How to Make Friends in the Film Industry: The New Approach to Networking

How to Make Friends in the Film Industry: The New Approach to Networking

How to Make Friends in the Film Industry: The New Approach to Networking

Karen "Kay" Ross
Karen "Kay" Ross
3 years ago

A few years ago, I had the devastating privilege of teaching television and film production to teenagers. Yes, oxymoron intended. Two things became clear early on: these students had no respect for the equipment because they were issued cameras like pacifiers, nor did they understand the value of their human resources due to the emphasis put squarely on technology above all. Guess what we did for the first week? We learned about networking. Man, were they mad. Then again, that could have been because of my required safety test. Don’t fret! It paid off in spades throughout the year.

Most of these lessons, as conveyed to my students, I had only learned in recent years as an adult. Even if you’re not a teenager, I believe these lessons on making connections are often overlooked and need regular practice. While at an event or other situation where a potential new relationship can be established, the following advice is how to best utilize your time.

Networking is Simply Making Friends

Good golly, how I wish someone would have told me this earlier. Fortunately, at the 2017 Inbound Convention for sales and marketing professionals, I met a very successful videographer from Texas, who revealed this secret to me: “No one wants to work with someone they can’t talk to.” Double negative aside, he made a valid point. If all functional relationships are built on trust, and I assert that they are, then how can you build that trust without attempting to relate to each other?

How to Make Friends in the Film Business Resetting the Intention of Networking

Networking has been compared to professional dating. So why skip the “getting to know you” phase? That’s the part where you have the chance to fall in love! Instead of approaching a new person with an agenda, which comes across as a one-sided sales pitch, consider approaching with curiosity and engaging questions. These questions should not lead to answers that you could otherwise find on a website or a LinkedIn/Stage 32 profile.

At best, such a laundry list would feel like an interview; at worst, an interrogation. No, think of these questions as getting the exclusive behind-the-scenes interview. Even if every person you meet does not become a business partner, at least you both can enjoy the encounter. Who knows, you may just walk away with a fan!

Prepare “Getting to Know You” Questions

The generic questions can feel more like a grilling than a casual chat. If you incorporate information available to you, however, the conversation can flow more naturally. Don’t ask, “What’s your favorite drink?” if they don’t have one in their hand. Instead, take a moment to observe and use that as an impetus to incorporate that into the conversation. The first person I met in Los Angeles who I did not meet through a mutual contact was a Lyft driver who also happened to be a writer (and had recently been a writer’s assistant on a popular TV series). The moment she told me, I could have made the situation very uncomfortable by launching directly into a we-should-work-together schpiel. Would that have worked? No. Why would she want to invest time in working with me if she didn’t know me? Instead, I decided the next twenty minutes of that ride should be dedicated to geeking out.

“Ooo, let’s play a game! If you could be a writer on any TV series past and any series currently, what would they be and why?” You’ll note that the question was specific, derived from my knowledge of her inclination, and had no concrete consequences based on her answers. Imagine my delight when she immediately perked up to consider her response. Not only did she and I enjoy the game, but she mentioned a series on Netflix that I had never considered before. So, when the ride ended, but the conversation had not, it felt natural to ask, “Would you like to continue this over coffee?” What did I do between then and our first date? I watched the pilot episode of that series she loved, so we would absolutely have something fun to talk about to offset the inevitable shop talk.

How to Make Friends in the Film Business Resetting the Intention of Networking

Make It About Them for as Long as Possible

People love when others take an interest in their lives and work. Listen as if every encounter will teach you something because, more than likely, you will learn something. Even if what you learn is “never again”. Moreover, people can sense when someone is only listening long enough to reveal their purpose in asking those questions. Asking a finite series of questions leading up to a pitch is a sales technique, not a networking one.

If you allow your new friend to continue talking, however, you are addressing two concerns at the same time. One, they feel like you are sincerely interested in what they have to say, and two, at some point, they will feel bad for doing all the talking and start asking you questions. And if they don’t? Well, I’m guessing that’s a sign that you two shouldn’t be friends. And that’s okay. Just don’t chase them away with your agenda.

Know Your Answers, and Your Limits

If you’re going to ask any fun ice-breaking questions, then be prepared for your new friend to want to know your answer as well. Time to quiz yourself! The most productive professionals know themselves and the best use of their time. Of course, if you’re working on a particular project, you should know your pitch well enough to rattle it off. In fact, there is a version of networking that is direct, and I highly recommend it for those who are in search of feedback or funding. Beyond that, you should know the kind of person you are and the people you want around you.

For example, if my new friend belittles anyone for their knowledge of astrology or tarot cards, I may not be able to work with them. I’m not a believer, per se, but I absolutely need open-minded people and reserve judgment for more important topics. Your answers are reflective of your personality, but be prepared that your answers may change. After all, you could be introduced to your new favorites through your new friends!

