Franceasca Seiden is writer/director/producer in television and film. A Miami native, Seiden split her time in the art and entertainment industry as a fine art photographer and curator and eventually a director’s assistant. This led to her working on film sets as a coordinator/manager while receiving her MFA in film at Miami International University of Art & Design. In 2005 she co-founded 3GZ Productions, an indie film production company with director Iris B. Cegarra. Together they produced, directed, wrote and cut short films, music videos, commercials and the international hit, award-winning documentary Darkbeat, an electro world voyage. Darkbeat focus’s on the beginning of the electro music scene from Kraftwerk, Afrika Bambaata to the gear, producers, artist’s and promoters of today. Franceasca’s short films Wicked Garden (Downtown LA Independent Film Festival 2009,) Out of Sync, The Theater have been featured at various film festivals. She curated Women in Film at The Miami Beach Cinematheque, Experimental Film & Video and the 3GZ Ultra Video Lounge for several years during Winter Music Conference’s two-day music extravaganza, Ultra Music Festival. When Seiden moved to Los Angeles in 2008 she immediately started writing and producing at FX Network then Current TV.
While freelancing and consultant on numerous narrative films, music videos and documentaries, Seiden and her films have been featured in cover stories within in a variety of periodicals, television interviews and websites. Franceasca founded the Miami’s Independent Thinkers annual satellite art fair during Art Basel Miami Beach showcasing unrepresented artists, filmmakers and musicians. Seiden recently reunited with her childhood friend, actress, Marieh Delfino to form their production company, A Play Date Productions. Seiden and Delfino work as writing and producing partners on original scripted television comedies and feature films. About A Girl is a unique film about growing up in Miami in the 90s. Franceasca resides in Los Angeles and is a regular contributing writer/photographer to magazines such as Life Is Awesome and The Examiner focusing on Music & Arts.