you and your project focused and well presented for maximum impact. Your host Laurie Cook is a Producer and Head of Development at Bigscope Films, where he produced the films Pressure (starring Matthew Goode & Danny Huston) and Don't Hang Up (starring Gregg Sulkin) releasing this year, as well as Hangar 10 and Outpost, which were released in 2014. He knows the ins and outs of the U.K. film market, what executives are looking for when taking on projects and how to make your mark to get your script and films made.
Learn directly from David Landau, 30 year Lighting director and Director of Photography. The story could be the greatest in the world, but if the lighting is poor viewers will assume it’s amateurish and not take it seriously. Good lighting makes things look real, while real lighting often makes things look fake. Good lighting supports the emotional moment of the scene, contributes to the atmosphere of the story and can augment an artistic style. So, no matter how good a script, how good a director, how good the actors – the lighting needs to be as good if not better. The fact is, we can’t usually make good pictures without good lighting, no matter how good the newest cameras are. Yes, we can sometimes get lucky. But while shooting under available light gives exposure, it often lacks depth, contrast, contour, atmosphere and often separation. Well-crafted lighting helps establish the illusion of reality that is necessary for the viewer to forget they are watching a screen and get lost in the story. In this Stage 32 Next Level Webinar, host David Landau will go over the ten things all filmmakers need to know about lighting, sharing some of the techniques to artistic and effective lighting that he has learned both from working with a wide range of cinematographers and through his own career as a Lighting Director and Director of Photography. David will demonstrate live from the Fairleigh Dickinson University sound stage lighting techniques that will make your images shine like a Hollywood feature without a big Hollywood budget. David Landau has over thirty years of professional lighting experience working on feature films, TV shows, sit-coms, game shows, commercials, documentaries, industrial films, music videos and direct-to-consumer DVDs. David worked as one of the gaffers on the TV series Project Runway and is a five-time Telly Award winner for lighting and cinematography. He is a member of IATSE Local 52 (gaffer) and the University Film & Video Association and Media Communications Association International. He also is the author of the new book Lighting for Cinematography: A Practical Guide To The Art And Craft Of Lighting For The Moving Image from Bloomsbury Press.
What is it about the most successful TV comedies that have allowed them to stand the test of time? Whether it’s ALL IN THE FAMILY, SEINFELD, PARKS AND RECREATION, or FLEABAG, it’s not the jokes that have made these shows so successful—as funny as they might be—it’s the characters. Distinct, hilarious, memorable and, above all, authentic characters are always the ingredient that will make a good TV comedy great. Whether you are working on your own comedy project or are hoping to write on an existing show, it’s crucial to have an understanding of what makes TV comedy characters great and how you can create your own Archie Bunkers and Leslie Knopes. Crafting great comedic characters is not only important in creating a successful show; it’s also how you can get noticed. After all, with so many different types of comedies in the marketplace, it is becoming the toughest genre to break into. Writing great characters can separate your work from the rest and give you the kind of attention that solid jokes and a good sense of humor simply can’t muster on their own. This means it’s vital not only to have great characters, but to know how to make them shine on the page. The good news is there are strategies and actionable lessons you can use to elevate the characters in your own television comedy. Vijal Patel is an Emmy-nominated and Peabody Award-winning writer and executive producer who has written for many award-winning comedy series including ABC’s BLACK-ISH and THE MIDDLE. Vijal currently serves as writer and co-executive producer of the ABC comedy series SCHOOLED, starring Tim Meadows and AJ Michalka. He also writes and develops feature film projects for the powerhouse studio DreamWorks. Vijal has built his career on writing comedy and using it to explore race, family, religion, politics, and class struggle. In this exclusive Stage 32 webinar Vijal will teach you how to make your characters funny. He’ll go through the 2 most basic comedy archetypes and explain the difference between jokes and attitude humor. He’ll teach you how to differentiate your characters and ensure they’re unique and will guide you through both the “One Word” exercise and “Situation” exercise to help improve your characters, using examples from THE SIMPSONS, FLEABAG, BLACK-ISH, SEINFELD, and others. Vijal will then delve into how to make your characters feel authentic and how to write impactful character descriptions to ensure they pop on the page. Finally he will dive deep into how to write funny dialogue for your characters, including how to use humor, how to end the joke, metaphors, similes, and reactions. Vijal will leave you with a series of strategies and clear examples that you can bring back to your own project to make your characters, funnier, more memorable, and more authentic.