Jennifer Winberg is SR Director of Audience Engagement where she works across the business identifying digital and social opportunities to bring audiences closer to the unique films from Gravitas Ventures. Prior to joining, Winberg was US Head of Social Media and PR at Way to Blue, a global communication agency headquartered in London, UK where she ran both international and domestic campaigns for film studios such as Fox, Sony, DreamWorks Animation, and Warner Brothers. She spent two years in NYC, as Lead Social Media Strategist for the international agency Momentum Worldwide working with clients such as Sony Pictures Home Entertainment, American Express, Starwood Hotels, Porsche, Tribeca Film Festival, and Coca Cola. A Texas native, she began her career after graduating from film school in entertainment PR working for independent directors and entertainment organizations such as AFI Dallas, Women in Film, and FUNimation.