My name is Chad Miller I have been working in the entertainment industry for more than 15 years. For the past baker's dozen of those years my career has been specifically focused on the business of on-demand entertainment. Back in 2002 cable companies were just beginning to explore the possibilities of "on-demand" entertainment. In fact, primarily content was available on a Pay-Per-View basis with customers being forced to press 'play' at a very specific time when the next available version of whatever they might want to watch would be made available. At iN Demand I helped schedule the content for availability, trying to squeeze in as many opportunities for customers to watch popular movies as the system would allow. For instance, if SPIDER-MAN (2002) has a run-time of 2 hours and 1 minute and iN Demand was willing to dedicate 4 different PPV channels to offering that film, my job was to work with the system administrators to schedule it as many times as possible. It was an infuriating experience for customers who could not pause the content and had to sit-down in front of their televisions (and only televisions) at a very specific time, pre-determined by yours truly. Thankfully the true promise of an on-demand business landscape soon emerged and I joined the team at AT&T U-verse where I helped that product from it's conception with just 32,000 test subscribers in Texas to a point six years later when the service was available nationwide and had nearly 4 million active subscribers. At AT&T I worked with all of the major studios ensuring that both their big tentpole titles were available to customers and also helped evaluate new content from new content aggregators and distributors. Which is how, after six years with AT&T, I found myself joining a small, independent distribution company called Gravitas Ventures. I was their 5th employee and during the time I was with their team it grew to more than 20 employees and was twice listed on Inc Magazine's "Fastest Growing Companies". That's a metric based largely on revenues, not employees. At Gravitas I was the person that sought out content for distribution at film festivals and also simply through referrals from executives at Amazon, Hulu and Netflix. Presently I am an independent consultant providing distribution strategy advice to a wide range of people, from independent content creators, to established production companies looking to re-evaluate their distribution process, to encoding vendors who are seeking to bridge the gap between content creators and the platforms where customers are going. Full Bio »
In today's world of independent filmmaking, the VOD, SVOD & AVOD distribution strategy becomes a stronger option for many filmmakers. We've brought in 15 year executive Chad Miller who has worked with hundreds of filmmakers on their distribution strategy through his working relationship with platforms such as Amazon, Hulu, Netflix and iTunes to teach for Stage 32 Next Level Education.
In this exclusive webinar, Chad will break down the very important topic of how to window the release of your film. Making sure that you are going to market during the most opportune time is key to a successful distribution strategy. Chad will give you an overview of VOD, SVOD & AVOD and explain the evolution of windowing strategies and why & when it makes sense to break with the traditional windowing strategies. He'll also go over the revenue expectations, deal strategy basics and give you a comprehensive look so you are prepared when it's time to release your film.
Windowing The Release of Your Film: VOD, SVOD & AVOD Strategy Intelligence
In this primary section we will discuss what a “Window” means in the world of distribution, and why you should care as a customer and as a potential content creator.
Explain the differences between VOD/TVOD, SVOD and AVOD
Subscription Video-On-Demand (examples of primary SVOD platforms & new upstarts)
Advertising Supported Video-On-Demand (examples & how this is different from television)
Briefly discuss variances of the way each title is presented within each window.
Explain the evolution of Windowing Strategies
Illustrate why & when it makes sense to break with the traditional windowing strategies.
See what other creatives have to say about Chad's previous webinar!
"Thank you for a seminar packed with useful information to help us move forward with our projects and for giving us actionable items." - Susan S.
In this Stage 32 Next Level Webinar, your host Chad Miller will be discussing the broad differences between Amazon, Hulu and Netflix. He will examine the hurdles that content creators face in getting their product on these important streaming platforms. If you are a filmmaker with a finished product that you are hoping will find a home on one of these platforms you are going to want to download this webinar! Chad has been working in the entertainment industry for more than 15 years and the bulk of his experience has been specifically focused on the business of on-demand entertainment.
4-part previously recorded class taught by Carol Kravetz, veteran Production Coordinator for shows such as Breaking Bad and It’s Always Sunny In Philadelphia as well as various features for MGM, Warner Brothers, HBO and USA Network! The Production Coordinator position requires wicked organizational skills, resourcefulness and the ability to work long hours and handle a multitude of tasks simultaneously under high-pressure situations. That means you have to be accurate, purposeful and on time (which means early). Whether you are a director, producer, production assistant or production coordinator, knowing how to discover your crew members’ skill sets, delegate effectively and execute tasks with extreme precision is a must for cultivating a successful career. If you'd like to learn how to logistically run a set and organize the moving parts that make a production possible, join us for this exciting class! Stage 32 Next Level Education is thrilled to bring you Carol Kravetz, a veteran Production Coordinator, most recently on shows such as Breaking Bad and It’s Always Sunny In Philadelphia, to teach you a Production Coordinator Master Class: Be A Unique & Efficient Production Coordinator! In this 4-part previously recorded class, Carol provides a fully comprehensive guide on how to be prepared to prepare, prepared to shoot and prepared to wrap. You will learn Carol’s personal list of Production Coordinator best practices, from the various tasks you will be expected to perform and how to execute them with precision, to how to recognize each document you will need in a mound of paperwork, to how to transition the office from pre-production to shoot to wrap. You’ll learn how everything is paid for, how to facilitate rentals and purchases for on-set departments, and the common pitfalls and traps that happen during production so you can avoid them. Carol then teaches you her networking, resume and follow up tips to help you find work and keep working past the wrap party. With interactive lectures and homework assignments directly geared toward making you a stronger and more competent Production Coordinator, you will leave this class with a comprehensive understanding of how to be an effective Production Coordinator and be a valuable asset to any set you work on! Purchasing gives you access to the previously-recorded live class. Although Carol is no longer reviewing the assignments, we still encourage all listeners to participate.
