My official Bio ('cause I'm too lazy to change everything to the first person:P):
Bill's a storyteller. Growing up amidst the wooded hamlets and wandering harbors of Long Island's north shore, Bill's "Huck Finn-styled” youth was a fluid adventure of curiosity and discovery. Whether surfing Ditch Plains in Montauk, trying to ice skate across Long Island Sound (d’oh!) or spending a day in the City at MoMA (under some questionable influences), he always found life to be exciting.
Bill went on to study film + design at San Diego State University (unofficially majoring in surfing and other illicit activities). He holds a BA in Film+TV. While designing slideshows for Apple, Bill was instrumental in the press launch of the original Macintosh. Later he was invited to work in Paris as art director for Sogitec, an early pioneer in Europe’s burgeoning CGI commercial landscape. While based in Paris, Bill exhibited at the Centre Georges Pompidou museum, art directed at Europe’s first High Definition Television facility, worked in Stockholm, Milan and Munich, for a diverse roster of clients, including French and Italian television, Air France, BMW, SAAB and Volvo. Paris. Five years. Sure...there are a few stories ; ) Then there were the Oprah Winfrey and 40th Anniversary Today Show opens, music videos, video wall installations, IBM case studies, casino commercials and...well, he sometimes jokes that he goes back so far, he's in front of himself.
After more than 30 years as a director, cinematographer, editor, writer, designer and all-around creative director, Bill’s work spans commercials; broadcast promos + show opens, music videos, corporate marketing and case study videos. He is a visual storyteller combining a 360º technical perspective with a passion and commitment to stories and the creative product.
Moderately Impressive Achievements:
Directed first commercials in Paris, France. French fluent. - Narrative short film, "The Road, A Driver's Diary” (TRT: 10:00) http://www.fredandethel.com/#/theroad- a-drivers-diary/ premiered at the Garden State Film Festival in Asbury Park. Starring, written, produced & directed by yours truly, the film offers a ‘crank-snark’ point-of-view regarding passengers, drunks, surge pricing and an over-reaching ride-share industry.
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