THE PROMOTIONAL CAMPAIGN for "SUPER TURBO JET BOATS" Movie screening coming up on Monday at the Culver City Film Festival;
I invested a week creating diverse eclectic kaleidoscopic images for this campaign,
focused on the CCFF logos and location, screening schedule info and map, production photos from my film and info from Film Freeway, additional logos and photos and related elements with more than 50,000 possible arrangement combinations, yet I just did 150 because that was plenty!
Fast-track promotion to build awareness however the screening of my 15-minute short is at the Culver Theater in Los Angeles at 10am on Monday morning and the week-long festival includes more than 350+ films!
My image blast on facebook and Instagram posts and reels looks amazing and is posted with an array of relevant hashtags but what if it is not getting any immediate traction?
Well the metrics for success I am looking forward to make this a new beginning!
Because I am letting the festival know by dedicating the time and energy to promoting and co-branding that I value this massive opportunity, and
for those who see the film and follow the hashtag then they will see the avalanche of colorful images and information, in other words yes it is an advance promotional campaign to invite people to the event, and it is ALSO a follow-through to build the energy for a prototype for future opportunities,
whatever the metrics end up to be it lets me know that I did everything in my power this time around and will continue to do these kinds of outreach promo efforts for special screenings going forward.
With 57 Selections from festivals in 18 Nations, including more than 15 Awards, this 2025 rollout has already been immensely successful and so I am working to continue to capitalize upon that momentum with 3 more episodes in post-production!
So I know that the extreme focus, dedication and effort already is well worth it.
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This has been an incredible week and a wonderful learning experience,
also as with so many challenges in arts and culture, screenwriting and filmmaking, a determination of confidence and reframing
to choose optimism and empowerment no matter what the outcome,
we embrace the journey and with love and laughs move mountains!