Advanced Guide to Financing Independent Television Content - 4 Week Intensive with Handouts

Taught by Jeanette Milio

$399
Class Schedule (4 sessions):
Tuesday, Apr 13TH 4 - 6PM PDT
Tuesday, Apr 20TH 4 - 6PM PDT
Tuesday, Apr 27TH 4 - 6PM PDT
Tuesday, May 4TH 4 - 6PM PDT
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Class hosted by: Jeanette Milio

TV and Film Producer with a total production value of over $250 million

Over twenty-five years and working across three continents, Jeanette Milio she has been involved in the production of over 500 hours of content for film and television, with a total production value of over $250 million, and including Academy Award® winning talent in front of and behind the camera. Recently, Jeanette has focused on the development, financing, and production of television series. She co-created, co-financed and executive produced the beauty competition series GLOBAL BEAUTY MASTERS on TLC and its spin-off series THE LOOK ALL-STARS on The CW. She further managed the renowned dog series TV series and brand DOG WHISPERER WITH CESAR MILLAN, which aired for 9 seasons on the National Geographic Channel and sold in over 180 countries. In 2020 Jeanette co-created, financed, and produced two seasons for the new series DOG MASTERS, starring Laura Nativo and Alex Rossi, which is being represented by The Gersh Agency for the U.S. and international distribution. Jeanette’s decades working and finding success in the TV industry has given her a unique and unrivaled perspective of how to finance television content and get it sold. Full Bio »

Summary

The surge of television platforms, networks, and streamers in recent years has drastically opened up the world of television content production, spelling good news for aspiring content creators around the world. We’re not just talking Netflix and Amazon; countless other channels and streamers like Tubi, Roku, Snap, and many more are actively building their slates and looking for new content to buy outright. With these opportunities, it’s more than possible to create, sell and be profitable on your own independent TV series. Yet this does not mean it’s easy. Financing and recouping costs for independent television production requires a firm understanding of the constantly changing TV landscape and opportunities available to secure funding.

In this new and quickly developing world of independent television, knowing how to raise money intelligently can make all of the difference and serve as a calling card for you as you carve out your space in this sphere. Simply put, if you understand the strategies and methods to help your investors see a return, you get to keep those investors time and time again. And those investors can, and usually do, bring more investors with them if they're happy. There are many challenges to face throughout this process – some classic and some you might not expect—but but they can all be overcome with the right approach and understanding.

Over twenty-five years and working across three continents, Jeanette Milio she has been involved in the production of over 500 hours of content for film and television, with a total production value of over $250 million, and including Academy Award® winning talent in front of and behind the camera. Recently, Jeanette has focused on the development, financing, and production of television series. She co-created, co-financed and executive produced the beauty competition series GLOBAL BEAUTY MASTERS on TLC and its spin-off series THE LOOK ALL-STARS on The CW. She further managed the renowned dog series TV series and brand DOG WHISPERER WITH CESAR MILLAN, which aired for 9 seasons on the National Geographic Channel and sold in over 180 countries. In 2020 Jeanette co-created, financed, and produced two seasons for the new series DOG MASTERS, starring Laura Nativo and Alex Rossi, which is being represented by The Gersh Agency for the U.S. and international distribution. Jeanette’s decades working and finding success in the TV industry has given her a unique and unrivaled perspective of how to finance television content and get it sold.

In this advanced level and intensive 4-week class, Jeanette will comprehensively teach you how you can finance your own independent television production. In session 1 she will delve into the independent television industry today and go through who the players are where the opportunities lie. In the next session she will break down how to establish feasibility for your project, including the budget process, creating a finance plan, and how to establish your own viability. Next Jeanette will teach you how to reduce risk by sourcing free money, employing transparent accounting, using profit optimized revenue waterfall and more. Finally, Jeanette will dig into actually selling your project, how to pitch it, and the terms and conditions you need to understand throughout the process.