How to Make Friends in the Film Business Resetting the Intention of Networking

When I was in film school, professors delighted in asking the dreaded “What’s your favorite movie?” icebreaker. Any film student can answer that! But you should be able to, and with concrete reasons why. I almost always had two: my knee-jerk reaction film - Gladiator (2000) - and the one I’m currently obsessed with - Parasite (2019), previously Penelope (2006) and Confessions of a Dangerous Mind (2002) (i.e., past and present – seeing a pattern here?). Like their answers? Now you have a way to relate. Not into the film, but you like the reasons why? Cool, now you have something to talk about.

What happens when you don’t like someone’s answer? Or someone’s reasons? Maybe you’re just not feeling it? Know your limits, be polite, and excuse yourself. After you acknowledge their answer with “Interesting” or “I’ll have to look that up” or “That’s not really my kind of film”, you can seamlessly move to “I need to get going, but it was nice to meet you”. Confirm their name, shake their hand – no need to burn bridges – and go on about your professional dating. Remember: You don’t owe them any more time, so get out as soon you are not feeling it.

The Approach: Develop Your Persona

Meeting someone new, whether one-on-one or in a group, is when my persona takes over. People absolutely want to meet the real you, but not necessarily all at once (shamelessly stolen from Hitch (2005) - so much good advice in that film!). My preferred initial persona is, “Let’s Play a Game!” Fun, charismatic, animated. But if that isn’t part of you, that’s cool. Dig deep, confirm the best parts of you, and be that person to the best of your abilities.

At any given encounter, you are either making memories or building relationships, but ideally both. So, no matter what icebreaker questions or games you use as your approach, try to be the best version of yourself with every encounter. They don’t know how insecure, anxious, or timid you might otherwise be. Keep that plot twist for the first date.

How to Make Friends in the Film Business Resetting the Intention of Networking

Keeping the Connection: Asking for the First Date

Because what is the point of networking if you don’t at least get someone’s contact information, right? If you have made an authentic connection, you are welcome to exchange cards, although I prefer paper products to promote a project, not a person.

Instead, I find social media a safer way to connect. You can immediately find them, follow them, and message them without giving out your personal information. This practice can also improve your ability to reach out to “dormant ties” as this article suggests, where the author recommends, “we ought to start a regular practice of re-engaging with our weak and dormant ties.”

Now, your assignment, should you choose to accept it, is to come up with ten engaging questions that you can answer and would sincerely be interested in talking about with a new friend. What have been some networking techniques that you’ve used at events that have worked for you?

Get engaged
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About the Author

Karen "Kay" Ross

Karen "Kay" Ross

Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor

Kay Ross is an actor, producer, writer, and champion for the "inner teenager.” While being a producer on a television show like Netflix’s “Sex Education” would be a dream realized, for now, she kicks ass on shorts, features, and hosts a weekly IGLive to empower creatives called “The Victory Round.”...

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18 Comments on Karen E's Article

