Brian Rodda has vast experience in viral marketing and has worked passionately in YouTube Strategy and Social Media strategy since 2007. He is a proud member of Interactive Media Peer Group of The Academy of Television Arts and Sciences (Emmys) and a founding member of an aggregator for WGA written web series. Brian has worked on promoting numerous notable digital series, including: Husbands (31,143 Subscribers, 2,145,151 views on Youtube) the web’s first marriage-equality comedy, Squaresville (31,401 Subscribers, 1,772,230 views on Youtube) and Whole Day Down ( Starring Willie Garson, Successful 40K+ Kickstarter campaign). Additionally, Brian has consulted with almost 100 content creators to promote and create thriving communities for their properties, including Tello Films and Croissant Man (Vimeo Staff Pick), and REVRY.tv. For the past two years, Brian has been the digital strategist for the 34th and 35th Annual Razzie Awards. When not working with clients, hosting or producing, Brian can be found hiking Runyon Canyon, and exploring new cooking recipes with the exotic south American grain, Quinoa. Follow him on Twitter/roddaconsulting, Facebook/roddaconsulting Full Bio »
Instagram is, of course, a visual social media platform. As such, it's a perfect platform for all creatives to showcase their personalities, collaborative mindset, reels, screenplay ideas, storyboards and other media. But it's also a fantastic arena to showcase not only the brand of your work, but your personal brand. But many creatives are intimidated by Instagram. They are afraid of falling into the void or not having anything interesting to say. You have to break free from that mindset! You just may be leaving one of your most important tools in your creative arsenal in the shed.
Whether you’re working on a story for film, TV, or digital, every storyteller must use the power of social media (including Stage 32!) to promote and share their work...and currently, one of the most powerful and impactful platforms to do so is Instagram. From static posts, to video posts, to Instagram stories, to IGTV, Instagram allows you to show the scope and breadth of your creative vision, dreams, and strategies. Harnessed correctly and with the right approach, IG can bring instant and much desired attention to your portfolio.
Brian Rodda knows everything there is to know about the IG game. He has vast experience in viral marketing and has worked passionately in YouTube Strategy and Social Media strategy since 2007. He is a proud member of Interactive Media Peer Group of The Academy of Television Arts and Sciences (Emmys) and a founding member of an aggregator for WGA written web series. Brian has worked on promoting numerous notable digital series, including: Husbands (31,143 Subscribers, 2,145,151 views on Youtube) the web’s first marriage-equality comedy, Squaresville (31,401 Subscribers, 1,772,230 views on Youtube) and Whole Day Down ( Starring Willie Garson, Successful 40K+ Kickstarter campaign).
PRAISE FOR BRIAN'S TEACHINGS:
"I've always known the value of social media, but felt that it wasn't for me. This webinar not only removed my apprehension, but shattered my beliefs on what social media could do for me. I'm a true believer. I'm bringing my brand to the masses!"
- Samantha T.
"Excellent insight into a confusing world of digital. Bring Brian back!"
- Michael S.
How to Create Your Personal Brand
Resources You Can Use to Help You on Instagarm
Best Practices for Reaching Out to Instagram Influencers
Social Media Posting Calendar
The 7 Best Practices for Becoming a Public Figure
Q&A with Brian
Bonus during Q&A – Instagram Stories and Live
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Testimonials from Brian's previous webinar:
"He was a superb host and a wealth of information; He answered numerous questions that I had been unable to find answers to for quite some time. Thanks for putting on the webinar." Chief M.
"Great webinar!" - Joan M.
"Excellent insight into a confusing world of digital. Bring Brian back!" - Michael S.
Internet TV is not “TV light”, in fact it’s not TV at all. It’s a completely different sandbox than TV and while many of the rules of the game are the same, there are distinctly different rules you must know before you break them. In this informative and entertaining seminar, Digital Strategist and Web Series Launch Expert, Brian Rodda outlines the Top 5 things to consider while in pre-production for your digital series. Items to be discussed are: Appropriate length and form specific to different video distribution platforms (Youtube vs. Vimeo vs. Netlfix, etc…) casting/working with a Digital Influencer, expanding your world with Ancillary Content, Marketing Budgets, securing social media real estate and so much more! To read the Television Academy's interview with Brian click here!