Along the way, Jeanette will provide in-depth case studies of recent television projects, as well exclusive and valuable handouts that you can take with you for your own series, including:

  • Sample Business Plan
  • Sales Estimate Sheets
  • Investor Pitch Decks
  • CAMA Agreements
  • Pay or Play Offer Template
  • Sample Option Agreement

WHAT TO EXPECT

  • **Jeanette will be available on email during the 4 class sessions to answer any questions you have about your project**
  • This class is designed for beginner, intermediate and advanced students looking to learn the ins and outs of TV financing. This is an in-depth, practical, and detailed class with significantly more content than a standard 90-minute webinar.
  • This class will consist of four sessions, each roughly two hours in duration. In addition to the presentation-style lessons where Jeanette will be walking you through various elements of film financing, you will have the opportunity to ask her questions during each session.
  • ***Only 20 Spots Available.***
  • Plus, to stay motivated and inspired, you will have access to a private, dedicated Stage 32 Lounge where you can communicate with your fellow classmates throughout the process.
  • To see the full class schedule, see below under "What You Will Learn".

What You'll Learn

Session 1: The Independent Television Industry

  • The Changing Landscape
  • Major Studios vs. Independents
  • Who Are the Players Today and What Do They Want?
  • From Script to Screen: Story and Packaging
  • Distribution Deals Today
  • Basics of Film and Television Financing
  • Case study 1

You will have an assignment after this session

 

Session 2: How to Establish Feasibility For Your Own Project

  • The Budget Process
  • Creating a Feasible Finance Plan
  • Valuating Your Project
  • Establishing Commercial Viability
  • Financial Sources and Terms
  • Case study 2

You will have an assignment after this session

 

Session 3: Reducing Risk

  • "Free Money"
  • Essential Terms and Conditions
  • How to Ensure Transparent Accounting
  • Profit Optimized Revenue Waterfall
  • Collection Agents
  • Completion Bond
  • Pitch Deck and Business Plan Elements
  • Case study 3

You will have an assignment after this session

 

Session 4: Pitching, Distribution Agreements, and Essential Terms and Conditions

  • Essential Agreements
  • Essential Terms and Conditions
  • Pitfalls to Avoid
  • Pitching your Project

About Your Instructor

Over twenty-five years and working across three continents, Jeanette Milio she has been involved in the production of over 500 hours of content for film and television, with a total production value of over $250 million, and including Academy Award® winning talent in front of and behind the camera. Recently, Jeanette has focused on the development, financing, and production of television series. She co-created, co-financed and executive produced the beauty competition series GLOBAL BEAUTY MASTERS on TLC and its spin-off series THE LOOK ALL-STARS on The CW. She further managed the renowned dog series TV series and brand DOG WHISPERER WITH CESAR MILLAN, which aired for 9 seasons on the National Geographic Channel and sold in over 180 countries. In 2020 Jeanette co-created, financed, and produced two seasons for the new series DOG MASTERS, starring Laura Nativo and Alex Rossi, which is being represented by The Gersh Agency for the U.S. and international distribution. Jeanette’s decades working and finding success in the TV industry has given her a unique and unrivaled perspective of how to finance television content and get it sold.

Schedule

Session 1: Tuesday April 13, 4pm-6pm PDT

Session 2: Tuesday April 20, 4pm-6pm PDT

Session 3: Tuesday April 27, 4pm-6pm PDT

Session 4: Tuesday May 4, 4pm-6pm PDT

If you can't make a live virtual class, don't worry. It will be recorded and you can watch it at your leisure on demand.

FAQs

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A: Stage 32 Next Level Classes are typically 120-minute broadcasts that take place online using a designated software program from Stage 32.

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A: No, you can participate from the comfort of your own home using your personal computer! If you attend a live online webinar, you will be able to communicate directly with your instructor during the class.

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Q: What if I cannot attend the live class?
A: If you attend a live online class, you will be able to communicate directly with your instructor during the class. If you cannot attend a live class, you will have access to the entire recorded broadcast, including the Q&A. Plus, your instructor will be available via email throughout the lab.