Kerry Kennard
Music Composer, Music Editor, Musician, Audio Post-Production, Composer, Sound Mixer, Sound Designer, Sound Editor
Great article, Karen.  Like your energy and how you outlined your topics. 
3 years ago
Lisa Lee
Author, Screenwriter
Great article! Thanks for taking the time to share your knowledge.
3 years ago
David Raines
Actor, Director, Screenwriter
Good advice here. I always fight the "I'm just not that interesting" demon constantly gnawing at the back of my mind. What you have here is a nice, relaxed way to meet people. Now I just need to figure out how to do that online while waiting out the pandemic.
3 years ago
Leotien Parlevliet
Author, Screenwriter
I like the way how you present this article; Your cool and relaxing approach to make that first step
3 years ago
Toni Deaver
Actor, Dialogue Editor, Director, Dramaturge, Narrator, Performance Coach, Producer, Singer, Songwriter, Theatre Director, Voice Actor
Great advice Kate.  I'm going to reread ,when I'm not trying to get out of Seattle, and take notes.  It's obvious you are a communicator, you do it well.  
3 years ago
Shanika Freeman
Music Composer, Playwright, Screenwriter
Great advice, as always! I love this bit "you should know the kind of person you are and the people you want around you."YES YES YES!
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
Thanks so much, Shanika Freeman, I really appreciate your kind words. Do feel free to share this with any and all who may enjoy it as well! Cheers, my friend!
3 years ago
Andrea Zastrow
Screenwriter
Great article!  In the end, be genuine and respectful.  That's just being a good person.  Entering a conversation with an agenda can backfire.  No one wants to feel used.   Kay, you have a delightful way of teaching without it feeling preachy.  Keep it up! 
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
I so appreciate you, Andrea Zastrow! Love hearing your feedback as always. Thank you so much for the kind words. Do feel free to share this with any and all who may enjoy it as well! Cheers!
3 years ago
Melissa Spearman
3D Animator, Concept Artist, Content Creator, Producer, Production Assistant, Transmedia Producer
Awesome article Karen! Since the entertainment industry has long had a "dog-eat-dog" kind of reputation, I'm all for business practices that puts the needs of people before the needs of an agenda and focuses on being kind and supportive towards one another as we chase our creative passions and dreams.
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
Here, here! I think that version of the film and television industry exists, too. Thank you so much for commenting, Melissa Spearman, I really appreciate it! Do feel free to share this with any and all who may enjoy it as well!
3 years ago
Tom Stohlgren
Author, Researcher, Screenwriter
Nicely written, Kay. And very helpful!
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
Thank you so much, Tom Stohlgren, that means a lot coming from such a prolific writer such as yourself! Do feel free to share this with any and all who may enjoy it as well! Cheers!
3 years ago
Clayton Dudzic
Screenwriter
Very well inspiring article. Having read about that the film industry is who you know. These tips you just shared will guide me while networking. Thanks Kay
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
It really is about who you know, but it can also be said that it’s who knows you. The more people who remember you fondly is also a fantastic list to create. Yes, enjoy your journey and let us know how it goes! Thank you so much for your kind words, Clayton Dudzic!
3 years ago
Here's the issue, though: with all the rampant anti-Americanism in Hollywood, how can you be sure that you won't end up working with a terrorist???
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
Thanks so much Jeremy Solterbeck, I really appreciate your kind words. Do feel free to share this with any and all who may enjoy it as well!
3 years ago
Jeremy Solterbeck
Director, Screenwriter
Nice Karen!  Heeding your own advice.  Great article, thanks for being positive.  
3 years ago
Doug Kayne
Actor, Comedian, Director, Screenwriter, Studio Teacher
Definitely an insightful, informative post.  I was able to recognize some of my own flaws in my networking approaches.  Thank you!
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
You are most welcome, Doug Kayne! I'm so glad you found value in today's post! And no worries about those flaws - we're all on the journey together, figuring things out as we go along. Thank you so much for your comment and kind words. Cheers!
3 years ago
Brian Fitzpatrick
Author, Screenwriter
Fantastic read, Karen. I appreciate your approach. Networking can and should be fun, and you spelled out exactly how to make it so. Thanks!
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
Thanks so much, Brian Fitzpatrick! I really appreciate your comment and your kind words. Do feel free to share this blog with any and all you feel would benefit from it. Cheers!
3 years ago
There is so much wisdom in this! Thank you!
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
Aww, I'm so glad you enjoyed it, Cherelynn Baker! Thank you so much for commenting, and do feel free to share with any you feel may enjoy it!
3 years ago
Teigan Kozina
Marketing/PR
Fantastic article, thanks for sharing ! Great advice as things [hopefully] start returning to 'normal', bringing more socialising and networking opportunities.
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
Precisely, Colette "ByFilms" Byfield. It can be hard to hang out online sometimes due to people wanting so much attention and feeling like they don't need to give it. What you give your attention to and how is the very measure of a person. I'm so glad you enjoyed today's blog! Thank you for commenting, and thank you for your kind words!
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
Thank you so much, Teigan Kozina, I really appreciate your kind words!  Feel free to share this with any and all you feel could benefit from it!
3 years ago
Fantastic post!
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
Thank you so much, Destiny Groove Davis, and I appreciate you leaving a comment! Please feel free to share this with any and all who you feel may enjoy it!
3 years ago
Mick Greco
Playwright, Screenwriter
What's wrong with Double negatives??? [We're writers, we can track.]  Great article!
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
LOL! I love it - thanks for tracking, fellow writer! And thank you so much for commenting!
3 years ago
Les Borean
Screenwriter
Colorado Film School. I didn't know there was such a school. Sounds interesting. How did you like it? Do you recommend it?
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
Colorado Film School was a God-send. I was paying my own way through school, so to have 3 of my 4 years of college be paid at community college prices was completely worth the price of admission. Plus, you start making films in your first semester (although I think they have amended that since then to making films in your second semester, but still first year). Definitely check it out, though! If you're a hands-on kind of learner, as I am, then you'll appreciate that you can get your hands on equipment to film stuff early and often. Let me know how it goes! 
3 years ago
Debbie Elicksen
Marketing/PR, Content Creator, Unit Publicist, Author, Host/Presenter
Great piece. Love “No one wants to work with someone they can’t talk to.” So true. 
3 years ago
Karen E Ross
Filmmaker, Producer, Screenwriter, Script Consultant, Voice Actor, Actor
So true! Man, was that a great lesson to learn - and teach! Thanks so much for commenting, Debbie Elicksen, I appreciate your kind words!
3 years ago
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