Screenwriting : Here comes the next style of filmmaking-vertical or micro shorts! are we ready? by Ron Reid

Ron Reid And where does the revenue generate?

Advertisement. Basically how YouTube monetizes their content. That would be my first guess.

It's all about ads, views, clicks.

Elle Bolan The budgets mentioned in the article are $100-150k per minute. One minute, no room for an internal ad. A ten-second lead ad will likely reduce viewers (perceived as a paywall, but annoying and off topic.) product placement? Perhaps. Sponsorhip like the old soap operas of radio and early television. I can see the ad now: "Ivory soap, 99 and 9/10ths% pure, unlike the vixen in this steamy drama."

The Chineze and the Americans make it work, lately becoming HUGE in the USA, for a reason... working on revolutionizing it as we speak.Experimenting with the 27 page short "A Day of Grace," that already placed in a few festivals; it lends itself perfectly for this experiment, this because it has 64 scenes that I can milk to become about 2 minutes each in the VERTICAL form. Can't tell more now, except:

I would think ads could be placed every few episodes. But you're right that they wouldn't make up for the whole of the revenue at all. You're probably closer to the mark with product placement and sponsorship.

Rutger Oosterhoff 2 As always Rutger, you keep it interesting. I would pick your ANALYZE FISH as a better fit for micro verticals.

Needs to be some kind of subscription model. Then you would be agreeing to spam notifications of the various sponsors. Interrupting a one minute story is bad.