Q: Will I have access to the lab afterward to rewatch?
A: Yes! After the purchase of the lab, you will have on-demand access to the video recording, which you can view after the class is complete.

Questions?

If you have a generic question about Stage 32 education you can take a look at our frequently asked questions section on our help page, or feel free to contact support with any other inquiries you might have.

Other education that may be of interest to you:

How to Finance Your Own Independent Television Series

The surge of television platforms, networks, and streamers in recent years has drastically opened up the world of television content production, spelling good news for aspiring content creators around the world. We’re not just talking Netflix and Amazon; countless other channels and streamers like Tubi, Roku, Snap, and many more are actively building their slates and looking for new content to buy outright. With these opportunities, it’s more than possible to create, sell and be profitable on your own independent TV series. Yet this does not mean it’s easy. Financing and recouping costs for independent television production requires a firm understanding of the constantly changing TV landscape and opportunities available to secure funding. With the rules and trends of television changing so frequently, it is difficult to be on top of where opportunities lie. Standard and subscription networks are losing revenue to streamers, and their acquisition budgets are decreasing. At the same time, streamers prefer buying all rights, and spend much less money on digital rights only, which disrupts the financial model. And many investors who are more used to funding films are resistant to TV shows without the splashy premiere and red carpets that they’re used to. These challenges and more stand in the way of fully financing your own television project, but they can all be overcome with the right approach and understanding. Over twenty-five years and working across three continents, Jeanette Milio has been involved in the production of over 500 hours of content for film and television, with a total production value of over $250 million, and including Academy Award® winning talent in front of and behind the camera. Recently, Jeanette has focused on the development, financing, and production of television series. She co-created, co-financed and executive produced the beauty competition series GLOBAL BEAUTY MASTERS on TLC and its spin-off series THE LOOK ALL-STARS on The CW. She further managed the renowned dog series TV series and brand DOG WHISPERER WITH CESAR MILLAN, which aired for 9 seasons on the National Geographic Channel and sold in over 180 countries. In 2020 Jeanette co-created, financed, and produced two seasons for the new series DOG MASTERS, starring Laura Nativo and Alex Rossi, which is being represented by The Gersh Agency for the U.S. and international distribution. Jeanette’s decades working and finding success in the TV industry has given her a unique and unrivaled perspective of how to finance television content and get it sold. Jeanette will lay out step-by-step how you can successfully finance your own content for television in today’s ever-changing ecosystem. She’ll begin by taking a look at the independent TV space today, what’s being produced, what’s selling and what opportunities are out there aside from Netflix. She will identify available funding sources and go through the rules of financing you need to understand. She’ll then go into what effective TV pitch documents need to include for investors and how to make your stand out. Next, Jeanette will give you tips on how to secure “free money” for your project by leaning into things like co-productions, subsidies, and tax incentives. She’ll explain how you can mitigate risks for yourself and your team and teach you how to create your own IP to attract audiences and therefore investors and distributors. Jeanette will explain distribution deals that are available today and help you understand how to determine which deal is right for you and your project. Finally, Jeanette will identify the biggest potential pitfalls for producers and investors that you need to avoid. It’s more possible than ever before to fund, produce, and sell your own independent TV content, especially if you can understand the rules to follow and the traps to avoid that Jeanette will thoroughly lay out.

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This is an in-depth, practical, and detailed class with significantly more content than a standard 90-minute webinar. This class will consist of four sessions, each roughly two hours in duration and spaced one week apart from one another. In addition to the presentation-style lessons where Heath will be walking you through various elements of the craft of directing, you will have the opportunity to ask him questions during each session. Plus, to stay motivated and inspired, you will have access to a private, dedicated Stage 32 Lounge where you can communicate with your fellow classmates throughout the process. To see the full class schedule, see below under "What You Will Learn".     Praise for Heath's Previous Stage 32 Directing Class   Sometimes one signs up for a class not really knowing what to expect. This class I could never have anticipated! Heath went above and beyond any expectations I might have harbored. 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