OTT & Transmedia : Case Study: The Guild. by Amber Greenlee

Amber Greenlee

Case Study: The Guild.

Why was this series successful and others have fallen flat? I put the credit squarely on the writing and character development. What are your thoughts? Also, the "confessional," cuts allows the story to read both as individual episodes or each season as a movie. Dr Horrible's Sing Along Blog shared this motif to great effect.

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