Your Stage : Social Media Promo Campaign for Festival Screening: Repetition & Variations! by Daniel Stuelpnagel

Daniel Stuelpnagel

Social Media Promo Campaign for Festival Screening: Repetition & Variations!

Not even halfway through (Day 5 of 12) this fast-track promo for "Super Turbo Jet Boats - Twist Of Lime" screening 1 week from today at Culver City Film Festival LOS ANGELES

but already my hashtag search on IG shows variety of posters and elements no doubt from many of the 350+ films included, and my images are popping up within that search as a visible element in the feed....

That's the goal and they are not the same image every time.

In conceiving this campaign, I pulled together a dozen images of the festival logo and venue, schedule and elements from their web site, versions of my film poster, production stills, landscape shots and other relevant colorful images.

Then I asked Claude AI, based on these images and categories mixing them into a 4-Up / foursquare composition, how many variations could I create?

I was aiming for at least 150 different image combos for the 12-day campaign, turns out I could develop with those combinations more than 50,000 different images!

So I got that covered, went ahead and spent three intensive days just doing the graphic design work, launched on Thursday and the screening is coming up on Monday

so the repetition that creates any kind of presence via Facebook and Instagram benefits from having each image be slightly different in content yet repeating in different positions some of the key info and it looks like it is working well and there's more to come!

#superturbojetboats

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