Gary Kleinman is President and CEO of Innovation Organization, LLC and FirstRun.tv Network, which he founded in 2010 to produce groundbreaking entertainment content for television, the internet, and emerging mobile media channels. A 23-year veteran executive of The Walt Disney Studios in Burbank – most recently Vice President, New Media Technology – Gary has vast experience across numerous areas of the entertainment industry including development, writing, producing, directing, finance, technology, studio operations and marketing.
FirstRun.tv is a new online television network featuring ten channels of original, quality programming from independent producers. Unlike video sharing sites, FirstRun.tv uniquely operates like a television network with a strategically selected “Online Primetime TV” lineup of top-notch series within popular genres such as sitcoms, dramas, science fiction, reality, sports, and more. Broadcasting on an exclusive technology platform, FirstRun.tv was designed for viewing on virtually all devices that connect to the web, including smartphones, tablets, notebook computers, desktop computers, gaming consoles, and internet-ready TV sets. FirstRun.tv is now also a free channel on the ROKU streaming media player available at Walmart, BestBuy and other retailers worldwide. Under its production banners, StoryArc New Media and Hybrid Sports.tv, FirstRun.tv also works hand-in-hand with independent content creators in the development and production of new shows.
During his extensive tenure at Disney, Gary is credited with many Disney innovations including the early adoption of High Definition TV production technology, the migration to digital and internet-based media for content management and marketing, the application of technology to manage intellectual property rights, and other inventive endeavors. He pioneered the use of Windows and Macintosh computers for production, animation, and visual effects and subsequently founded Touchstone Digital, a Disney entity that created visual effects and provided new technologies to many Disney network television shows, motion pictures, and movies-of-the-week. Many of the initiatives Gary launched for the Disney Studios were subsequently adopted by other Disney segments worldwide, including television, home entertainment, and theme parks.
Prior to joining Disney in 1987, Gary was involved in several different areas of media, including television production, radio networks, music production and publishing. He created and produced late-night game show, MatchMaker for the NBC O&O stations and national syndication, National Lampoon’s True Facts, Rise & Shine America, and many others. He produced and distributed Record Report, a daily pop music-related newscast to more than 500 radio stations worldwide. Gary wrote and produced radio jingles, commercials and music including the broadcast themes for the Los Angeles Lakers basketball, and Los Angeles Kings hockey teams.
Gary’s career in the entertainment industry began while he was attending college. He landed a job at Los Angeles television station KTTV, Channel 11, owned then by Fox predecessor MetroMedia, where he worked as a page on such shows as Truth or Consequences with Bob Barker, Don Kirshner’s Rock Concert, and the popular game show, Concentration. Inspired by Concentration, Gary developed an idea for a radio game show and took it to Casey Kasem, famed host of the world-renowned radio show, American Top 40. While the game show wasn’t ready for prime time, Gary began writing for American Top 40, discovered the new frontier of radio syndication, and took his first of many journeys down roads of innovation.