The goal of this Stage 32 Next Level Webinar is to empower filmmakers to confidently navigate domestic distribution contracts. This webinar will teach you the basics of domestic (North American) distribution contracts, what to look out for, what parts of the contract are negotiable (and in some cases are expected to be negotiated), and which parts can really be left alone. We’ll talk about what the distributor wants vs. what you want, and how to accommodate both parties so that the contract is clear, the details are transparent and everyone walks away happy. Filmmakers can really be held back by contracts. If they don’t understand them or are afraid that they are being ripped off, they can end up sitting on them, letting them become inactive and missing their vital release windows. If they sign without negotiating in a “someone likes my movie/ let’s get it out there” state of shock, they can give away rights and accept percentages that lock them up, keeping them from maximizing their film’s potential in the marketplace. Do not fall into either of these traps! Your host, Anna Darrah is very well-versed in dissecting contracts from her 12 years of experience as a Film Buyer and as an Acquisitions Executive, licensing all domestic rights to films. Now, working independently as a consultant helping filmmakers plan out their distribution strategies, she is able to analyze contracts from a very wide range of companies. It’s incredible how each contract is like a snowflake -- totally unique and yet similar in some very important ways.
Learn directly from Franco Sama, 15-year expert of film financing and distribution with 25+ successful independent feature films to his name, including Guns, Girls and Gambling (Gary Oldman, Christian Slater and Dane Cook) and Petunia (Thora Birch, Brittany Snow and Academy Award winner Christine Lahti)! As a filmmaker you may find yourself at the mercy of distributors and the existing archaic, chaotic convoluted distribution system(s) that ultimately ends up costing the you profits and, more importantly, creative and financial control of your project. With many new options becoming available for your project to be seen, self-distribution is becoming an increasingly beneficial option. In this webinar we go over the self-distribution model of limited theatrical and limited platform release. We've brought in 15-year financing and producing expert Franco Sama to draw on his experience with over 25 successful indie films in which he has secured distribution. Franco will teach you step-by-step how to release your film in multiple theaters across multiple cities throughout the Unites States. Plus, he will take it a step further and show you exactly how to incorporate the release into your business plan as part of your development process so you can benefit your investors and increase your film’s international value. You will leave this webinar armed with knowledge and ready to self-distribute your film via limited theatrical or platform release.
Understanding film distribution and all of the variables that go with it - just got a whole lot easier. With so many sale options, both foreign and domestic, making the proper decision when it comes to distribution rights can be downright frustrating. To help ease that frustration, Stage 32 is bringing in Alexia Melocchi, a seasoned sales agent and buyers representative for international distributors. For over twenty years Alexia has been in the trenches and continues to move successfully through them, which is why we’ve asked her to share her most sound advice with all of you. Alexia has sold over 25 movies to international and US distributors making three times their budget for herself and her producing partners. In 2017 and 2018 the films she acquired on behalf of her distributor clients have grossed over $900 Million USD. On this information-packed webinar, Alexia will share how this was done, as well as offer a fresh perspective on the ever-changing distribution landscape and what filmmakers need to do to successfully move through the trenches themselves today.
As a veteran Independent Feature Filmmaker and Executive Producer, one of the questions that I get asked most is “How do I break the CATCH 22 of needing top talent to attract money and needing money to attract top talent? The answer to which is simple, but not easy. Aside from the obvious (making an awesome movie) the single most important objective for any first or second time filmmaker must be to ensure that investors receive, at a minimum, a fair return on their investment and at most, significant profits. Although there is no way any investment can be considered to be “safe”, the most effective and likely path includes casting “name” talent in your film; a task that is clearly much easier said than done. Casting name talent not only helps attract financing but it also increases the probability that your film will acquire distribution and will thus become profitable. After nearly two decades of experience in film finance, distribution and packaging, I have learned a few tricks to help “Crack the Code” which I will share with you in this Stage 32 Webinar.