How to Effectively Use Comps In Your Film or TV Business Plan

Hosted by Bruce Nash

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Thursday, Dec 2ND 1 - 2:30PM PST
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Bruce Nash

Webinar hosted by: Bruce Nash

Founder and President at Nash Information Services, LLC

Bruce Nash founded the Nash Information Services, LLC. in 1997, and has grown it to serve over 1,000 clients, from the major studios and multi-billion-dollar production companies to first-time independent filmmakers. He provides regular commentary and analysis for media outlets, including the L.A. Times, the New York Times, Variety, the Wall Street Journal, 60 Minutes, and CBS News. His work was featured in the New York Times’ Bestselling Book, Big Data: A Revolution That Will Transform How We Live, Work, and Think. Bruce is also the official adjudicator of movie records for the Guinness Book of Records. Full Bio »

Webinar Summary

Have you ever been asked, “what are the comps” for your project? Or, what’s the “this-meets-that”? Potential investors are always looking for the next big idea, and if your project aligns with past box office success in terms of story, genre, tone, budget, and more, you’ll be able to win those producers over. And a Comps Report can provide real industry data to push your sales pitch over the top.

Short for “comparable,” comps are films similar to your project that prove you have a viable idea to investors. So why can’t you pick a box office success as your comp and call it a day? Because it takes more than knowing titles. You need to understand different markets, different platforms, why those comparable films did well in some areas and not others, and more. An unrealistic report can even do more harm than good by driving away the people who could help your film produced.

To walk you through creating your comp report is Bruce Nash, founder and President of Nash Information Services, LLC., the premier provider of movie industry data and research services, including comp analysis and international sales projects for feature films and real-time tracking of the industry through its OpusData service.

Since its launch in 1997, Bruce and his team have served over 1,000 clients, with projects ranging from big-budget Hollywood hits to Oscar-winning dramas to low-budget films from first-time producers. In this webinar, Bruce Nash will teach you what quality analysis is, what comps are and how best to choose them, the four key questions to ask when compiling a comp report, and how to understand today’s market. He’ll also include where you can find free online tools to help assemble your comp report!

What You'll Learn

 

  • The Importance of Quality Investment Analysis
    • Why is good analysis is a producer’s most important tool
  • Understanding Comps
    • What are comps?
    • Why choosing comps is more complicated than it looks
    • How best to choose comps
    • Four Key Questions to Ask When Compiling a Comp Report
  • Understanding the Market for Independent Films
    • Routes to market
    • How to access streaming platforms
    • What makes a successful low-budget film
    • How the pandemic has changed the market
    • What to look for in 2022 and beyond
  • Free Online Tools for Compiling Comp Lists
  • Q&A with Bruce

 

About Your Instructor

Bruce Nash founded the Nash Information Services, LLC. in 1997, and has grown it to serve over 1,000 clients, from the major studios and multi-billion-dollar production companies to first-time independent filmmakers. He provides regular commentary and analysis for media outlets, including the L.A. Times, the New York Times, Variety, the Wall Street Journal, 60 Minutes, and CBS News. His work was featured in the New York Times’ Bestselling Book, Big Data: A Revolution That Will Transform How We Live, Work, and Think. Bruce is also the official adjudicator of movie records for the Guinness Book of Records.

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A: If you attend a live online webinar, you will be able to communicate directly with your instructor during the webinar. If you cannot attend a live webinar and purchase an On-Demand webinar, you will have access to the entire recorded broadcast, including the Q&A.

Q: Will I have access to the webinar afterward to rewatch?
A: Yes! After the purchase of a live or On-Demand webinar, you will have on-demand access to the audio recording, which you can view as many times as you'd like for a whole year!

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