Learn how to pitch remotely from the writer of JIGSAW and SPIRAL (Number one movie at the box office this year) Includes a live pitch demonstration and an exclusive pitch workshop with 5 volunteers! As Zoom pitches continue to be our “new norm,” it’s important to know how to deliver the most effective virtual pitches, because let’s face it, it’s not the same as pitching in person. The energy is different, and you need to make sure you keep the energy high and engaging. How do you keep producers interested through a computer screen? Now, more than ever, you have to be quick, clear, and concise. Structure is key, but so is knowing how to handle small talk. Pitching is as much about selling your project as it is about selling yourself. Armed with the right tools, conversation, and materials, your chances are as good as anyone else’s. Pete Goldfinger is an incredibly successful feature and television writer in Hollywood, perhaps best known for penning the two newest features in the SAW horror universe, including JIGSAW, which grossed over $100 million, and SPIRAL, starring Samuel L. Jackson and Chris Rock, which debuted at number one at the box office this year. He’s going to teach you how to quickly hook producers and showrunners with the most valuable and authentic pitch. Pete will share his years of experience handling everything from small talk to delivering strong loglines with pitch decks so that you’ll have all the tools to feel confident in your next virtual pitch. To demonstrate a live Zoom pitch and being quick on your feet with your pitches, Pete will deliver one of his own pitches, and then give you the opportunity to practice your own one-minute pitches and provide you with feedback. This is an amazing opportunity to fine tune and get advice on nailing your pitch from someone who knows just how to do that.
You can join Daniel Kendrick, Manager and Development Executive at Chatrone (Golden Globe nominated animation feature film The Book of Life, with animated clients for SpongeBob SquarePants, The Lego Movie, Robot Chicken, Teenage Mutant Ninja Turtles) as he deconstructs PIXAR's Oscar-nominated script, Inside Out! As the second highest grossing PIXAR film ever made and Oscar nominee, what makes Inside Out resonate so deeply with audiences across the world? PIXAR, the world’s premiere animation studio, has yet again managed to produce a smash hit that makes everyone laugh and cry all the way from children to grown adults. Join your host, Daniel Kendrick as he delves deep to deconstruct the Inside Out script as part of the popular Stage 32 Next Level Education "Deconstructing the Script" series! You will learn the storytelling strategies and techniques PIXAR employs to produce hit after hit award-winning animated features. Daniel will go over the methods by which PIXAR tweaks traditional story structure to compose an enthralling character piece. You will understand the plot points and characterization that makes the fictional inhabitants of a mind in this script so appealing and endearing. You will also understand the visual and poetic appeal of Inside Out and its characters’ journeys. You will walk away with a solid understanding of all the elements that make Inside Out a successful script including: protagonist, plotlines, characters, dialogue & visuals, set ups & pay offs, animation and overall development. To find out more, click the "What You Will Learn" tab above!
Learn the tools to finance your $1MM-$3MM film with one of the entertainment industry's top film financiers Plus, get access to exclusive handouts including sample budgets, packages and collection account management statements, sales sheets, sales agent contracts, and distribution agreements In recent years, the independent producing model has shown that films budgeted between $1-$3 Million have become a "sweet spot" for investors. But first, you must understand the ins and outs of what goes into financing a film with this budget level so you can ultimately find success. Knowing how to raise money intelligently for films and projects with budgets between $1MM-$3MM can be your calling card toward making a life working in independent film. Simply put, if you understand the strategies and methods to help your investors see a return, you get to keep those investors time and time again. And those investors can, and usually do, bring more investors with them if they're happy. While everyone says that raising financing is the hardest aspect of filmmaking, it's not impossible, and in fact can be well within your grasp, especially with the right guidance and education. Viviana Zarragoitia is the Vice President of Three Point Capital, one of the entertainment industry's top financiers that specializes in senior lending on film and television projects. Through Three Point, Viviana closes the financing on every film that the company is involved in. She has been involved in the financing of over 100 independent films, and worked with such producers as Cassian Elwes (DALLAS BUYERS CLUB), Rob Barnum (MARGIN CALL), Anthony Bregman (ETERNAL SUNSHINE OF THE SPOTLESS MIND), James Schamus (BROKEBACK MOUNTAIN), Aaron Gilbert (JOKER), Kimberly Steward (MANCHESTER