Today's NYT's has a section devoted to social media and the future of television. Attached is just one of the many interesting articles. If you have a chance check it out! I've highlighted and memorized another article about the young viewers of YouTube becoming the creators of YouTube (my son's calling)..! http://www.nytimes.com/2015/10/05/business/media/social-media-takes-tele...
OTT & Transmedia : New York Times section on Future of Television... by Lisa Gold
New York Times section on Future of Television...
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Lisa.. I just read this and find it extremely important for producers, writers and those seeking to succeed in TV. The fact that the viewing public engages with shows and characters via Twitter, along with the fact that Nielsen uses social media as another market share analytic is important. We are in the era of Social TV and Film now, which paves the way to multi-platform production. The future is NOW.