With over 15 years experience in commercial photography and 5 years in the film and music industry and 3 year contracted to Swedish Company King Kong shooting beauty assignments for Sweden, Paris and Europe. Penelope , has enjoyed a mixed specialty which has given her the resources to successfully shoot in any situation and location. Her work can be seen in numerous areas, from shooting billboards, to advertising/commercial assignments, magazines and recipe books. One of Penelope’'s most popular areas for commercial/advertising work for food and beverage, digital art and interior commissions, shooting for a large clients list with many of the images featured in magazines such as Vogue Living and Entertainment, Notebook, Donna Hay, Gourmet Traveller, New Idea, Women's Weekly, Inside, Belle and Delicious and front cover work for Hospitality, Spa, Drum Media, Pacific Pastry (New York and Singapore), Spa Life, Weekend of Two and numerous trade magazines. The scope of the work varies from celebrities, fine art portraiture for the entertainment industry such as Carl Barron's DVDs, ACTT graduates, Umbilical Brothers, Ross Noble UK, Gyoto Monks (7 Years in Tibet film) . Penelope worked for Design Company King Kong Sweden and Medmojo Paris. In addition to studio and location work, another passion is her aerial work. Aerial Commissions include men's fashion house Aussie Bums, shooting 1000ft in area to capture the World's Biggest Underpants/Guinness Book of Records, Whitsunday Islands and several aerial locations shots. In 2002 where she received an Honor Award for Digital Media Design Science from Sydney University which expanded her world into digital media work creating beautiful fine art, photo realism and conceptual photography.
Photographic Awards include the pro division of the Sydney Morning Herald Shoot the Chef competition in 2007/08 and received 2 honorable achievements in the New York IPA Awards professional division competing against world renowned photography over 64 countries in Fine Art Portraiture and Digital retouching and in August 2009, was award 5 honorable achievements in the International Photography Awards in New York. Australia Day award and Deans Honor Award in Digital Media, Design Science Sydney university.
In 2000 she was one of 10 Australia photographers selected to exhibit in Shenzhen, China. This tour was both PR and workshops to the Chinese photographers and a Gallery exhibition. This Australian group were invited to the HoPing area and they were the first westerner allowed into this region, which created history in 2000.
Major international bands Van Halen, The Misfits, NIN, and Gyota Monks from Brad Pitt’s film Seven Years in Tibet. Appointed Head photographer for Swedish Design Company King Kong and Medmojo cosmeceutical company in Paris. Photographed for the Swedish, French B2B Medmojo portal and 2nd portal for general public. The design house was King Kong Design in Sweden and Lotta Skoglund Productions. In Australia, appointed Head Freelance Photographer to Medmojo and worked closely with Lotta Skoglund, Sweden, editor, writer and film producer, for medicine and popular science.
National Art Gallery of Australia, NSW Art Gallery, Museum of Sydney, Powerhouse Museum, T2 Terminal Airport, Virgin Airline In Flight Magazine, Qantas In Flight Magazine, Vogue E + L, Gourmet Traveller, Donna Hay, Delicious, Chef Inox, Tablecraft, University of NSW, Sydney University, Work Ventures and Tourism of NSW, Yahoo 7 (Channel 7) Sensis Australia and V8 Ford Super Car, Olympics 2000 Aquatic Centre, Manley Vox, Rode, Invited Guest speaker for Graduating Students at University of Western Sydney, TAFE, Medical Arts Group and Australia Business Women's Network of Australia. Photography judge for Yellow Pages, Capture the Cover, Nikon My Life, CATC, University of Technology, ABC, ACMP and Head On Photography Festival. Vice President for Australia Commercial, Advertising and Media Photography of Australia and Committee Member for Standards Australia.