BY THE SEA), Nicolas Chartier (THE HURT LOCKER) and Kevin Frakes (HEREDITARY), among others. Before Three Point Capital, Viviana worked in accounting at Millennium Films and Bold Films, as well as in the finance division of Lionsgate, where she oversaw the preparation of multi-million dollar film and television distribution deals. Viviana has seen it all when it comes to film financing and knows intimately well how films in the $1-3MM range can find success. In this advanced level and intensive 4-session on-demand class, Viviana will comprehensively teach you how you can finance your own film in the $1-3 million budget range. In Session 1 she will provide an overview of the different types of film financing available to you. In Session 2 she will focus on using tax credits, soft money, and grants to help fund your project. Session 3 will delve into equity, pre-sales, gap, and sales agents. Finally Session 4 will look at waterfalls, recoupment and navigating collection accounts. Along the way, Viviana will provide exclusive and valuable handouts that you can take with you for your own projects, including: Sample Budgets and Packages Sales Sheets Sales Agent Contracts Sample Collection Account Statement Example Distribution Agreements Praise for Viviana's Teaching: "I didn't realize how much I didn't know until I took this course. Viviana is amazing!" - Sarah L. "This class is perfect for everyone in the film industry, no matter if yo u're a producer, actor, or crew member. We should all know how films come together to be able to do our best work. Definitely recommend." - Michael G. "Run don't walk to this class!" - Samantha V.
Literary Manager Jon Hersh has read thousands – yes, thousands – of screenplays in his career. Starting at CAA he was a story analyst covering screenplays, manuscripts books and television pilots, which helped him get a crash course on effective structure for a project. He moved on to be a development executive at Broad Green Pictures and helped develop feature material for their slate. Being around so much material Jon learned one thing – you MUST have solid screenplay structure to get past development and get your project greenlit. In this exclusive webinar Jon is going to show examples and break down beat by beat what needs to be in your outline, plus go in detail on the 13 steps you need to follow to nail your screenplay structure. ***This webinar is a reduced price because 10 minutes of Q&A are not captured on audio***
One of the most crucial decisions you can make as an independent producer is also one of the first: should you produce your project working with the unions or should you shoot non-union? Cast and crew from unions can help with packaging your film and ensure different department needs are met. At the same time, when you’re trying to keep your budget low, shooting non-union is the smart choice for your production. The trick is to choose the path that is best for you and your project, and this exclusive Stage 32 webinar will walk you through the pros and cons of both options, and even show you some tips and tricks you didn’t know before. Guiding you is Nicholas Levis, a highly sought-after producer, and the founder and CEO of BrandCinema. Nicholas is known for his think-outside-the-box producing style. He has produced content in 30 states and 10 nations and is regarded for his in-depth knowledge of all aspects of the production process and close industry relationships. His recent film producing credits include WHO IS CHRISTMAS EVE? for the Bounce Network and DREAMKATCHER for Lionsgate, starring Lin Shaye, Radha Mitchell, and Henry Thomas. He also recently produced the globally distributed films HIGH STRUNG and HIGH STRUNG REE DANCE, directed by Michael Damian and starring Jane Seymour and Thomas Doherty. Nicholas will draw on his years of industry experience to show you how your budget and vision will impact your choices, the key factors to consider, and ultimately, how to embrace the best choice for your project. Even if you already know which path is for you, this webinar will go deeper and show you every aspect you need to know, like mistakes to avoid when approaching unions, how tiers affect unions and fees, and more. You’ll walk away from this webinar understanding the many different unions, how to communicate with them, and what it takes to work without them. This decision impacts every step of your production. Don’t miss out on your chance to learn this vital information so you can make the best choices on all your productions. Praise for Nicholas' previous webinars: "Very genuine educator who obviously knows his stuff. Lots of details to be aware of when making your decisions on filming locations and post - each project is unique - so it's not a standard set of answers." - Susan S. "Nicholas gave me life-changing information! My out of state project questions were easily figured out." - Sara B. "Such insightful knowledge, tips and tricks of the trade and he made it easy to understand!" - Tom T. "As a mentor at heart, the opportunity to be engaged by this amazing global community at Stage32 makes my teaching webinar sessions feel like I'm learning..." -- Nicholas Levis