Financing / Crowdfunding : Before you pull the trigger, read this by Laurie Ashbourne

Laurie Ashbourne

Before you pull the trigger, read this

The team that created this campaign for a product, are actually filmmakers, and after their wildly successful campaign they've shared the commonalities for ALL successful campaigns, film or other. http://blog.artella.com/post/141494928331/how-to-run-a-successful-crowdf...

How to run a successful crowdfunding campaign - Artella Blog
How to run a successful crowdfunding campaign - Artella Blog
We at Artella had the pleasure of participating in the wildly successful crowdfunding campaign that Erik and Lauren Baker ran for their animation product, Stickybones, via IndieGoGo. We asked them if…
Richard "RB" Botto

Some truly excellent tips in here. Love the pre-launch party idea. I do think they could speak a bit more to the crowdsourcing aspect of crowdfunding, but, overall, they capture the spirit and strategy of what makes a successful campaign.

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